Find the Meaning Behind the Metrics at MAX
Adobe MAX, the creativity conference, takes place from October 4-8 in Los Angeles, CA. Over 5,000 of the most creative minds will connect at this annual gathering of designers, creative industry leaders, developers, strategists and more.
Come to MAX and learn the skills you need to quickly become successful with DPS. Sessions and labs have been developed for both beginners and experienced users. From getting started labs, tips & tricks and workflow sessions, to inspirational panels. You will hear from a concentration of DPS experts and come away with valuable knowledge that can be directly applied to your DPS projects.
One session not to be missed is S2709 – The Meaning Behind the Metrics: Analytics in Digital Publishing Suite, presented by DPS Sr. Product Manager, Shikha Bhargava.
Join us as she shows how you can:
- Use analytics with DPS to understand how your users are engaging with the app and also maximize both conversions to acquire new readers and renewals to retain subscribers
- Obtain print equivalent, digital edition relevant Standard Audience metrics that you can share with your advertisers and media planners.
- Sync your DPS app usage data with your Customer Relationship Management (CRM) systems such as Salesforce.com (SFDC).
Need even more to convince someone to let you attend MAX? Here are the top ten reasons to attend along with a letter if you have a boss you need to persuade.
We hope to see you there.