Magazine à la Mode
The Figaro Group recently adopted Adobe Digital Publishing Suite to create i-mad, a groundbreaking digital magazine for touch-screen tablets. i-mad—universally accessible on nearly every tablet reader—is an exceptional digital women’s magazine based on its flagship title, Madame Figaro, which concentrates on lifestyle and fashion. With Adobe Digital Publishing Suite, the Figaro Group can effortlessly incorporate photos, video, and sound delivering high-impact imagery and multimedia elements that give readers an immersive, digitally compelling experience.
Adobe Digital Publishing Suite also accelerates production workflows by integrating seamlessly with Adobe InDesign, creating operational and cost efficiencies for the Figaro Group, as teams easily move from creating and laying out content in familiar Adobe InDesign to delivering viewer-ready content for the iPad and other tablets. The Adobe Digital Publishing Suite further accelerates development cycles because the Figaro Group can develop and deploy i-mad for multiple platforms—eliminating the need to develop a new version for each device or operating system.
Adobe Digital Publishing Suite gives the Figaro Group a competitive advantage by solidifying its status as an innovator in the publishing industry that delivers top value to advertisers. Launching i-mad enabled the Figaro Group to differentiate its business model incorporating market services, announcements, and attractive subscription offers. To learn more about the Figaro Group and its use of the Adobe Digital Publishing Suite Enterprise Edition, click here: The Figaro Group, i-mad.