June 15, 2009

Hello (Business) World - Welcome to a New Way to Work

Posted by Erik Larson at 12:01 AM

Today we take a big step towards realizing our vision of a new way to work on Acrobat.com.

Today we end the public beta for Acrobat.com. We launch Acrobat.com Premium subscriptions for more intensive business use (yes, the free version of the service is still available, and still free :-). And we give a look into the future of Acrobat.com for the coming year, starting with the unveiling of our spreadsheet product, Acrobat.com Tables, on our Labs website. Lots of news! Oh, plus two weeks ago we released Acrobat.com Presentations.

We're busy because our customers are busy.

They are business people who solve business problems, set business directions, and manage business people. They are marketers, lawyers, program managers, general managers, CEOs. They work with others, in teams that often span multiple companies and multiple locations. And documents are the currency of their work, because documents establish shared understanding of what has happened, and what needs to happen next. Documents establish and communicate common goals. Documents are business.

Our product vision of a new way to work is based on three principles. First, bringing people to documents is more efficient and effective than sending attachments to overfull inboxes. Second, working together on documents in real time is more productive and convenient than working separately on multiple copies of multiple versions. Third, collaboration is much more about people than it is about technology, and so our products need to be simple, powerful, and fun to use.

We believe that Acrobat.com can make you more competitive, because we know it makes our team more competitive.

And we're just getting started.

If you are interested in a few more details, check out what's coming on labs.acrobat.com or flip through the presentation below to get a bit more background on how we've done in the first year since launch and what we're planning for the next:

Finally, as a thank-you to the 5 million people who signed up for the public beta and gave us so much great feedback, and everyone who comes by in the next month, we have a special promotion running until 16 July that gives you up to $50 off an annual subscription.

So definitely check out Acrobat.com Premium. We're open for business.

As always, you can let us know what you think we're missing on ideas.acrobat.com. And feel free to follow me on Twitter @erikdlarson for future updates.

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Comments

June 15, 2009
4:44 AM

Nick Kwiatkowski writes:

Congratulations on a job well done! I've been using these products in 'beta' for about a year and a half now, and have had an awesome experience. Now that Tables is becoming available too, you guys will have the full suite :)

June 19, 2009
1:53 PM

Chris Benge writes:

The beta was available only in North America. Is this true of the full service as well?

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