Results tagged “Creative Solutions”

Photoshop Turns 20!

You can’t escape Photoshop…it’s everywhere you go – billboard signs, magazine covers, major motion pictures, even the logo on the coffee cup you drink out of every morning have all likely been touched by Photoshop. The software that redefined creativity in the digital age, turns 20 on February 19. Celebrations are happening all around the world.


Tonight, the National Association of Photoshop Professionals (NAPP) will be hosting a special Photoshop 20th Anniversary celebration for over a thousand attendees in San Francisco at the Palace of the Fine Arts Theater. The event will feature vice president of Photoshop Product Management, Kevin Connor, Photoshop co-creator Thomas Knoll and famed Adobe creative director and Photoshop evangelist, Russell Brown. To be a part of this celebration and view the live Webcast, visit: The festivities continue overseas in Japan, Southeast Asia and throughout Europe. In honor of the 20th anniversary, Adobe Germany will host a special 20-hour online marathon, featuring over 15 local Photoshop “gurus” demonstrating their favorite tips and tricks live for Photoshop fans. In India and France, digital imaging contests will be held to showcase the work of Photoshop users.

The Photoshop community is also sharing their favorite stories online, with the product and its over 400,000 fan-strong Facebook page, the hub for a worldwide look at the product’s impact. A new “Celebrate” tab directs users to a 20th anniversary logo, which many have already personalized with Photoshop and used as a replacement for their profile image. Connect with the Photoshop team at or, and add the tag #PS20 to tweets about the anniversary.

Adobe and Digital Publishing

The “Future of Publishing” is the new hot-topic, with media focusing on the devices that will deliver digital newspapers, magazines and books. Well hardware is nothing without software and – as you’d expect, with over 25 years partnering with the print publishing industry – Adobe technology is powering this transition, as new digital formats and new reading patterns emerge.

This spring, expect to see Adobe out and about, showing some of our latest tools and technologies – developed by ourselves and in collaboration with publishers. We think you’ll love what we have to demo, so check us out if you’re coming to the events below:

Tools of Change for Publishing

Mobile World Congress

FIPP Digital Innovators’ Summit

South by Southwest

Keynote presentation from Adobe SVP of Creative Solutions from
Future of Publishing Summit

In the meantime, to whet your appetite, click on the links below to find out more about how Adobe is delivering a digital future for publishers and readers.

Digital newspapers
Times Reader 2.0 - a collaboration with The New York Times to deliver newspaper content in an interactive, Adobe AIR-based application

Digital magazines
Condé Nast/Wired Magazine – a collaboration with Condé Nast to deliver the digital magazine experience on tablet devices

EPUB and PDF – the standards for reflowable and final-form eBooks, enabling consumers to transfer eBooks across devices. Adobe is driving EPUB adoption with more than 100 industry partners
Content Server 4 – rights management and content protection for PDF and EPUB eBooks
Reader Mobile 9 SDK – PDF and EPUB eBook rendering support on smartphones and dedicated eReading devices
Digital Editions – free, lightweight, desktop reading application for PC and Mac

Content authoring
Creative Suite 4 Design Premium – the ultimate tookit to deliver rich, creative publishing experiences across media
Digital Publishing Technology Center – technical resource center to stay up-to-date on the latest publishing standards and tools

Follow the team
On Twitter @AdobeEbook

What Happens in Vegas…

Thousands of Photoshop fans will descend upon Las Vegas this week to attend the world’s largest Photoshop convention – Photoshop World 2009 – hosted by the National Association of Photoshop Professionals (NAPP). Typically, what happens in Vegas, stays there – but the product managers from the Photoshop and Lightroom teams will be exposing it all – sharing their thoughts and observations about the show via Twitter channels – and Follow the Photoshop and Lightroom teams for a behind the scenes look at the show live from Mandalay Bay convention center and see Johnny L. (senior VP of the Creative Solutions Business) kick it all off at tomorrow morning’s keynote. Are you ready for some football?!!

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