Consonant transpositions aside, Korea is incredibly modern — technologically speaking, it puts the United States to shame. One of the cool things is that by government mandate, at least 30% of TV broadcasts must be in High Definition. By 2010, 100% of Korean TV broadcasts will be required to be HD. This means a really high demand for HD production tools, and that’s one of the reasons Adobe Production Studio was such a hit (when we left the seminar in Seoul, our reseller partners had already sold 30 copies onsite). The Seoul seminar was hands-down the most attended seminar on the worldwide roadshow (1280 people attended, as I mentioned earlier, as opposed to 370 or so in Los Angeles, arguably the largest Television & Film market in the world).
As a thank you, our friends at Adobe Korea have given me a promotion:
Apparently, I’m now the Video & Audio Product Manager (my title is actually “Senior Marketing Manager” — Product Manager would be a rather formidable step up for me).
Big, big thanks to MH Park of Adobe Korea for putting together a stellar event. I even got to try the most popular Korean street snack. Can you guess what it is?
I’ll send a Production Studio t-shirt to the first person to e-mail the correct answer to me at firstname.lastname@example.org
Hong Kong here we come . . .