Attention B2B Publishers—attend ABM webinar for best practices on measuring the success of your digital editions
If you’ve ever wondered how to capture and interpret specific and timely data around the performance of your mobile app to share internally and with your advertising clients, don’t miss this free one-hour webinar where you will learn how the Analytics Service that comes with Adobe Digital Publishing Suite delivers business-critical app metrics– no tagging or instrumentation required. Whether your readers are online or offline, you’ll see how DPS captures and serves up metrics in a concise, easy-to-read dashboard. Get visibility into:
- App downloads, installs and launches
- Issue performance including article and ad engagement, the most popular content and interactive elements
- Reader engagement within specified timeframes
- Standardized audience metrics developed by the magazine and advertising industry and audited by the AAM, including accumulated readers, sessions, time spent per reader, and sessions per reader
As you fight for readers mindshare every day, it’s imperative to have a clear understanding of the type of content that captures and holds their attention and delivers on yours and your advertisers desired business outcomes. Learn how the DPS Analytics Service will enable you to make more informed business and editorial decisions and experience greater ROI on your digital publishing investment.
Sign up for the free June 10 webinar: ABM webinar for best practices on measuring the success of your digital editions