We had a great time interviewing Gina Kiel, a freelance illustrator based in New Zealand. As a versatile illustrator and full time mom, she emphasizes the importance of maintaining creativity in her household.
Do your personal projects differ from your professional work? If yes, how so?
I like to be versatile so that I can take on a range of good projects which don’t always have to match with my personal work, it keeps things interesting and challenging. It’s good to mix it up so everything doesn’t end up looking the same. I put lots of love into every project I work on so I think there’s naturally an essence that ties all my work together, it’s all coming from the same place. I am pretty selective about projects that I show on my website, it’s the work I most enjoy creating and the directions I’d like to explore further. I believe one of the ultimate achievements is to attract professional commissions based on personal work.
What do you think are the most important elements to focus on, when creating a personal website?
Keeping the design of the website simple and minimal to let the work itself be the main focus is important, I think. To put thought into presenting different projects well visually and making the descriptions short but clear. Choose your best work to display and make sure you keep on top of it, update it, maintain your blog, put new work on and take off any old work that you no longer relate to, keep it current.