December 14, 2011
Palio, a global communications division of inVentiv Health, is transforming marketing and pharmaceutical product education with the help of Adobe software. Palio utilizes dynamic PDF Portfolio capabilities available in Acrobat Pro to create content- and media-rich digital documents. These deliverables—including patient education briefings and global marketing guidelines—have resulted in tremendous savings for clients by accelerating document development and updating, as well as eliminating printing costs. In addition, the PDF documents Palio develops for clients help facilitate compliance with important FDA regulations because of the advanced 256-bit encryption security feature.
Palio appreciates the intuitive design and functionality of Adobe software, which has enabled print designers at the agency to create interactive materials with minimal support. Using Adobe Creative Suite Design Premium, print designers can add interactive elements and animations to documents that enable sales representatives to deliver dynamic, engaging presentations conveniently on tablets and other devices to quickly gain attention.
Palio is also experimenting with Adobe Digital Publishing Suite to further simplify publishing dynamic, engaging content across devices. To learn more about how Palio uses Adobe Acrobat Pro, Adobe Creative Suite Design Premium, and Adobe Digital Publishing Suite to help reach a variety of audiences, click here.
December 9, 2011
Around this time last year, the holiday season was picking up steam. The air hummed with a familiar excitement; the cold weather was welcome and felt cheery; municipal centers everywhere put up giant glowing trees; and frantic shoppers packed all kinds of shops, desperately digging for the perfect gifts.
However, you noticed with some dismay that the perfect gift had evaded Aunt Gertrude. On the third night of Hanukkah, she proudly presented you with what you thought was a fuzzy throw pillow. How sweet, you thought naively, a homemade present. Then you noticed it smelled of moth balls and – was that the odor of gasoline? You never got a chance to investigate; when the pillow began to crawl away on what looked like thousands of tiny legs, you chose not to pursue it.
Now, you’re dreading Aunt Gertrude’s return to the family’s annual holiday party; who knows what she might bring along? She’s senile, she can’t help it, your mother says. She means well, your father says. But what does one say to a smelly pillow that walks? What should you tell your Aunt Gertrude?!
Fear not, dear reader. This year, the team at Adobe FormsCentral has put together a fool-proof plan to help you respond to any kind of terrible holiday gift, even the kind that come from Aunt Gertrude. Moldy Christmas fruitcake from the neighbors? “Art” from your sister’s weirdo husband? We’ve got you covered. Take the quiz, and go forth to your holiday gatherings with the confidence that you’ll have the perfect reply for whatever the holiday season has to offer you.

November 28, 2011
Canon—one of the world’s most well-known camera and printer manufacturers—rolled out its “One-Canon” initiative to unify the company’s software footprint. For PDF, Canon turned to Adobe and delivered Adobe Acrobat to 11,000 employees—standardizing desktops with best-in-class software, eliminating compatibility issues, and simplifying IT administration.
For employees, standardizing desktops has offered additional flexibility and functionality to keep the business moving forward. Canon employees leverage the “quick tool” function in Acrobat X to tailor the toolbar for job-specific use—placing the most frequently used capabilities at employee’s fingertips. This functionality has helped improve employee efficiency, accelerate training, and reduce support costs.
Adobe Acrobat also helps improve collaboration across project teams worldwide with dependable PDF documents. With the majority of collateral originally developed at Canon’s headquarters in Tokyo and customization occurring locally, commenting and markup features enable local managers to note changes to materials, and securely share collateral with agencies for layout—creating a seamless workflow. To learn more about Canon and its use of Adobe Acrobat X, click here.
November 22, 2011
Due to manufacturers’ need to maintain documents and records securely, prominent petrochemical manufacturer SABIC uses Acrobat to convert paper documents to PDF files that are password protected, enabling employees to collaborate more securely and efficiently on critical business documents. By implementing Acrobat, SABIC improves collaboration electronically internally and externally with customers and suppliers using the advanced commenting tools on contracts and other documents.
With Acrobat, SABIC developed searchable libraries that provide employees quick, reliable access to important legal and manufacturing documents across the company. Most of the company’s valuable intellectual property and legal knowledge is housed in documents, and SABIC uses standards-compliant PDF/A to meet legal and ISO requirements for long-term archiving.
SABIC also uses PDF Portfolios to merge many different document types into single, collectively accessible and more protected PDF files. In addition, PDF Portfolios simplify the process of managing and reviewing complicated documents because all of the information is consolidated into an easy-to-use PDF file. To learn more about how SABIC is using Adobe Acrobat software, click here.
November 21, 2011
I come from a big family. Every year, come Thanksgiving, we crowd into my parents’ house: Myself and my three siblings, our respective entourages, aunts, uncles, grandparents, even great-grandparents; we’re quite the clan. As you can imagine, Thanksgiving dinner is a chaotic melee, in which we’re all left to fend for ourselves and eat whatever is passed our way (when I was ten, so many people came to dinner that no one was paying attention to me and I ate nothing but pie. That was a good year).
However, not even that scene can compare to what happens after dinner: when we all vie for places on the couch and argue over what movie to watch. My choice is the same every year: almost nothing is as seasonally hysterical as Robert Downey Jr. terrorizing his older sister in Home for the Holidays. But to hear my brother tell it, it isn’t a real holiday unless we watch A Charlie Brown Thanksgiving.
Here at Adobe, we’ve been having this same discussion from one desk to another. It got heated at times, but before it came to blows, we decided that we’d better crowd-source this one; to that end, we’ve cooked up a poll so you can let us know what movie you and your family like to watch around Thanksgiving time. We’d all love to hear from you: what do you put on when you’re digesting all that turkey? Click here to report your favorite holiday film!
- Rebecca Staley
November 18, 2011
It’s been an exciting week for the Acrobat Solutions team. We just released two major updates to our file transfer service and we couldn’t be happier with the reaction we have gotten. First we introduced a plug-in for Microsoft Outlook, so now you don’t have to leave the comforts of email when trying to send large files that would have otherwise been flagged by your IT department. The other update we announced was a Convert to PDF feature that allows you to convert a file to a PDF file before you send it from right within Adobe SendNow.
Legal, IT, and consumer technology media have also expressed their excitement over the new updates. Stories in PCWorld and CMSWire, for example, point out the Outlook plug-in and the ease with which you can share large files.
And we’d also love to hear what you think about the updates, and help spread the word!
William Lau, Senior Product Marketing Manager, Acrobat Solutions