In the last few days, Gartner, Inc. published its 2013 “Magic Quadrant for Web Content Management” research report. We’re pleased to announce that Adobe was positioned as a Leader. In fact, our offering—Adobe Experience Manager—was positioned highest in Ability to Execute and Completeness of Vision in the Leaders Quadrant.
Deeply integrated with other solutions in Adobe Marketing Cloud, Adobe Experience Manager delivers capabilities for Web content management, digital asset management, social communities, and dynamic media delivery across digital channels. It provides marketers with touch-enabled applications that can be deployed in the Cloud or on premise, helping organizations deliver customer experiences that build brand loyalty.
We’ve posted to our Digital Marketing blog today to provide additional details and perspective, and also distributed a press release on the same.
Most importantly, we’d encourage you to check out a complimentary copy of the full Gartner report, which we’ve made available here.
Earlier today, Forrester Research, Inc. published “The Forrester Wave™: Web Content Management For Digital Customer Experience, Q2 2013” report. Adobe was among the select companies Forrester invited to participate in the independent report, which evaluated 10 Web content management (WCM) products across 100 comprehensive criteria such as vendors’ current offering, strategy and market presence. Adobe CQ, part of Adobe Experience Manager within Adobe Marketing Cloud, was recognized as the Leader in the report. We’ve posted to our Experience Delivers blog to provide more detail and perspective and have also distributed a press release on the same. Finally, we encourage you to check out a complimentary copy of the full Forrester report, which we’ve made available here.
Today Adobe announced that we have signed a definitive agreement to launch a public tender offer to acquire all of the publicly held registered shares of Day Software, a market leader in next-generation Web Content Management (WCM), based in Basel, Switzerland.
This acquisition represents a significant market opportunity for Adobe to help organizations transform themselves by enabling them to create, manage, distribute and monetize content while optimizing the web experience for their customers. With the addition of Day to our enterprise portfolio, we will now be able to deliver on our vision of the web as the hub of customer interaction and help our customers create greater differentiation and brand loyalty.
The combination of Day’s next-generation WCM software with Adobe’s enterprise solutions for delivering rich experiences, establishes a platform for our customers to transform their online experiences. The addition of Day’s Web Content Management, Digital Asset Management and Social Collaboration solutions to our customer experience management portfolio (including LiveCycle, Adobe Connect and Flash Platform in the enterprise) will help customers realize the full potential of the web in acquiring, servicing and retaining their customers, without disrupting their existing IT infrastructures.
For more information see the press release and visit Adobe.com and Day.com.