July 31, 2015 /Partner Stories /

Creative Agencies Embrace the New DPS

Join the inner circle of creative agencies giving big brand experiences to clients with Adobe Digital Publishing Solution.

With the launch of the new Digital Publishing Solution, Adobe has delivered a product that enables marketers and designers to create and maintain highly engaging apps that can be completely customized to reflect the brand vision of any organization–all without writing code.

Our new product puts creative control in the hands of designers, delivering an industry-first model and it is already resonating with agencies around the world. Over the past month, we have seen excitement from agencies build, starting with off-the-charts success of our DPS beta program where more than 4000 people–many from creative agencies–signed up to explore what DPS has to offer. We have also seen many agencies sign up for our partner program to take advantage of the special insider perks that help get agencies up to speed on DPS 2015.

The most exciting part, by far, has been working with nine world-class creative agencies that partnered closely with Adobe and showed their support for the new DPS—whether through news announcements, case studies, proof-of-concept work or being part of an elite group to launch the world’s first apps built with our new product—and we’d like to take this opportunity to thank them and share their work.

top gear The App Lab
The App Lab is a London-based digital strategy and product development consultancy that specializes in tablet and mobile publishing. Working with Top Gear, The App Lab created a completely new app that delivers the most exciting motoring news from across the globe.

  • Download the Top Gear Magazine Extra app for iOS devices.
Bates Creative

Bates Creative is an award-winning integrated design agency located just outside of Washington, DC. Our agency delivers top-notch creative services providing clients a strategic approach to launching DPS apps that bring their brand’s stories to life through design.

  • Download the Working at ExxonMobil app for iOS devices.
Blink-logo-KNOCKOUT-black-01 Blink
A full-service B2B agency based in South Norwalk, CT, Blink combines creative with technology to help clients boost their sales and marketing efforts through valuable sales insights. Blink looks forward to creating B2B sales enablement apps for clients that combine the agency’s unique approach with the new ability to rapidly deploy mobile content through DPS.

DOCMINE is a creative studio based in Munich and Zurich that is building a new content universe around storytelling. DOCMINE partnered with Swiss International Air Lines to create SWISS Universe, a luxury app that focused on people, places, and pleasure.

1 (2) Evolved Media Solutions
Based in London and specializing in efficient multi-channel publishing for media companies, agencies, retailers, and corporations, Evolved Media Solutions helps customers automate their publication processes. The agency worked with National Theatre of Great Britain on the new National Theatre Backstage app, which keeps people connected to the theatre no matter where they are.

DPS 2015 + Qantas Medium Rare Content
Medium Rare Content Agency is run by Australia’s most experienced custom publishing executives, with the backing of News Corp. The agency worked closely with Qantas to redesign the Qantas Magazine app to better address how people want to consume content.

DPS 2015 + UNC Mirum Miami
Part of the J. Walter Thompson Company and WPP family, Mirum Miami has principles rooted in innovation, design, data, marketing and technology. The agency partnered with UNC Kenan-Flagler Business School to create the UNC Leadership App featuring valuable information and content on business and leadership development, along with a one-of-a-kind course app.

Screen Shot 2015-07-30 at 6.40.08 PM Razorfish Health
Razorfish Health is an agency that believes customer engagement is a personal connection between a consumer and a brand that is strengthened over time, resulting in mutual value. With the adoption of DPS, the agency has taken another step forward in its strategy to transform the health experience and create new approaches for truly personalized customer engagement across key stakeholders in healthcare.

barneys Segal Savad
A multi-disciplinary creative agency located in New York City, Segal Savad has a team that designs, writes, and develops across print, web, and mobile platforms. The agency is working with Barneys New York to develop an app called The Window, which will be released in September.

ipad-desserts Studio Mercury
Mercury is an award-winning multimedia studio with offices in New York and Los Angeles offering services in film, photography, branding, print, editorial development, interaction design, iPad, eBook, and tablet application design. Working with Gather Journal, the studio created a stunning app experience that offers popular articles, recipes, and mixtapes that engage and inspire.

Join the inner circle of creative agencies that are creating big brand experiences for their clients with Adobe Digital Publishing Solution. Join the agency partner program now!

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