Results tagged “online video advertising trends”

Adobe Study Shows Growing Similarities Between TV Commercials and Video Ads Online

Posted by Alex Dewey in Creatives, Digital Media

Today at the National Association of Broadcasters (NAB) conference, Adobe released its latest findings about online video advertising trends. The report shows increased viewer acceptance of TV-like ad experiences and key growth opportunities in online video advertising for media companies and premium content owners. Visit http://adobe.ly/wEGbkH to see the blog post from Jeremy Helfand, VP of monetization at Adobe, and to view the report.

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