Stay on top of European ePrivacy at Summit

MeMe Jacobs Rasmussen, Chief Privacy Officer, Adobe

ePrivacy is one of the biggest challenges facing European businesses today. How does it impact your business? What are the recommendations for businesses to ensure you are compliant with the ePrivacy Directive?

If you’re in the UK, you’ll know that 26 May 2012 marks the end of the grace period that the Information Commissioner’s Office (ICO) granted industry to adapt to the provisions of the new ePrivacy Directive. What is the ICO recommending businesses do to comply with this Directive? Will the ICO be enforcing this directive against companies using cookies for analytics?

Dave Evans, Group Manager Business and Industry, Information Commissioner’s Office

Attend Summit to hear from Dave Evans, Group Manager, Business & Industry, from the ICO and MeMe Jacobs Rasmussen, Adobe’s Chief Privacy Officer as they address these questions and many more.

The Digital Self Panel: Privacy vs Personalisation

78.3% of consumers accept that companies should be able to hold personal information, provided they are using it to deliver a personalised, relevant service (according to a survey conducted by The Data Governance Forum among 1,000 consumers in February 2012).

Listen to some of Europe’s leading experts in the digital marketing and ePrivacy space, along with best-in-class Adobe clients, as they debate one of the biggest challenges facing brands today. Panellists include:

Martha Lane Fox
UK Digital Champion & Founder of Race Online 2012

MeMe Jacobs Rasmussen
Chief Privacy Officer, Adobe

Adobe Dave R. Dean
Senior Partner & Managing Director, The Boston Consulting Group

Visit the Summit website for more information about the conference.

Comments are closed.