AFTEREFFECTS

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Results tagged “CS 5.5”

Render Engines and the Joy of LEGAL obligations – Part 2

Before I have an ‘Occupy After Effects’ movement on my front lawn – I wanted to provide some clarity on the decision we made, and why we made it.  For reference:

First off – this decision was not made while we chomp our cigars with feet on desk counting cash.  It was a legal requirement that came in at the 11th hour of CS 5.5 for which we had no capability to rectify in the timeframe (and still have reliable / stable software).  It’s that simple. No conspiracy.  No cash grab.  Simply making sure we are playing by the rules and not breaking the law.

Did we like it? – hell no.  Are we doing something about it? – hell yes.  Can I tell you what that is? – unfortunately – not at this time. (isn’t this fun?)

We cannot disclose what we are doing about it as we would also be breaking another set of financial and legal rules that every public company in existence MUST follow – not just Adobe.

Again – it is not the answer I would like to give – but it’s the truth.

What I am really happy about through all this though are 2 things:

1. People care enough to let us know when they think we are doing something wrong.

2. The render engine sure gets a LOT of use!

Therefore – please understand the current licensing issue for the render engine is not what we want, and is not some conspiracy to make a few more bucks.  That we are exploring ways to get to a viable solution sometime in the near future that gets back to an easy way to deploy the render engine – while still meeting those pesky legal obligations.

S.

50% off CS 5.5 Production Premium or Premiere Pro

I had an overwhelming response to my previous blog post about where Adobe stands as a company in the professional market.  Many of you commented via the blog or email that there should be some sort of incentive to switch to Premiere Pro and CS 5.5 Production Premium while moving from your current toolset.

Well – in the spirit of putting our money where our mouth is, we are now offering for a limited time – 50% off either CS 5.5 Production Premium, OR Premiere Pro CS 5.5 standalone.  This is open to anyone, worldwide, coming from either Apple or Avid workflows.

As an example, in the US store, this means a FULL license of CS 5.5 Production Premium suite can be bought for $849.50.   A FULL license of Premiere Pro CS 5.5 can be bought for $399. Again – this promo is worldwide, I’m just using the US store as an example.

Remember – you need the promo code ‘SWITCH’ and you need to click the ‘get 50% off’ icon on the right hand side of the page.

I don’t believe that Adobe has ever had a promotion like this in history.

S.

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