Archive for August, 2010

New Melrose service helps you monetize Adobe® AIR® apps

As of August 24, Adobe’s newest service for AIR application developers (codenamed Melrose) is available as a public beta. Go to http://labs.adobe.com/technologies/melrose/ to download the Melrose SDK and access the Melrose Portal to distribute your applications.
 
What (you may ask) is Melrose? In short, Melrose is a monetization service for developers and distributors of AIR applications. Using Adobe® Flex® Builder™ 3, Adobe® Flash Builder™ 4, or Adobe® Flash® Professional CS5, you can add try and buy functionality to your apps. You can then use Melrose to distribute your apps to multiple online stores. The Intel AppUp Center and the Adobe AIR Marketplace are the first two storefronts available in Melrose.
 
Melrose is a new addition to the Adobe® Flash® Platform Services, which together enable developers to add social and collaborative capabilities to applications, then distribute, track, and monetize them. See http://www.adobe.com/flashplatform/services/ for information.
 
Melrose helps AIR app developers with the following tasks:
 
Try and buy
When you are developing an AIR application, you embed the licensing SWC in your application, then enter code to specify the price and trial periods online. You can also add try and buy functionality to existing applications.
 
Monetize
When customers purchase your applications, the Melrose service keeps track of the income from each of your applications. You are paid at regular intervals, typically once a month.
 
View analytics
Reports are available online via the Melrose Portal. In this initial release you can view information regarding revenue, active trials, expired trials and downloads. These reports collect data from everywhere you distribute your application with Melrose–not just from apps that are downloaded from the Adobe AIR Marketplace.
 
Sound interesting? Go to http://labs.adobe.com/technologies/melrose/ to learn more and try it out for yourself.

Check out this great AIR for Android article

The August edition of the Adobe Edge newsletter features a great article by ace Flash/Flex/ColdFusion developer Brian Rinaldi. It’s called Getting Started with Adobe AIR for Android.  Here’s a quick excerpt from the piece that describes what it covers:

“In this article, I discuss the essential tools you need to start developing for AIR for Android using Adobe Flash Professional CS5. I walk you through getting AIR installed on your Android phone and configuring Flash software to develop for that platform. Then I show you how to build and deploy your first application.”

While we’re on the topic of Brian, the Flash Platform content and community team are very pleased to announce that Brian joined our team as Web Community Manager as of August 16. Brian will be working with Adobe to define and drive our community strategy and develop programs to promote community help.

Many of you may know Brian as an author, presenter and thought-leader within the Adobe developer community. He has more than 11 years of experience developing web applications in both small businesses and large enterprises including 10+ years with ColdFusion and SQL (he is an Adobe Certified Expert in ColdFusion) and 3+ years with Flex/AIR/ActionScript.

Brian has been an active organizer and volunteer for several years. He started  his own conference in Boston – known first as Flex Camp Boston, now as RIA Unleashed. In addition to running the Boston ColdFusion User Group for the past five years, Brian was an Adobe Community Professional as well as an advisor to the Boston Flex User Group.

Brian blogs regularly at remotesynthesis.com and is an unapologetic Twitter addict under the handle @remotesynth. Check him out!