Customer Spotlight: Marcom firm brings new clarity, efficiency to processes using Adobe Acrobat
Leading French direct marketing agency Adelanto is setting new standards for collaboration and efficiency by delivering dynamic PDF files complete with high-definition images, video, and Flash elements—to captivate audiences. With Adobe Acrobat and PDF technology, the firm is completing projects faster, collaborating effortlessly with clients, and creating engaging, high-impact experiences.
In a recent conversation with Lauren Azières from Adelanto, he reflected on industry changes, exploring questions ranging from “How should we publish documents?” to “How do we keep a competitive advantage in today’s changing market?” The company has come full circle with its business and Acrobat has been there to help the company along the way.
Since the beginning, Acrobat has been at the center of the company’s workflow—providing Adelanto a solid collaboration platform for its creative professionals and clients alike. By using Acrobat, the company can more securely share creative documents, get feedback, and track progress during project lifecycles. With Adobe advances in PDF, Adelanto has continued to expand its service offerings by integrating media-rich content to enable its clients to deliver unique experiences to their customers.
Acrobat.com and ConnectNow are also brining new dimensions to the company’s client interactions by making projects in-progress more visible to stakeholders and making web conferencing technology much more available on a single platform. With the integrated Adobe solutions, Adelanto is bringing greater value to every client interaction and creating richer experiences for their customers.
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Ali Hanyaloglu, Product Evangelist, Acrobat Solutions