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Archive for September, 2013

Behance Creative Spotlight: CreativeDash

San Francisco-based CreativeDash wowed us with their photo-realistic take on the app icon. From sushi to eggs and even fuel-tanks – CreativeDash uses the world around them to spark inspiration.

We connected with CreativeDash through Behance to learn more about the agency’s current projects, how they use Creative Cloud and what their workspace looks like.

Read on…

 WHAT ARE YOU WORKING ON RIGHT NOW?

Among other projects… Kewe, a social app commissioned by famous pop singer Taio Cruz, is definitely a big focus right now.

WHAT IS YOUR DREAM PROJECT? 

Ideally, something that allows us to innovate/create things that have never been done before; A project that is free from the limitations. Internally, we’ve been mulling over the idea of something similar to the old text adventure games like Zork and Peasant’s Quest, but with a crazy spin on the “UX.” We want to remove the visual interface we are accustomed to and free your brain to create a world of adventure. That of course, is a topic for another day.

WHAT ARE YOUR GO-TO CREATIVE CLOUD APPS?

This is an easy one… Photoshop CC, Illustrator CC, and After Effects CC.

DESCRIBE YOUR STYLE OF WORK IN THREE WORDS.

Clean, Intuitive, Sophisticated.

WHERE DO YOU SEARCH FOR INSPIRATION?

Professional networks like Behance and dribbble, and the world around us.

WHAT DOES YOUR WORKSPACE LOOK LIKE?

A studio. Ninety-degree IKEA furniture throughout. We love it.

Dash-Workspace

DO YOU SHARE YOUR WORKSPACE WITH ANYBODY?

Yes, the rest of the CreativeDash team. We’re looking into getting a plush giraffe to match our Swedish faux-shrubbery and make it cozier in our 16-foot high ceiling office.

WE LOVE YOUR CREATIVE APP ICONS – DO YOU HAVE A FAVORITE?

We have more than a favorite, but if we had to pick, we’d say The Cerberus icon.

This icon was made for an antivirus company. Fun project.

Antivirus-icon

WHAT DOES THE HOME SCREEN OF YOUR PHONE LOOK LIKE?

Most would find it boring with just the default iOS 7 icons.

WE HAVEN’T SEEN ANY PHOTO-REALISTIC APP ICONS QUITE LIKE YOURS. WHAT INSPIRED YOU TO GO THAT ROUTE?

The world around us. We can go into the benefits of skeuomorphic design and how the user forms a connection between digital interfaces and real-life ones… but there are tons of articles out there about that. Some hate it, others love it, but for us it gave us a way to push the envelope of digital realism in our work, as well as entice users into using the product. Here’s some sushi.

Sushi

FILL IN THE BLANK: I COULDN’T CREATE WITHOUT ______________.

Photoshop: The ink in-between our imagination and the screen.

 

Big thanks to CreativeDash for giving us an inside peek into their agency. Find more inspiration from creative artists on Creative Cloud’s Facebook and Twitter.

2:02 PM Permalink

Brilliant Visuals | Fluid Workflows: Over 150 new pro video features coming to Creative Cloud in October

This week at IBC, we’ll be showing off many awesome new features coming in the October 2013 releases of Creative Cloud pro video tools. Instead of the usual 12 or 18-month wait, we’re proud to be offering the major updates just four months after the original CC products were launched. Over 150 new features will help you deliver brilliant visuals with a richer toolset and even more integrated workflows. Along with significant updates to Adobe Premiere® Pro CC, After Effects® CC, SpeedGrade® CC, Prelude™ CC, Adobe Media Encoder CC, and Adobe Story CC Plus, we will also preview a cool new iPad app, Prelude Live Logger. In this post we want to share some of the highlights with you.

 Direct Link integrated color pipeline

Now you can really take your creative vision to the next level with the new color pipeline between Adobe Premiere Pro CC and SpeedGrade CC. Open Adobe Premiere Pro projects inside SpeedGrade CC for color grading, and send them back to Adobe Premiere Pro CC where you can continue editing with color corrections and looks applied. Use the new SpeedLooks in SpeedGrade CC to add instant cinematic vibrance to your productions. Move easily back and forth between the applications as you fine-tune your edits and grades in one integrated workflow.

DirectLink_Integration_PreProCC-and-SpeedGradeCC_web

Brilliant visuals at 4K and beyond

New cameras and formats keep on appearing. With Adobe Premiere Pro CC you can work fluidly and efficiently with 4K and higher resolution, Ultra HD, and RAW footage, including the latest digital file- and camera formats, such as CinemaDNG , RED Dragon, Sony F65, AVC Long GOP/XAVC Long GOP, AVC Ultra, and others. There’s really no need to waste time transcoding and rewrapping footage—with Adobe Premiere Pro CC you get right to work on your content.

New mask tools for faster workflows

Quickly create masks and apply effects that automatically travel frame by frame throughout your compositions. Mask Tracker in After Effects CC eliminates the need for repeated manual adjustments to your masks and saves you from repetitive rotoscoping. SpeedGrade CC now offers support for multiple grading masks: add masks to individual layers within a grade, so you can save and copy all of them in a single action—and move through your projects more efficiently.

AE_CC_MaskTracker_web

A more streamlined editing environment

Editors, like all artists, need to stay in the creative flow: the mechanics of the tools shouldn’t interfere with the artistic process of crafting the story. Among a host of workflow enhancements big and small, Adobe Premiere Pro CC now offers a new monitor overlay showing key data, such as time codes and camera angles, during playback. Enhanced multicam support makes it easy to turn individual camera angles on or off or rearrange angles as you edit. Adobe Premiere Pro CC also adds support for captions in MXF media and encoding to CEA-708 standards, as well as audio monitoring to automatically mix down multi-channel audio for stereo playback.

 Greater efficiency on set

Prelude CC adds new features, such as support for GoPro footage and metadata, and the ability to export clips and subclips, as well as rough cuts from the Project panel. Print out your marker list so you can easily review your content on set with your production team.

Prelude-CC-Export-Project-pop-out_web

And then there’s Prelude Live Logger, a new iPad app in final development. With Live Logger, you can begin recording notes on your iPad while your crew shoots. After ingesting your footage, combine your Live Logger comments and tags with the rest of your metadata in Prelude CC so that all your information is available for editing and postproduction.

Powerful image upscaling

Resolutions are going up, up, up. Now you can preserve detail and sharpness in After Effects CC as you upscale footage for new higher resolution delivery formats. Transform SD material to HD or 2K to 4K—the new up-scaling effect retains edge detail and reduces noise and artifacts.

AE_CC_detail-preserving-upscaling-effect

Smoother production planning

Efficient scheduling and smart use of resources, crew, and talent is the key to controlling production costs. Adobe Story CC delivers with new import and export support, including set lists, character lists, and tag lists, along with other refinements.

Performance optimizations

Analyze your footage dramatically faster with new multithreaded parallel processing for the Warp Stabilizer VFX and the 3D Camera Tracker in After Effects CC, as well as improved Warp Stabilizer performance in Adobe Premiere Pro CC. GPU optimizations in After Effects CC, including enhancements to the ray-traced 3D renderer, provide improved performance with extruded text and shapes. Also, all current Intel HD Graphics GPUs can now be used for OpenGL acceleration. And here’s something for Adobe Media Encoder fans: AME CC now offers GPU rendering for faster performance.

Better media management

Find and load video assets with the new Media Browser in After Effects CC. Link and Locate has been improved in Adobe Premiere Pro CC, for example with proxy file workflows when linking back to source content. Adobe Media Encoder CC now provides automated image processing for customized media output, including watermarks, time codes, and image processing, such as “baking in” Look Up Tables (LUTs).

All of this and more will be available in the next versions of the Creative Cloud pro video tools. See many of the new features in action on Adobe TV or visit our IBC 2013 page to to catch the buzz.

To join Creative Cloud, visit http://adobe.ly/15vvGxk

 

3:08 PM Permalink

Introducing the Photoshop Photography Program [Updated]

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UPDATE: The Photoshop Photography Program is no longer available, but you can purchase the Creative Cloud Photography plan which includes Photoshop CC and Lightroom, but does not include a ProSite subscription.

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During today’s keynote at the Photoshop World conference in Las Vegas, Adobe is showcasing how photography workflows will evolve to take advantage of an increasingly connected world. This includes a tour of how easy it is today to use Creative Cloud to make your content and creations available anywhere, plus the power of Behance to showcase work. We also highlight some of the exciting new technologies that we’re working on for Photoshop CC and Lightroom; our roadmap for making our photography products even more connected; and a peek at how we’re planning to bring advanced Adobe digital imaging technology to mobile devices. You’ll see these products and services become available in the not too distant future.

If you missed the keynote, you can watch the replay here, which should be posted within about 24 hours. Throughout this week at Photoshop World, we’re demoing some great digital imaging innovation and I hope you’re as excited as we are about what’s available today and what’s coming soon, thanks to our talented teams of engineers.

Since introducing Photoshop CC, we’ve listened to feedback from a spectrum of our customers, from advanced professionals to casual enthusiasts. One common request was a solution specifically tailored for photographers. We listened, and at Photoshop World we’re announcing a special offer for our loyal Photoshop customers. Beginning today, customers who own Photoshop CS3 or higher are eligible for a special Creative Cloud membership offer that includes all of the following for just $9.99/month:

  • Photoshop CC
  • Lightroom 5
  • 20 GB of online storage
  • Behance ProSite
  • Access to Creative Cloud Learn’s training resources
  • Ongoing upgrades and updates

To be clear, $9.99 is not an introductory price. It is the price for those of you who sign up by December 31, 2013. And here is a list of prices for the major regions outside of the US – keep in mind that these prices are exclusive of VAT/local taxes which vary by country.

North America                                             $9.99 USD

European Union                                         €9.99 EUR

EMEA non-EU                                            $9.99 USD

Australia/New Zealand                             $9.99 AUD

Asia Pacific                                                  $9.99 USD

Latin America                                              $9.99 USD

Japan                                                            ¥1,000 JPY

UK                                                                   £7.14 GBP

This offer will be available the week of September 16th at the same time we introduce the new version of Lightroom 5.2.  Visit the FAQ to learn more and follow Photoshop on FacebookTwitter and Google+ to find out when the offer goes live.

All of us on the Photoshop team look forward to continuing to build on our 20+ year relationship with our loyal community.

4:51 PM Permalink