Results tagged “Adobe”

Celebrating the Adobe Youth Voices Awards Winners

We’re proud to announce the winners of the third annual Adobe Youth Voices (AYV) Awards, a global, online competition inviting students ages 13-19 to use digital media to express their vision for driving positive change in their communities. This year, a record 2,400 students from 50 countries around the world submitted 1,315 projects. Individuals and student teams worked with AYV educators to produce media projects that address a variety of complex social issues, from bullying to body image to climate change.

We’re amazed by all of the powerful work we saw from this extraordinary group of young creatives and are thrilled to share the winners with you. We had a chance to sit down with a few of this year’s winners to find out what this award means to them.

Kennedy Houston, Victim, New York

“There have been many documentaries about bullying. Winning this award will help us get our message across to more people about how damaging bullying can be and how to can overcome it. We want more people to have the strength to push through; that doing so will give you the strength to do whatever you want in life.”

Brandon-Kennedy_BehindTheScenes

Brandon Charlton and Kennedy Houston filming their documentary, Victim, which shows the damaging effects bullying can have.

Sayoko Ariga, Love the Diversity, Ohio

“AYV has already created a safe place for me to share my voice with an international audience. Winning an award will help more people see my entry work and hopefully take LGBTQ rights more seriously. I believe that we should all support human rights and love people the way they are.”

Sayoko Ariga working on a poster she designed for her school’s Gay Straight Alliance club's assembly.

Sayoko Ariga working on a poster she designed for her school’s Gay Straight Alliance club’s assembly.

AYV Award winners are chosen in seven categories:  animation, documentary, photo essay, music video, narrative, poetry and campaign poster. First and second place winners are named in each of the seven categories by diverse panel of judges, educators, student alumni, and Adobe representatives. The public also cast over 200,000 votes to determine the audience winner for each category. AYV Award winners and their affiliated schools and organizations will receive a range of prizes, including donations of Samsung Galaxy Tablets, copies of Adobe CS Production Premium Suite, a 1-year Adobe Creative Cloud membership and a monetary donation to a charity of their choice.

We believe creativity is a critical skill that can positively shape our future leaders. After going through the AYV program, our research shows that 88% of students feel confident about their ability to ideate, collaborate, adapt and express their point of view, and persist through challenges, while 95% believe that creativity is important to their future success. We’re proud to be able to be able to support these students as they work to create positive change in the world.

The 2014 winners are:

Animation

  • First Place: Hunger’s Core, Christine Chung, Salwa Majoka, Northview Heights Secondary School, Canada
  • Second Place: Train of Life, Tess Denham, San Marino High School, USA
  • Audience Award: TechJunk, Sesh Sadasivam, Abhishek Krishna, Inavamsi B. Enaganti, Sri Kumaran Children’s Home – CBSE, India

Documentary

  • First Place: Victim, Brandon Charlton, Kennedy Houston, Maysles Documentary Center, USA
  • Second Place: International Boulevard, Zoe Yi, Rebecca Dharmapalan, Oakland School for the Arts, USA
  • Audience Award: Support, Ziyang Ding, Tianyao Xu, The High School Affiliated to Renmin University of China, China

Music Video

  • First Place: Patience, Yvan Gonzalez, Seven Trees Community Center, USA
  • Second Place: Let Me Dream, Sebastian Tuma, Tsote Valashiya, Shriyansi Khanal, Immanuel Yeboah, Daniel Mandache, Spotlight, United Kingdom
  • Audience Award: Love Mission, Tautvydas Marcinkevicius, Petar Karapenev, Krzysztof Wlodarek, Abdalla Ali, Sude Simsek, Luke Wallace-Esnard, Dikembe Cabey-Lee, Amina Azong, Anya O’Mahony, Sandra Mikosinska, The Lammas School, United Kingdom

Narrative

  • First Place: Vanished, Vanessa Fuentes, Alicia Garchitorena, MACLA, USA
  • Second Place: Aspaunity, Josh Gutierrez, Lizbeth Cisneros, Denise Panuco, Jesus Gonzalez, Jonathan Carrasco, Mt. Pleasant High School, USA
  • Audience Award: Get a Life, Bianca Toderean, Paul Turean, “Alexandru Papiu Ilarian” High School Dej, Romania

Photo Essay

Poetry

  • First Place: Life, Mihai Tiu, Colegiul National “Ecaterina Teodoroiu”, Romania
  • Second Place: Destination: Earth!, Joseph Steve Jiménez, Randall Quesada, Casa de la Juventud Mora, Costa Rica
  • Audience Award: We are…, Gyanna Adino, Joanah Diala, Randolph Massachusetts, USA

Poster Campaign

About Adobe Youth Voices
Adobe Youth Voices (AYV) is the Adobe Foundation’s global initiative to ignite Creative Confidence in youth by using digital media to express their views on social issues. Through programs like AYV, and by increasing creativity in education, Adobe believes we will better equip young people to be the problem solvers, critical thinkers and leaders of tomorrow. To learn more about AYV, its point of view on creativity in education and how you can be involved, please visit http://youthvoices.adobe.com/.

Patricia Cogley is Senior Program Manager, Adobe Youth Voices.

Newsweek Ranks Adobe World’s Greenest IT Company

As a global company, we feel it’s our responsibility to not only manage our environmental impact, but to actively improve it. This commitment to the community has been a part of our culture since we began, and we continually seek new and creative ways of maximizing efficiencies for our business while also minimizing our impact on the environment.

newsroom-marquee-sustainability.jpg.adimg.w.709For instance, Adobe is among a handful of Fortune 500 companies to achieve carbon neutrality at our owned facilities in North America in 2013. We are also a founding partner of the U.S. Green Building Council’s Building Health Initiative and an early adopter of new renewable-energy technologies, including Windspire wind turbines and Bloom Energy. Today, Adobe is considered the most water-productive software company on the planet, generating over $5 million in revenue for every cubic meter of water used.

These accomplishments stem from a core belief: It’s not enough to silently work towards a more sustainable future. We believe in the value of transparently communicating our progress and our commitment so that others might be inspired to take action. That’s why, each year, we release a corporate responsibility report that clearly outlines what we’re doing to help reduce our impact, all verified by third-party experts.

This year, we’re honored to be ranked the second greenest company in the United States and the third greenest in the world, according to Newsweek’s 2014 Green Rankings. In the category of IT companies, Adobe tops the list both in the U.S. and globally. Released just this week, these rankings are based on data evaluations of the world’s 500 largest companies, compiled by independent research company Corporate Knights Capital and sustainability experts from NGOs, academic, and accounting organizations. Companies are scored on eight specific indicators, including “productivity” in energy, greenhouse gases, water and waste. They also take into account the existence of a sustainability board and third-party environmental metrics, as well as “sustainability pay link,” which attempts to tie the earnings of senior executives to the achievement of certain corporate environmental targets. You can learn more about the ranking methodology here.

While we’re proud of what we’ve accomplished thus far, we will keep pushing forward to improve results for our employees, our communities and the planet.

For more information on our corporate responsibility program, please visit http://www.adobe.com/corporate-responsibility.html

Create and Deliver Dynamic Mobile eLearning Content in a Snap

adobe_captivate_8Today, we are pleased to announce the availability of Adobe Captivate 8, our category-leading eLearning authoring tool. Adobe Captivate 8 software addresses the realities of today’s device-abundant world where authors are expected to cater to the learning needs of a mobile users and drastically reduces the authoring effort by allowing trainers and educators to create once and deliver multi-screen responsive content without programming.

Adobe Captivate 8 includes several new features to create and deliver impactful mobile eLearning quickly and easily. With Adobe Captivate 8, developers can leverage device-specific capabilities such as GPS to deliver timely, location-aware content to learners, and gesture-based navigation to allow learners to tap, scroll, pinch, and swipe their way through courses. Additionally, Adobe Captivate 8 enables device aware eLearning by automatically detecting a learner’s device and delivering the most appropriate experience for it.

“Adobe Captivate 8 is a game changer,” said Josh Cavalier, president, Lodestone. “Tablets and Smartphones have become the primary way we consume information, and the new responsive design capabilities allow eLearning developers an innovative way to easily create engaging content for different form factors.”

There’s lots more to Captivate 8. Change your game and start creating and deploying your mobile content today.

A Funny Thing Happened on The Way to The Press Release….or How I Learned to Love Adobe Voice

AdobeVoice logo

Today Adobe Voice was launched, a new free “storytelling” app for iPad. The press release can be seen here.

We, here in the propaganda department of Adobe, had a chance to play with an early version. And this came about in an unusual way. As our press release for Adobe Voice went up the approval chain, it reached our CEO, Shantanu Narayen. Shantanu looked at the PR and said to me, “Where’s the Voice version of the press release?” Two things occurred to me at this point:

1.     Why hadn’t I thought of that?

2.     I guess that’s why Shantanu is CEO.

Anyhow, suitably chastised I got on the pre-release program, downloaded the app to my iPad and boldly set out to create my first “Voice Video”.  It was a revelation and 15 minutes later I’d created a pretty polished piece that supported the announcement. The app is very easy to use and there’s a touch of whimsy in the way you search for and select icons and music. It was a ton of fun.

On a way to a meeting with my boss that afternoon I bumped into Adobe’s Chief Marketing Officer, Ann Lewnes, in the coffee room. I showed her my creation on my iPad. She thought it was great but then said: “Get Alex Amado to do the voiceover”. Alex is Adobe’s creativemeister, working on the look and feel of the marketing campaigns that support Adobe products. He also moonlights, on many Adobe official videos, as our voiceover man. I was slightly taken aback, what was possibly wrong with my voice?

I went home and showed my wife and our 15 year-old son, Connor, my Voice Video. His first reaction: “Dad, you sound ridiculously Scottish…..were you hamming it up?” So now it all made sense. Even after 17 years in California, when confronted with talking into a microphone, I had defaulted into Rob Roy McGregor. Connor then whisked the iPad out of my hands and started to create his first Voice Video in support of a high school book report.

Back at Adobe’s San Jose HQ the next day, Alex sent Ann a new version of the press release Voice Video, using a preposterous faux-Scottish accent that halfway through seemed to morph into a slightly raddled 18th century Dubliner. This caused much hilarity and sharing internally.

So why do I tell you all this? Adobe Voice seems to be one of those apps that really does engage, spark conversations, and prompt viral sharing. Everybody who sees a Voice Video immediately wants to access the app and try it for themselves. So here’s Alex’s finished Video….and I do have to admit it’s better than mine.

This is just the first version of Adobe Voice and the team is looking forward to hearing your feedback and seeing where the feature set should go. Myself, I’ve already requested the Scottish Accent Dampening Algorithm, which I’m sure our busy and talented audio engineers are hard at work on! Download the app here.

Adobe Youth Voices Scholar Featured By the Institute of International Education

AYV 2013 Scholar, Poornima Meegammana

We are proud that one of our Adobe Youth Voices scholars, Poornima Meegammana, was featured in the Institute of International Education‘s 2013 Annual Report. Poornima discovered her passion for digital storytelling through the Adobe Youth Voices program. To bring global attention to child soldier rehabilitation, she produced a short film about children who were forced to serve as soldiers in the Sri Lankan civil war.

Poornima says that the program has given her global recognition as a creative person and she will be using the scholarship funds to “learn filmmaking to help change society.” She is currently attending the Sri Lanka Institute of Marketing and is using the skills she gains there to learn how to better market her films.

Get inspired by her story and watch her short film Child Soldier.

The Finalists Are In! Audience Voting is Now Open for Adobe Youth Voices Awards

At Adobe, we believe in the power of creativity and want to give our youth more opportunities to express themselves. Today, we celebrate the creativity of students around the world via the Adobe Youth Voices Awards, an annual competition that invites students to express their vision for driving positive change via digital media. In its third year, 2,402 students from 51 countries around the world submitted 1,315 projects this year – the largest batch of submissions we’ve ever received.

Aspire13 Narrative_DearChild

Dear Child, 2013 AYV Award Winner

We’ve narrowed it down approximately 20 projects in each of our seven categories. From today until May 30, you’re invited to vote for the Audience Award winners. They’ve shared their voice with the world – now it’s your turn. Audience Award winners will each receive a $500 donation to the charity of their choice and a one year membership to Adobe Creative Cloud.

Our esteemed panel of judges will also be hard at work over the next month to determine first and second prize winners in each category, who will receive everything from a charity donation, to a Creative Cloud membership, to Samsung Galaxy Tabs for their school.  Of course, all award-winning media will also be featured prominently on our Adobe site and distributed in a number of print and digital platforms.

Aspire13 Poetry_Creativ.

Creativ, 2013 AYV Award Winner

Just click on your favorite project’s “vote” button to get started. You can cast one vote per project every 24 hours, so we encourage you to vote soon and often! Be sure to spread the word about your favorite projects on social media using hashtag #AYVAwards.

This is your chance to support these amazing artists. Vote now.

AYV_AwardsVoting_5

Patricia Cogley is the senior program manager for Adobe Youth Voices.

 

Earth Month Tip: Travel Reduction

As Earth Month comes to a close, we’ve saved a topic that touches every single one of us for last: Travel. Did you know that the average American flies approximately 17.2 hours per year?[1] Add the average work commute of 25.4 minutes each way[2] and the emissions really start to add up. This begs the question: What can we do as individuals to reduce the environmental impact of our travel?

Travel

Here at Adobe, we’re taking this to heart and looking at how we can change how we travel to help reduce our greenhouse gas emissions by 10%. That’s why we launched our “Skip-a-trip” initiative this month, which encourages all Adobe employees to simply skip a trip completely and use Adobe Connect instead. Already this month, our employees have avoided adding approximately 31,000 lbs. CO2 to their, and Adobe’s, carbon footprint[3].  Not to mention they avoided 72,000 miles of stressful, potentially unhealthy travel as well, saving our business thousands of dollars in travel costs.  This effort has had a meaningful, measurable and positive triple-bottom-line benefit so far.

This approach can work for anyone. Think about it – is there a chance that you could take your next meeting via web conferencing instead of driving or flying to the meeting? Even when that’s not an option, there are many other ways to reduce your travel and help the environment. The next time you plan out a trip, think about whether it can be combined with another to get more done at the same time. Even choosing non-stop over connecting flights will use less emissions (and save you time).[4]

What will you do to reduce your carbon footprint this month and in the future? Share your tips with us using #EarthMonth.

Vince Digneo is Adobe’s sustainability strategist.

 

[1] https://www.americanforests.org/assumptions-and-sources/

[2] http://project.wnyc.org/commute-times-us/embed.html#5.00/42.391/-94.949

[3] http://www.terrapass.com/carbon-footprint-calculator

[4] https://www.carbonfund.org/reduce

Earth Month Tip: Waste Reduction

Tomorrow is Earth Day, which provides a great opportunity to take a moment to appreciate our planet and reflect on ways we can help protect it. In honor of Earth Day, we’re focusing this week’s post on waste reduction. Be sure to catch up on some of our energy and water conservation tips, too.

In 2012, Americans generated about 251 million tons of trash and only recycled or composted nearly 87 million tons of it. That is equivalent to a 34.5 percent recycling and composting rate.[1] Put it another way, that’s similar to each person generating 4.38 pounds of waste per day, or one 15-inch Retina display MacBook Pro, and only recycling or composting 1.51 pounds of this waste, or roughly one regular iPad with a cover.[2]

waste_reduction_final

That’s why Adobe pays close attention to our waste and keeps an eye on the environmental footprint of our operations. This includes everything from implementing an employee-driven recycling and composting program to reducing the amount of packaging per product. Today our product packaging is fully recyclable – and we’re working to reduce the amount of packaging by 80 percent by 2015.

If everyone around the world were to simply increase their recycling and composting efforts, we could reduce our environmental footprint, increase our energy production, and save vital resources for the next generation. Here are some easy ways to make a big impact:

How are you increasing your recycling or composting efforts? Share your insights, photos and tips for us on your social channels using #EarthMonth.

Vince Digneo is Adobe’s sustainability strategist.

 

[1] http://earth911.com/news/2012/12/27/12-amazing-recycling-and-waste-statistics-from-2012/10

[2] http://www.apple.com/

Earth Month Tip: Managing Energy Use

We’re sharing one tip each week this month in honor of Earth Month. Last week we focused on water conservation and this week is all about energy reduction. Share your favorite green tips with us on social media using hashtag #EarthMonth.

With more than 11,000 employees and over 3 million square feet of real estate around the world, Adobe pays close attention to our energy usage. We have cut our electricity usage by 50% since 2002 which has helped us to achieve carbon neutrality at our owned North American facilities by 2014 – one full year ahead of our goal.

Our main goal is to sustainably manage our business. To that point we rigorously explore ways to reduce our energy and water consumption and to offset 100% of our Scope 1 and 2 emissions from our North America operations through the purchase of renewable energy credits and emission reduction credits to help develop wind farms and landfill biogas plant projects.

While energy reduction is important to Adobe, strength lies in numbers – our impact will be even stronger if we all commit to reducing our energy usage. Here’s an easy way to make a big difference: replace all your incandescent bulbs with LED lights.  An LED can last up to 30 times longer[1], it will use up to 75 percent less energy and you’ll save hundreds of dollars over the life of a single LED[2].

energy_conservation_final
Did you know?  If every American home replaced just one incandescent bulb with an ENERGY STAR rated light, we would save enough energy to light 3 million homes for a year, cut about $680 million in annual energy costs, and avoid releasing 9 billion pounds of greenhouse gas emissions annually – equivalent to taking approximately 800,000 cars off our roads every year.  This is just one way everyone can reduce their energy use.

What are you doing to save energy? Share your insights, photos and tips for us on your social channels using #EarthMonth.

Vince Digneo is Adobe’s sustainability strategist.


 

Adobe Announces Primetime 2.0; Drives TV Everywhere Forward

Our team has been busy at The NAB Show in Las Vegas this week and we’re excited to announce some major updates to Adobe Primetime – the industry’s most advanced TV delivery and monetization platform for programmers and pay-TV service providers. This latest release of Adobe Primetime takes advantage of the latest industry innovations and introduces new capabilities that drive strong viewer engagement and greater flexibility for monetization.

With Adobe Primetime 2.0, broadcasters and pay-TV providers can tap into a new cloud ad insertion service (available today) to insert ads into live, linear and on-demand content across any platform/device. We also unveiled Concurrency Monitoring as an extension to our Emmy award-winning Primetime PayTV Pass service, allowing customers to manage the number of streams accessed across each device. Aside from desktop operating systems, SmartTVs, Android and iOS devices, Adobe Primetime 2.0 now supports XBox 360 gaming consoles and Roku devices.

Additional capabilities in Adobe Primetime (coming later this year) being demonstrated at The NAB Show include support for MPEG-DASH and the new ultra high definition television (UHDTV) standard, which will allow media companies to deliver content across 4K enabled SmartTVs and other IP-connected devices. Check out our full announcement for all the details.

A Preview of 4K UHDTV Support, Powered by Adobe Primetime

A Preview of 4K UHDTV Support, Powered by Adobe Primetime

It’s been a year since Adobe Primetime launched at The 2013 NAB Show and it’s now been adopted by major customers worldwide including Comcast, NBC Sports, Turner Broadcasting, Tennis Channel, and M6 RTL Group – and has supported massive events such as the Sochi Olympics for NBC Sports. The latest customer wins include Shaw Media and Bell Media in Canada. In the U.S., Major League Baseball (MLB) and World Wrestling Entertainment (WWE) have started using Adobe Primetime to deliver live and on-demand video content across desktops and XBox 360 gaming consoles.

If you’re at The NAB Show, stop by the Adobe booth (#SL3910 in the Lower South Hall of the Las Vegas Convention Center) to see a demo of the latest innovations in Adobe Primetime coming to a screen near you!

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