Highlighting Adobe Solutions at HIMSS 2012
Combining several of my favorite topics, including healthcare and technology, the 2012 HIMSS Conference and Exhibition continued its streak of record-breaking attendance with a final count of just over 37,000 like-minded attendees last month in Las Vegas.
Demonstrated even today, as the US Supreme Court begins to hear arguments on the Affordable Care Act, this past year has brought a relentless pace of change throughout the healthcare ecosystem. However, since most stakeholders agree that Health IT can save lives, improve the experience of care, and reduce costs, HIMSS provided a welcomed opportunity for stakeholders from all segments to come together, learn and share. But then they took it a step further by indulging specific interests within those broad topics.
For example, is Social your thing? “There’s a pavilion for that.”
Interested in business trends and policy updates within the federal government? “Here’s your workshop.”
Responsible for improving clinical outcomes and cost-effectiveness? “Check out the Intelligent Hospital Pavilion”
Driving efficiency through medical device connectivity? “The Interoperability Showcase is for you.”
I could go on, but let’s just say this was one of those weeks that I particularly loved my job. It was simply MU-tiful (sorry, -inside joke for my fellow health IT geeks).
And it was especially rewarding to highlight the significant role Adobe technologies played in many of the featured products and solutions at the world’s largest Health IT conference.
Healthcare agencies, payers, providers, and partners worldwide trust Adobe to securely drive customer engagement, optimize workflow efficiencies, and measure overall effectiveness. And HIMSS is always a great place for us to demonstrate our commitment to them, and to just say thank you.