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Archive for July, 2010

July 29, 2010

Customer Spotlight: Young Conaway Stargatt & Taylor, LLP

We hear about innovative ways our customers use Acrobat to boost productivity all the time. Starting today, we’ll be giving you a monthly peek at how various companies use Acrobat.  We hope the stories provide ideas that you can incorporate into your own work.

The legal industry uses a lot of paper and typically relies on files. Delaware-based Law firm Young Conaway Stargatt & Taylor, LLP, decided to trade reams of paper for Acrobat-based electronic processes  The program has helped them archive legal documents in PDF and streamline and organize processes from court filings to collaboration on cases.

Acrobat has helped the firm increase administrative productivity by about 20 percent. It also helps ensure that legal mandates for electronic filings are met when submitting documents to courts and safeguards documents containing sensitive and confidential client information. Additionally, Acrobat’s PDF Portfolios have helped strengthen cases by providing a polished, rich and engaging way to package content. 

Check this video out to learn more about the firm and how it’s using Acrobat.

Margaret DiBianca, an associate at the law firm, has become such a champion of using electronic processes that she started a blog about how law firms and other organization, can “go paperless.”  She’s got some great tips – take a look for yourself.

Lori DeFurio, Group Product Marketing Manager, Acrobat Solutions

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10:00 AM Permalink
July 27, 2010

Adobe Reader for Android Hits A Million Downloads

Today’s post is dedicated to our Adobe Reader for Android users who have been instrumental in building some great momentum since we launched just two months ago.

Just this week, Android reached the million download mark in the Android Market. Also in that time period, Adobe Reader has received an average of four stars from over 4,000 users who have rated it to date. eWeek recently picked Adobe Reader as one of the Top 10 Apps Motorola Droid X owners should acquire at launch.  

These milestones are just the beginning of an exciting journey of enabling users the ability to view PDF files on Android mobile devices. Based on user feedback, we released an update to Adobe Reader for Android earlier this month with performance enhancements and the ability to open PDF files from local storage on Android mobile devices. We look forward to further enhancing the product and providing you with a great user experience for viewing and working on PDF documents on mobile devices.

Let us know what you think about Adobe Reader for Android. Provide your feedback on the product either via comments on this blog or through the Adobe Reader user forums (http://forums.adobe.com/community/adobe_reader_forums/android). 

If you haven’t downloaded and used the Adobe Reader for Android yet, isn’t it time you joined the million other users who have?

Thank You!

Aman Deep Nagpal, Senior Product Manager, Acrobat Solutions

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9:15 AM Permalink
July 22, 2010

Acrobat to the MAX

If you haven’t already, be sure to save Oct. 23-27 on your calendars for this year’s Adobe MAX conference in Los Angeles.

What is MAX? MAX is a unique opportunity to connect with thousands of business leaders, designers and developers to shape the future of digital media together.  

But there’s more. As at previous MAX conferences, we’re conducting an awards program to recognize the best uses of Adobe software for creating expressive applications that enable people to engage with ideas and information anytime, anywhere and on any device.

And we’re looking for a few good Acrobat apps. Apps that show off the versatility of Acrobat, including demonstrated examples of Acrobat Dynamic PDF. Acrobat Dynamic PDF enables you to connect, interact, and engage in powerful new ways to streamline how you work, collaborate, and create high impact communications.

Whether you’re in enterprise, government or SMB, show us your inventive uses of Acrobat to acquire, serve, or communicate with customers and constituents around critical activities such as product ordering, accessing services, opening accounts, managing correspondence, and so on. Keep in mind that applications submitted by third-party developers must be in production and include a real-world customer example.

There’s still time to show off your creativity and ingenuity. The contest ends on August 13, 2010, and finalists will be notified on August 30. Winners will be announced on Oct. 26 at the MAX Awards Ceremony. Get the details here. And get going!

Lori DeFurio, Group Product Marketing Manager, Acrobat Solutions

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10:15 AM Permalink
July 20, 2010

Follow us…

The Acrobat Blog isn’t the only place to go for the latest industry buzz, Acrobat news, tips and tricks. A good portion of our company and our most experienced Acrobat users are also active on Twitter. Today we’re making it one step easier to follow the latest buzz in the world of Acrobat with the launch of our Acrobat Twitter account http://twitter.com/Acrobat

We’d also like to share a directory of Acrobat users and evangelists that are currently tweeting interesting collaboration observations, tips and tricks, industry news, Acrobat musings, updates. 

Check out the following aliases to access additional Acrobat insights and news: 

  • @acrobatdotcom (Acrobat.com news and insights)
  • @acrotips (Acrobat Tips and Tricks from Stephanie Baartz-Bowman, Principle Product Marketing Manager).
  • @acroboy (Acrobat and Acrobat.com product evangelist insights from Ali Hanyaloglu, Marketing Manager, Enablement)
  • @acrobytes (News, tips and insights from Kurt Foss, editor of AcrobatUsers)
  • @acro_dave (Product management views from Dave Stromfeld, Senior Product Manager)
  • @acrolaw (News and updates for the legal community from Rick Borstein, Business Development Manager, Desktop)
  • @adobeedu (News and information from the Adobe Education Team, for Higher Ed and K-12)
  • @AdobeGov (Updates from Adobe’s Government Team related to federal, state, and local government.)
  • @Adobe_Reader (Reader news, tips and tricks from Steve Gottwals, Group Product Manager)
  • @pdfsage (Acrobat and Reader product evangelist insights from Leonard Rosenthol’s, PDF Standards Architect)
  • @rtarkoff (Industry insights from Rob Tarkoff, SVP, Digital Enterprise Solutions, Adobe Systems) 

Is there a Twitter account related to Acrobat missing here, let us know, we’d like to continue to add to this list as a resource for Acrobat users. See you on Twitter! 

Mark Grilli, Director of Product Marketing, Acrobat Solutions

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11:55 AM Permalink
July 15, 2010

Tip & Trick of the Month: PDF Creation Made Easy

Raise your hand if you knew Acrobat.com allows you to create PDF files, with the first five documents coming for free. You didn’t?

Well, go ahead and try it out. And it’s not just Microsoft Word documents that can be converted – there are many other file types we support. If you’d like a jump start on conversion, check out this tutorial on acrobatusers.com.

As your file is being converted by our service, and not on your own computer, there are a few things that you need to consider to ensure that the PDF file creation process goes as smoothly as possible. We know you have 52 other things to do before the end of the day, so I hope these tips help you get that important document converted to Adobe PDF quickly and reliably using Acrobat.com.

Continue reading…

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9:30 AM Permalink
July 12, 2010

From Printing Presses to Dynamic PDF – How Far We’ve Come!

A tad more than 600 years ago this month, the father of movable type printing and the “Gutenberg Bible”, Johannes Gutenberg, was born (Happy Birthday JG!).   In contrast, it was roughly 28 years ago that Adobe created Postscript as a way for computers to talk to printers, and the next phase of publishing was born – one that continues to evolve to this day. Postscript led to the Portable Document Format, which was initially used to keep digital documents looking like their printed counterparts (preserving fonts, layout, colors etc), but even PDF has evolved massively in the last few years.

Now PDF files can contain videos and hyperlinks. They support everything from digital signatures to 3D interactive animation to policy protection, which has led to an explosion in usage and incredible success. Within the government sector, PDF has become a standard for simplified electronic document exchange.  And business of all sizes rely on PDF files to share information across the office and across the globe. Meanwhile, in today’s fast paced, interconnected world, Acrobat has evolved into a dynamic technology, capable of delivering richer, more compelling experiences and facilitating fluid collaboration, while maintaining trust in its security and reliability. Acrobat now enables knowledge workers to deliver their best work – every day.

With today’s re-launch of the Acrobat Blog, we aim to create a place you’ll enjoy visiting to catch up on Acrobat-related news, industry insights, trends and ponderings. We’re joining forces with the Acrobat product management team to expand on their popular Shred the Document blog here all within the same blog (all posts have been archived for your reading enjoyment). The updated blog will continue to feature the inside scoop and featured posts from the product team, Acrobat highlights, as well as tips and tricks and discussions. Yes, discussions. A blog in a vacuum is useless, so help make this re-launched blog awesome by commenting, offering your insights, questions and ideas. Don’t be shy.

We’ll also post regarding Acrobat.com, Reader and anything else that helps foster education and thinking around how we communicate – be it on something as timeless as paper to as timely as web conferencing or collaboration. Onward!

Mark Grilli, Director of Product Marketing, Acrobat Solutions

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8:00 AM Permalink

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