Adobe Systems Incorporated

Archive for May, 2013

#AdobeMAX Day One – A Creative Evolution

And…we’re off! Adobe MAX is buzzing today as we kicked things off with our day one keynote session, “A Creative Evolution.” We announced a slew of news today, including all-new updates to our Creative Cloud apps – Photoshop, Illustrator, After Effects, Edge Tools & Services, and more! If you missed the keynote, watch the playback available here until tomorrow morning’s day two keynote at 10 a.m. PT or catch the community-curated version captured in Storify by MAX attendee, @GayaneAdourian.

Even more exciting, we shared an early look at a number of new explorations:

  • Project Mighty – A Creative Cloud pen
  • Project Napolean – Complementary to Mighty, Napolean is a digital ruler designed to bring back some of the feeling of drawing with analog tools like the t-square and triangle
  • Project Context – Reimagines the editorial room for publishers

For more on MAX, join the conversation on #AdobeMAX on Twitter and Instagram and/or follow @AdobeMAX.

Watch the overview below and get all of the details from our experience design team in “Adobe XD explores the analog future.”

5:43 PM Permalink

Adobe Creative Cloud for teams: Is It Right For You?

Adobe Creative Cloud for teams allows you and your team to get the entire collection of latest and greatest CS6 tools, along with lots of team-specific features that make working together easier than ever. So the question is; is it right for you? This series helps Adobe customers, such as creative directors and IT professionals, understand if Creative Cloud for teams is a good fit…

  • Size Doesn’t Matter – Design agency? Growing startup? Regardless of your workgroup situation, Creative Cloud for teams fits.


  • Cloud collaboration + latest creative tools = staying ahead of the curve – Creative Cloud for teams makes it happen. That’s right –you and your team receive the latest updates as soon as they’re available.


  • Changing needs = changing team –  With Creative Cloud for teams, adding and removing licenses for team members is a walk in the park.


  • HELP! – Creative Cloud for teams provides you with help when you need it. Enjoy two deep-dive expert support instances (per seat per year).


Interested in hearing how Creative Cloud for teams is benefiting Scott Kelby’s own Kelby Media Group? Check out this video to see how Creative Cloud for teams allows them to reach millions of people all over the world through websites, podcasts, online training, magazines, and more:

Got questions? Let us know in the comments below or visit us on Be sure to follow us on Twitter and Facebook for more information about Creative Cloud for teams.

10:25 AM Permalink

First Web Platform Docs Tool Integration!

There are moments in technology that are a turning points and I think this is one: we just announced the first integration of Web Platform Docs content with one of our tools, Edge Code.


Why is this an important turning point? There are several reasons…

The Web Platform Docs effort is important

It is the Wikipedia of the web platform. Web Platform Docs is truly momentous. This may sound like a grandiose statement, but I am convinced it is momentous. Beyond the immediate goal of documenting today’s web platform, the founding vision is for to grow with the web. The effort will scale in both scope and time.

Initiated by industry leaders and the W3C, aims to document all things Web in an open, user-friendly manner. The scope of the effort is as broad and deep as it sounds: from the web’s authoring markup (HTML, XML, CSS) to its file formats (PNG)  through its protocols and APIs (HTTP, WebRTC, Web Apps APIs, Sys Apps APIs). Documenting all these is an enormous task that can only be undertaken by the web community. No single private organization can match its size and talent.

Then, the time scale of the effort is also unprecedented for technical work. It is critical for all of us that the body of knowledge and data we are creating on and about the web platform be accessible today and also in the long run. Fifty, a hundred of five hundred years from now, future generations will need to understand and access the digital information we are leaving behind. We are taking the first step to document what is now the foundation for human knowledge. And like there is no single company that can match the effort of a community, no single private organization is likely to outlast the web either.

Open access to the latest documentation

This is another turning point: provides a free, online, up-to-date encyclopeadia of reference documentation, techniques, samples, and tutorials for designers and developers. The quantity and quality of the content will only improve as Web Platform Docs becomes the central repository we all invest in. To take but one example, maintaining up-to-date feature compatibility status has always been a challenge; several sources like caniuse, quirksmode, and Mozilla Developer Network, are contributing their compatibility data to Web Platform Docs. This means all tools now have one common source of compatibility data. One all creatives and developers can also improve, edit and correct.

Where to from here?

Already, the collective Web Platform Docs  effort is mature enough for use in development tools.

This first integration effort led by Alan Greenblatt illustrates just one of the ways Web Platform Docs contributes to the momentum of the web. Documentation from is available directly within Brackets and Edge code. I believe this is only the beginning of a new norm for web standard documentation in development tools (Adobe’s as well as others’).

Stay tuned for more on the evolution of Web Platform Docs and Adobe tools!

8:49 AM Permalink