Beth Lovett

Beth Lovett oversees all Adobe outbound communication, demand generation, and overall marketing programs for Government.

Prior to Adobe, Beth spent nearly 15 years in consulting and solutions marketing roles at VeriSign, webMethods and Manugistics. Beth hold a Bachelor’s degree in Business Logistics and International Business from the Pennsylvania State University, including a semester studying European Community Law and Economics at the Universiteit Maastricht in the Netherlands. Beth is a Washington, D.C. area native now living in San Francisco.

June 16, 2010

Closing the productivity gap between the public and private sectors

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Guest contribution from Jake Saperstein

La   Last week, OMB director Peter Orszag spoke at the Center for American Progress at an event sponsored by the “Doing What Works” Project. Doing What Works aims to promote reforms that increase government efficiency during this time of scarce resources, and Orszag discussed the Administration’s emphasis on increasing public sector productivity by closing the “IT Gap.”

Th   The  Director made three key points on why the Federal Government must create systems to provide more efficient services:


  • Based on data from the Bureau of Labor Statistics, public sector worker productivity has fallen while private sector productivity has grown by around one percent a year.
  • According to a recent poll by the Pew Center, approximately two-thirds of Americans believe that the government is wasting their money.
  • Many government agencies do not have in place cutting-edge and efficient systems. For example, the US Patent Office, which deals with the nation’s most innovative ideas, must print out all electronic submissions and then scan them individually, leading to a three-year average approval time.

12:21 PM Permalink
June 10, 2010

2010 Adobe MAX Awards – Call for Entries

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We are happy to announce that the 2010 MAX Awards competition is now open!

The MAX Awards is a global program that recognizes the best uses of Adobe software for creating expressive applications that enable people to engage with ideas and information anytime, anywhere and on any device. We encourage our public sector customers to submit the great work they have done using Adobe products. Details on categories, judging and how to submit your entry can be found on the 2010 MAX Awards site. Check out 2009′s finalists and winner.

Registration for MAX is also open, including special pricing for government attendees.

1:14 PM Permalink
June 9, 2010

D4A Winner Profile: Visualization of Congressional Rules/Floor Procedures

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Mark Luckie’s Guide to the U.S. Senate Floor Procedures was one of the winners of Sunlight Labs’ Design for America contest. Mark’s challenge was to take something really complex and make it simple and easy to understand. The result is a clear and innovative depiction of what goes on each day in the U.S. Capitol.

In order to make the visualization shareable and portable, he also created mobile and PDF versions.

Hear Mark talk about his project in the video below and for more on Mark and what he does, be sure to check out 10,000 words or follow him on twitter at @10000Words.

3:38 PM Permalink
May 25, 2010

Design for America Winners

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Back in March, Sunlight
kicked off Design for
– a contest meant to showcase the critical role of design in making government more engaging.
Today, the winners were announced at the Gov 2.0 Expo in Washington DC.  Congratulations to the winners! 

Quick roundup of the winners [PDF]

Video of full presentation of winners:

To see the winning entries in more detail, follow the links below.

  • Data Visualization of Sunlight Community Data: TIE
Cool Kids at the White House

Who Paid Them

  • Visualization of Data from the Federal Budget and/or TIE
2009 Federal Spending by Contracting Agency

Is Washington Bankrupting America?

For more design ideas, be sure to check out all of the entries at Sunlight Labs

4:28 PM Permalink
May 24, 2010

Adobe Government Technology Summit

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Adobe gathered about 400 government IT executives, program managers and developers to learn about the latest and greatest solutions Adobe offers to its government customers. Below is a short video with highlights of the event from the perspective of Adobe, our partners and our customers.

To learn more about Adobe Solutions for Government, visit

2:37 PM Permalink

Transparency and the Role of Federal Executives

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Last week, the Government Business Council held a round table event in Washington DC based on their recent research report titled Transparency and the Role of Federal Executives. The report shares the results of a survey of 300+ federal government executives on their perspectives on open government. Some highlights of the findings:

  • Federal executives are generally supportive of shifts towards greater transparency. A significant portion of respondents (47 percent) believe that their agency should be sharing more information with the public. A majority of federal executives surveyed (55 percent) are also supportive of increased public involvement in their agencies.
  • Federal executives report that transparency initiatives are undertaken to fulfill administration requirements and improve an agency’s public image. They also believe achieving transparency includes sharing mission-related data, project findings, analyzed and summarized data, and policy rationale. Raw data dumps are not sufficient in fulfilling the goals of open government.
  • When agencies craft and disseminate information, security and accuracy of information are their top concerns. Less than a quarter of respondents identify making services and information easy to interact with as a priority.
  • Federal executives believe leadership on transparency should come from outside their agency. Strong majorities identify Congress (71 percent) and the President (66 percent) as those responsible for taking action to increase transparency. Far fewer believe that federal managers and employees are responsible.
  • While 63 percent of respondents feel they have a personal responsibility to increase transparency, more than half do not feel they are actually able to do so. Three-quarters of respondents say they have not been given the tools and training they need.
  • There are significant obstacles to transparency and almost half of respondents believe unclear policies on what individuals can do are hindering progress. Many also believe that cultural resistance and concerns over the flow of information hinder transparency initiatives. Very few respondents believe that a lack of technological tools is preventing them from being transparent.
  • Most federal executives feel that clearer guidance and instructions along with information on best practices would allow them to make their agency more transparent.

To download the full report, visit the Government Business Council site.

1:58 PM Permalink
April 29, 2010

Serving the two consumers of government transparency

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Jim King, Adobe’s PDF Platform Architect, discusses how the PDF standard can be used to reach both beneficiaries of the Open Government movement: those who are looking for raw government data to examine and interpret; and the general public who expects information about their government to be relevant to their needs and easy to consume.

11:08 AM Permalink
April 28, 2010

Are you redacting PDF documents properly?

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Redaction frequently comes up as a topic in the news when large organizations publish documents that weren’t properly redacted. Adobe’s John Landwehr recently covered some basics of redaction using PDF in his post on the Security Matters blog.

Included in the post is John’s interview with Focus Washington Techview.

10:08 AM Permalink
April 21, 2010

Notes from the field: Adobe Enterprise Developer Day kickoff in Raleigh, NC

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Guest contribution from Mark Smalley, Senior Systems Engineer, Adobe

I was recently in Raleigh, North Carolina for an Adobe Enterprise Developer Day event. This was the first in a series of events focused on developers serving State and Local governments. The Raleigh stop was a good one, with local developers gathering to discuss the challenges of building and delivering web applications that leverage existing back-end systems. The event also included discussion of how our technology can help address these challenges.


Developer Days are a great opportunity to hear from some of our resident technical experts, as well as the chance to interact with peers tackling similar projects and challenges.

1:58 PM Permalink
April 20, 2010

Will you read the Open Government Memo on an iPad?

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Adobe’s Rob Pinkerton wrote a guest post over on GovFresh this week, opening up some good debate on Apple, Gov 2.0 and mobile platforms. We’d like to hear your thoughts either here or on GovFresh.

1:11 PM Permalink