People today are more connected than ever before and have higher expectations when it comes to digital experiences. As a consumer or a citizen, they expect experiences that are simple, personalized, and exceptional—whether it’s online, mobile, or social.
Adobe Summit is the leading industry conference for digital marketing and business transformation. This year, it will bring 12,000 digital marketing leaders and experts together in Las Vegas from March 19-23.
Did you know there are more than 6,000 federal government websites, housed on over 400 domains? And many of these 6,000 aren’t fast, mobile friendly, secure or accessible. Federal websites need an upgrade.
Governments at all levels are eager to adopt a technology that increases efficiency and cybersecurity while also providing greater convenience to constituents, but despite their desires, confusion around the legality of electronic signatures has sometimes prevented the widespread acceptance in both government and private sectors.
Digital is evolving faster than anyone can track. In the public sector across Canada and the U.S., the boom of technological advancements is happening now.
Earlier this year, 300 marketing managers of Canada’s public sector were invited to complete an anonymous survey on their overall experiences and expectations as marketing and communications professionals in government.