Adobe Systems Incorporated

Archive for February, 2013

Creative Spotlight: Will Suarez aka “HI Def Willy” on Creative Cloud

If you’ve visited the Creative Cloud Facebook page, then there’s a good chance you’ve seen the work of Will Suarez aka “HI Def Willy.” A believer in bringing cultural awareness and unity, he enjoys creating pieces that showcase people from various ethnic backgrounds and their unique characteristics.

Intrigued by his work, we connected with HI Def Willy on Facebook. We wanted to not only see more of Will’s work, but to also learn how Creative Cloud helps bring his innovative ideas to life.

Find out more about HI Def Willy’s style, learn how Creative Cloud has enables him to work more efficiently and more in the Q&A below.

Adobe: Describe a project you are currently working on or have completed with Creative Cloud.

Will: Recently I have been focusing on creating a series of fine art pieces combining illustrations, photography and analog techniques into digital formats to create surrealistic portraits .Using a matte gel transfer technique, I transfer high res images onto fine art paper, canvas or wood.

What was your inspiration behind the project?
During my long commutes around Texas for meetings and work, I find myself always meeting random people walking the city streets. I get inspired by the stories told, the way people view them and the myths that people create of them. I wanted to capture that and find a way to show those emotions in these pieces.

How has the Creative Cloud changed your creative workflow?
Using the Creative Cloud has changed the way I work dramatically. It definitely has simplified everything and makes it easy to keep organized. I can seamlessly access and save progress on projects and pick right up from where I left off on any of my other devices on the go.

What tools specific to Creative Cloud enable you to work more efficiently?
As a freelance graphic artist and being on the go most of the time, having all my files accessible to view, edit and share, sure come in handy. I utilize many of the Touch Apps . One of the more frequent one I use is Adobe Ideas. It allows me to start a vector sketch on the go and access through the Creative Cloud on my PC where I can then continue to edit and complete.

Describe your style of work in a few words.
Everything’s a work in progress… pushing the limits.

Fill in the blank: I couldn’t create without _________.
Music and life experiences

What advice would you give to an individual who is considering Creative Cloud?
If you are looking to grow and develop your style, you definitely need to look into it! Invest in your talent and gain access to utilize all the great tools that you get with Creative Cloud. Not only will you stay current on updates and gain access to many options, but it will definitely streamline your workflow. The allotted space is more than enough to be able to carry along with you a mobile studio. Creating couldn’t get much easier. Everything you need is right there whenever, wherever.

Anything Else?

Thank you Adobe for always putting out great products! I am excited to see what new apps and features will be added in the future! For all fellow graphic designers, artists, creators, and innovators, keep pushing your limits, get out of your comfort zone and explore, create, define your work. Putting your work out there for people to see and enjoy is what it is all about. Stay humble, pour your heart into what you do and don’t ever be afraid to take a leap of faith.

Be sure to follow HiDefWilly on Instagram, Twitter and “like” him on Facebook.

Ready to have your work featured for everyone to see? Share your work with us on Facebook, Twitter or in the comments below and you could be our next spotlight!

5:14 PM Permalink

Game On: The Present and Future of Game Development

The Adobe Gaming crew has been out and about a lot lately, participating in large, multisite events that inspire youth and young adults to explore game development for fun and even as a potential profession.

First, we participated in the Global Game Jam, Jan. 25–27. More than 11,000 developers from 319 sites in 63 countries spent 48 adrenaline-fueled hours working on more than 3,100 projects based on this year’s theme, sound of a heartbeat. It was an exciting intellectual and creative marathon for programming, iterative design, narrative exploration, and artistic expression.

On Feb. 6, Adobe visited schools around the United States to promote digital literacy as part of Digital Learning Day. Nearly 25, 000 teachers and millions of students participated in all 50 states. The national campaign spotlights successful instructional technology practices in K–12 public schools.

In the Global Game Jam (GGJ), participants gathered late Friday afternoon, watched a short video keynote with advice from leading game developers, and then received the contest’s secret “sound of a heartbeat” theme. All sites worldwide were then challenged to make games based on that theme, with games to be completed by Sunday afternoon. Although the event is heavily focused on programming, there are many other areas where people who don’t code contributed to game development.

Many of our Adobe colleagues attended the event at locations worldwide. For instance, Adobe evangelist Andy Hall, in Sydney, Australia, went to cheer on jammers programming with Adobe Flash. “Organizers loved it and were happy to let us speak, hang around and interview people, or do whatever we wanted really,” Hall says. “With that said, at the Sydney Jam, my presence as an evangelist was not really necessary. Everyone there knew their technology backwards and forwards.”

Sushi

For the GGJ, Adobe sponsored an award for the best game made with Adobe Flash, which went to Monster Sushi Train. It features a monster sushi chef who cuts hearts into shapes requested by other monsters at a sushi bar. Its programmers are Chris Suffern, Wayne Petzler, and David Kofoed Wind. Check it out at http://www.playgamespro.com/game/1844/Sushi-Monster-Train.html.

For the K-12-focused Digital Learning Day, Adobe Gaming used the opportunity to connect with students—many of whom had limited previous computer experience—tackle the task of building a game with Adobe Flash Professional. Besides introducing them to Adobe Flash Professional, Adobe helped kids from different backgrounds collaborate in ways that made the best use of each student’s unique skills and interests, whether those interests included zombies or American history.

Achieving digital literacy through game design is also one of the goals of Globaloria, an Adobe education partner. Globaloria is a turnkey academic curriculum that uses a social learning network and game design to promote computing knowledge and global citizenship. As part of Digital Literacy Day, the Adobe Foundation has committed to match all donations made to Globaloria up to $50,000. You can be a part of it by donating at http://www.globaloria.org/adobe. Besides funding Globaloria’s initiatives, your donations help fund the World Wide Workshop, Globaloria’s parent organization. The World Wide Workshop supports publicly shared, long-term projects that are complex, computational, immersive, and innovative, so children build long-term skills for learning and critical thinking.

10:15 AM Permalink

Adobe Muse updates now available

Today we released an update to Adobe Muse, the software that enables designers to create HTML websites that meet the latest Web standards, without worrying about the code.

This update is available to all Creative Cloud members, and delivers some of the top-requested productivity features requested by Adobe Muse users. It adds new functionality that is familiar to designers who use InDesign, including:

  • Hierarchical Master pages Apply Master pages to other Master Pages, as well as control the positioning of Master page elements such as headers, footers, logos, and navigation on individual pages.
  • Spelling checker – Use the new Check Spelling command to confirm words are spelled correctly throughout your websites.
  • Widget updates – Updates to all widgets, including the slideshow, composition, and accordion widgets, allow more control over widget behaviors.
  • Site preview enhancements – View portrait and landscape orientations of tablet and smartphone versions of your websites in Preview mode.
  • Site export improvements Easily manage updates to larger, more complex sites by publishing to a specific host sub-directory for sites hosted with the Adobe Business Catalyst service or with a third-party hosting provider.
  • Code quality and performance updates Ongoing code updates ensure your websites load quickly, are optimized for search engines like Google, and will work across multiple browsers.

To get the update, simply launch the Muse application and follow the on screen prompts. Or, open the Adobe Application Manager and select the “updates” panel to find a link to the latest version.

 

 

9:37 AM Permalink

The Geekiest (But Coolest) Furniture Items for Your Home

Buzzfeed may be one of the most entertaining websites out there, and recently they posted something right up our alley: 17 Of The Geekiest Furniture Items For Your Home. We noticed some great design, and instances where “cool” and “geek” intersect.

So check out some of our favorites, pulled for design, web, and even Star Wars fanatics. You may find yourself with some new additions to your living room. Enjoy!

Floppy Disk Table

Floppy Disk Table

Home Doormat

Home Doormat

Photoshop Photo Frame

Photoshop Photo Frame

Stormtrooper Lawn Chair

Stormtrooper Lawn Chair

What are your favorites? Tell us in the comments below!

1:27 PM Permalink

What Is Adobe MAX? – Why You Should Attend

MAX

We’re making Adobe MAX (May 4-8) bigger and better this year. For those who are wondering, “What’s MAX?” – it is THE conference for creative pros. It’s an opportunity for designers, developers, video professionals, photographers, and more to come together to learn about the latest technologies, techniques, and strategies for delivering your best creative work – not to mention the idea exchange and networking opportunities that exist. And it doesn’t stop there.

Agenda

We have an agenda packed full of amazing speakers, tracks, sneak peeks (yes – you don’t want to miss this!) and more. Choose from over 300 sessions and labs taught by industry leaders and Adobe experts to maximize your creative experience, and even customize your MAX agenda by mixing and matching sessions from all five MAX tracks:

If that’s not enticing enough, we’re throwing a cherry (or two) on top to get you to L.A. Register today using this special promo code: MXSM13, to receive $300 off AND get your hands on a free 1-year Creative Cloud membership.

Be sure to follow Adobe MAX on Facebook and Twitter as we’ll be announcing keynote speakers and other exciting information soon.  We hope to see you there!

1:01 PM Permalink

SXSW Interactive Adobe Creative Camp

SXSW

Edge Reflow Preview and several other key releases of our Edge Tools and Services into the Adobe Creative Cloud. Now, we’re happy to showcase Reflow and many other web tools at SXSW Interactive at our Creative Camp on Sunday, March 10, 2013!

ReflowThe day will feature five sessions and panels where you can see the Adobe Creative Cloud in action with the latest tools and services that let you create content for the modern web. And specific to Reflow, don’t miss session number two with Product Manager Jacob Surber on “Concept to reality: Creating Adobe Edge Reflow.” Jacob will share his insights on how we created the first comprehensive tool to help designers create responsive comps.

Follow us on Twitter @Adobe and @Reflow leading up to and during the Interactive festival to catch all the Adobe SXSW news – and don’t forget to join the conversation with #AdobeSXSW. Hope to see you there!

12:24 PM Permalink

Creative Spotlight: Jeffery Fina on Adobe Creative Cloud

How has Creative Cloud changed your creative workflow? For user Jeffrey Fina, the ability to venture out and collaborate with other creative individuals is just one of many ways Creative Cloud enables him to grow as a creative professional. And that’s just the beginning. The most cutting edge tools, 20GB of cloud storage and ability to seamlessly work on projects on various devices enables Jeffrey to successfully operate a fine art studio and be on dad duty. We connected with Jeffrey after coming across the work he shared with us on Facebook and wall. You can learn about his current projects, where he sources inspiration and more in the Q&A below.

Want to have your work featured? Share your work with us on Facebook, Twitter or in the comments below.

Adobe: Describe a project you are currently working on or have completed with Creative Cloud.

Jeffery: Most recently, I have been working on high resolution abstract 3D forms created in Trimble Sketchup and rendered in Photoshop. These projects are designed at full size for large format printing and can take time to render. I own and operate Hudson Valley Giclee, a fine art and digital printing studio, where I will create the large format digital prints of these works. This project is one of many that will be part of an expansion into print publishing and art consulting that my colleague Bruce Bleach and I are formulating. We plan on starting in the Hudson Valley and the tri-state area and expanding nationally.

What was your inspiration behind the project?
The inspiration behind this and most of my personal and professional work is being able to utilize all facets of what digital technology can produce and finding an aesthetic that goes beyond a sometimes engineered digital look. For me, Photoshop has become the crossroads of all these applications. I can throw a number of file formats at it… and boom; they open.

How has the Creative Cloud changed your creative workflow?
Prior to the Creative Cloud, I was truly bound to my studio computer. My business requires me to venture out and collaborate with artists in their native spaces. My workflow is seamless now because I always have my software and files on board.

What tools specific to Creative Cloud enable you to work more efficiently?
Photoshop is a work horse. It’s what a paintbrush is to a painter. Bridge is my viewer for all file types. The 20GB of cloud space is super helpful in having access to project files on the go. I am a new father so when I am on baby duty, it’s not easy to sit with a cup of coffee in my studio. Having all my files on my laptop is great. As a fine art studio, having client files on the go is helpful when proposing a mockup of a full resolution image. In fine art printing and studio work, detail is key.

Describe your style of work in a few words.
I like to break the rules…

Fill in the blank: I couldn’t create without _________.
Coffee, music, and integrity.

What advice would you give to an individual who is considering Creative Cloud?
I would tell those who want to be more creative that it’s best to grow ‘into’ a tool then to grow ‘out’ of one. You should use the most powerful tools to accomplish your creative goals instead of being limited by inefficient tools. The learning curve is also longer and deeper but doesn’t prevent you from moving forward with your ideas and concepts. I’ve been using Adobe products for 8 years and I average 30 hours a week face deep in the software one way or another. I’m still excited about what these tools can do and what the future brings.

See more of Jeffrey’s personal work at http://www.ultimaars.com/.

11:54 AM Permalink

New product updates for HTML5 Web Tooling

Happy Valentine’s Day! To spread love to all our Creative Cloud members (free or paid), we released several new product updates for HTML5 Web tooling today.

Leading the release is the first public preview of Edge Reflow, a new responsive design tool that we first showed a sneak peek to the community at our Create the Web event in September 2012. We heard from many users wanting to get their hands on Edge Reflow and today we’re happy to make that happen. We look forward to people playing with this very early preview release and telling us what type of features they would like to see added.

We’re also excited to deliver several new feature updates to the following products:

  • Edge Animate has been updated with new capabilities for easily adding CSS gradients and CSS filters. A new visual web font selector powered by the Edge Web Fonts service has also been added.
  • Edge Code now has been updated with support for live preview that shows changes in the browser as soon as they are made and supports editing code inline instead of requiring you to switch between files. Code hinting support for CSS and HTML properties have also been added.
  • Dreamweaver has integrated support for Edge Web Fonts making it easy to review, select and incorporate fonts into projects. The Fluid Grid Layouts have also been updated with a new editing interface for flexibility in creating fluid grid.

All these releases are immediately available, exclusively to both free and paid Creative Cloud members. Click here for more information on Adobe Edge Reflow.

4:26 PM Permalink

What’s New in Creative Cloud: Edge Reflow Preview and New Dreamweaver Features

Today, we’re very excited to share two big updates to Creative Cloud for web designers and developers.

25954_337877419664259_1473867768_n-150x150Edge Reflow – We first sneaked a look at Adobe Edge Reflow during our Create the Web event last September, and are eager to share that we’ve just released the first public preview of it today. Edge Reflow – a part of the Edge Tools & Services offering in Creative Cloud – is a new responsive design tool for web designers and developers creating websites and content for screens of virtually all sizes. It features an intuitive resizable design surface that shows how layouts and visuals will adapt to different screen sizes and enables users to create high fidelity web designs on the application’s native web surface leveraging the power of CSS. Get all the details from the Edge Reflow Team blog. Looking to get started right away? Here’s an intro to Reflow video from evangelist Paul Trani.

Also new to the Edge Tools & Services offering are new feature releases to Edge Animate and the introduction of Edge Code preview.

AnimateEdge Animate now supports CSS gradients and filters (so you can, for example, easily add blur effects) and makes it simpler to add rich typography with the free Edge Web Fonts service

 

CodeEdge Code is our code editor for HTML, CSS and JavaScript that is completely written in HTML5. We’re released a preview of it today that allows developers to:

 

  • See changes in the browser as they make them, and code hinting for more CSS properties and HTML tags
  • Edit code in context instead of having to switch between files with the addition of a Quick Edit feature.

 

538832_10150790605656737_1215725222_n-150x150Adobe Dreamweaver – We’ve introduced a second Dreamweaver update for Creative Cloud members. Here’s a brief overview of what new in this release:

 

  • Improvements to Fluid Grids
  • Bring print-quality typography to the web with Edge Web Fonts
  • Custom settings retained after upgrade
  • Expanded table view is back
  • HTML5 support
  • Critical bug fixes

 

For the full scoop, check out the Dreamweaver Team Blog.

Not a Creative Cloud member yet? Upgrade today and save 40%.

10:36 AM Permalink

New videos added to Creative Cloud Training

A batch of new training videos around editing video, adding audio to your video and modifying photographs have been added into Creative Cloud Training.

The specific new videos added today are:

  • Keep your projects in sync using dynamic link between After Effects and Premiere Pro
  • Make advanced adjustments to playback speed
  • Make advanced animated backgrounds
  • Assemble high-definition images using Photoshop and Lightroom
  • Create composite panoramic images in Photoshop
  • Use Lightroom to manage Photoshop files
  • Share clips, subclips, and rough cuts between Prelude and Premiere Pro
  • Add comments to your media files with Prelude
  • Create word-perfect audio analysis with Adobe Story
  • Color grade a Premiere Pro sequence in SpeedGrade
  • Quickly send a project to SpreedGrade from Adobe Premiere Pro

Paid members can access Creative Cloud Training through the “Training” link in your global navigation bar next to “Files” and “Apps”.

4:15 PM Permalink