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Posts in Category "Digital Imaging"

Between Failure and Success

The third installment of I Went to Adobe Creative Camp at SXSW 2015… And all I brought back is a series of blog posts, the firsthand account of a first-time Adobe SXSW Creative Camp attendee.

Failure as a Creative Catalyst with Erik Natzke

“Anyone here who has not failed as a creative, raise your hand, stand up, and walk out the door. Because THAT is not how creativity is born. Creativity is born through struggle, through strife, through what happens every day when someone decides, ‘I’m gonna go try this.'”

Over the next hour Erik walked the audience through his career, and its portfolio of projects, and the serendipitous collision of challenges, setbacks, successes, efforts, and decisions that led him to…. now. Over a dozen stories, each connected by the thread of a falter, a restart, and success.

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“Never turn things down. Especially if something is a challenge for you. Test your reach not your grasp.”

Doubt plagues people in creative professions. More often than not, instead of believing, “I got this,” internal conversations are more of a faltering, ego-crushing, “I don’t know if I’m going to be good at this.”

Pushing through the insecurities is possible because of people who’ve gone before, who’ve also been troubled by finding satisfying resolutions and answers that address the needs of a creative brief. Every creative difficulty is supported by a community that knows the reward… of a solution that was hard to come by.

Failure_2

“Everyone is always going to come to you to do exactly what you’ve done before, so you have to force yourself to evolve… unless you’re really happy with what you’re doing. I’m constantly trying to make sure that what I’m doing is something I enjoy.”

Each project leads to what’s next. An obvious statement perhaps, but Erik delivered a stern warning to the audience to be careful about choices, to not make them based on dexterity, or comfort, or convenience. But to always be doing those things that fuel passion. Because looking back at a career through a lens of “I stuck with what I did well,” might not be so satisfying.

Instead of spending a lifetime doing only what you’re “good at,” do what you love. Make a move. Make a change. Even if it’s painful.

Failure_3

Erik’s first project at Adobe was We Are The Creative Class, “a rallying cry to the passion, the pain and the power of commitment to creative. It’s a creativity anthem that embodies the struggles and strife of the creative profession.”

Erik ended up at Adobe because he wanted to work on the tools that have played such a big part in his creative process. And, during the almost three years he’s been at Adobe, he’s created beautifully-memorable bodies of work like the TED All-Star Portraits and was the principal designer for the build of Adobe Brush CC.

But Erik’s first uplifting project for Adobe almost didn’t happen because of a series of Herculean constraints:

My conclusion: A creative path, littered with projects that didn’t go as planned, is not always an easy one, but the successes, the result of inevitable failures… worth the suffering.

 
Read the wrap-up of Session 2: Moving from Graphic Design to 3D Object Design with Paul Trani

7:50 AM Comments (0) Permalink

Photoshop’s 25th Anniversary!

Twenty five years ago who would have guessed that Photoshop would eventually go on to become the quintessential tool in our creative toolbox.

Photoshop25

No other product has had as profound an impact on the creative industry—empowering artists, designers, filmmakers, and photographers to express themselves and their ideas visually.

Did you know that the iconic software was developed by two brothers, one in the movie business and one a photographer? Or that version 1.0 had more to do with special effects than still images? Read more insights about how Photoshop got started in our Q/A with co-creator Thomas Knoll. And check out the Photoshop team blog that discusses how we’ll be celebrating all year.

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Digital Imaging: More Two- and Three-Minute Tutorials

Just think… In the time it takes you to brush your teeth you can learn how to make your photos even more beautiful.

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If you’re new to photography and want to get started fixing and enhancing your photos, download trial versions of Adobe Photoshop Lightroom, Lightroom mobile, and Adobe Photoshop CC—Adobe products you get with the Creative Cloud Photography plan. If you’re already a Photography plan member, or have just downloaded the trial versions, check out this new batch of two- and three-minute tutorials, to jumpstart your photography.

 
PSJumpstart_2Why is my photo too light or dark?
Learn the underlying causes of overexposed and underexposed photographs, and how to compensate. (3 minutes)



PSJumpstart_3Transfer photos to computer
Learn how to import your photos into Photoshop Lightroom (3 minutes)



PSJumpstart_4How do I control what’s in focus?
Learn the basic mechanics of how to shoot a photograph with an emphasis on your main subject. (3 minutes)



PSJumpstart_5How do I shoot a sharp photo?
Learn how to eliminate camera shake and shoot a sharp photograph of a moving object. (3 minutes)



PSJumpstart_6Pick a subject, blur the rest
Learn how to blur specific portions of your photo to draw attention to a focal point. (2 minutes)



PSJumpstart_7Combine two photos
Adobe Photoshop Mix for easy composites. (2 minutes)



PSJumpstart_8Fix a photo’s color
Remove colorcasts from photos. (3 minutes)



PSJumpstart_9Create a Facebook cover photo
Turn your photos and images into custom covers for your Facebook page. (2 minutes)



PSJumpstart_10Correct part of a photo
Dodge, burn, and other fixes with the Adjustment brush. (3 minutes)



PSJumpstart_11Sharpen a blurry photo
Adjust a few Photoshop Lightroom Sharpness settings to produce crisp photos. (2 minutes)



PSJumpstart_12Turn a photo into a painting
Learn how to apply artistic filters in Photoshop CC to create hand-painted effects. (2 minutes)



PSJumpstart_13Publish to social media
Learn how to share your photos to social media directly from Photoshop Lightroom. (2 minutes)



Give it a try. Give your photos a professional look in no time with these two- and three-minute lessons.
 

11:50 AM Permalink

Lightroom Mobile for Android Phones Is Here

Got images on your phone that need editing? And after you tweak them, do you want to sync them back to your collection of pics at home? Perhaps, too, you’re among the throngs of people who have an Android, and not an iOS, smartphone.

If that’s you, then you’ll love this:

LR mobile Android

Lightroom mobile extends your existing workflows beyond the desktop, allowing you to utilize your Android phone to review and edit images and have the changes sync back to your Lightroom catalog at home.

Get the app now on Google Play.

Read more about what you can do with Lightroom mobile on thr Lightroom Journal.

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Building a Bigger Creative Marketplace

The following excerpt is from David Wadhwani, senior vice president and general manager, digital media business unit at Adobe. Read the full post on Adobe Conversations.

 

It’s been an exciting year for the Creative Cloud. We made hundreds of updates to our CC desktop applications. We launched a new family of CC-enabled mobile applications and opened up our Creative SDK to third party developers. We introduced a new market asset service; we deeply integrated Typekit into our applications; and we made substantial improvements to Behance. And we tied it all together with your Creative Profile – log in once and access everything that’s part of your Creative Cloud membership.

Your response and support throughout the year has been equally exciting. Millions of you are now active members in Creative Cloud and Behance, our creative community. It is through your involvement that some interesting dynamics formed: some of you are looking for jobs or trying to hire creative talent, while others are looking to buy or sell content. In effect you started self-organizing into an ad hoc marketplace to buy and sell assets and services.

We took a big step in October as we launched Creative Talent Search to help members connect with opportunities and I’m thrilled to say that we’re taking another big step today by entering into an agreement to acquire Fotolia, a leading provider of stock photos, images, graphics and HD video.

READ MORE

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Digital Imaging: Two-minute Tutorials for Beginners

Wanting to learn more about digital photography? Our photography tutorials are a great place to start.

Some very basic two-minute tutorials for novice photographers who are just getting started with photo editing, Adobe Photoshop Lightroom and Adobe Photoshop CC. If you’re a total beginner and just want to learn a few really basic skills, check these out:

PhotoTuts_1Photography: Where to start
Editing, organizing, and sharing photos through Lightroom and Photoshop CC desktop and mobile photography applications.


PhotoTuts_2Go retro: Convert to B & W
Create stunning black & white photos from your color photos with Lightroom presets, and fine-tune the look further with easy-to-use adjustment sliders.


PhotoTuts_3Crop and level
Fix tilted photos with alignment guides and crop them for picture-perfect results in Lightroom.


PhotoTuts_4Create a panorama
Take photos from Lightroom into Photoshop CC and stitch them into a seamless panorama; save it and continue to edit, print, and share through social media within Lightroom.


PhotoTuts_5Remove that object
Seamlessly erase objects from photos with content-aware fill in Photoshop CC.


PhotoTuts_6Fearless photo edits
Experiment fearlessly with your photos in Lightroom: fix a photo or change your mind; apply an editing preset with one click; reset to your original at any time.


PhotoTuts_7Straighten up!
Correct distorted horizontal or vertical perspectives in photos with the Upright feature in Lightroom.


PhotoTuts_8Add words to your picture
Learn how to add text to a photo in Photoshop CC and then style and position it.


PhotoTuts_9Edit photos on the go
Crop images, apply presets to create unique effects, and share photos with Lightroom mobile.


And, for anyone who hasn’t tried the latest version of Adobe Photoshop CC… Give it a try for 30 days. Free.

10:03 AM Permalink

When Digital Waters the Seed of Natural Creativity

With another school year now well underway, I find myself thinking about an article in WIRED magazine in which Michael Gough talks about about drawing, children, and creativity—what we teach them, and how this is changing with the explosion of digital creativity tools.

Michael is the head of Experience Design at Adobe and a self-proclaimed “compulsive drawer.” He’s had lots of personal and professional experience backing up his ideas about creativity and technology.

I was especially struck by his comment that we’ve trained people to think of drawing (and, by extension, creativity) as a talent that only a special few are born with. Many of us over forty grew up hearing this old, tired idea.

Does it make sense anymore?

Michael believes that everyone has the inherent ability to draw, and that technology can help this ability bloom. I think the idea can be extended to creativity of all kinds—not just drawing.

I remember when our schools had programs to “teach technology” because we learned through formal instruction; today our children “play” with technology. This process of experimentation and exploration is fundamentally a process of creative thinking.

As the parent of teenagers (who’s spent some time working in a school), I see how differently young people react to media than the older generations. For them, their cell phones and tablets are extensions of their hands. They don’t think of gadgets as sophisticated technology that they have to master—they simply pick them up, download apps, and start playing (read: creating).

And with children getting introduced to devices with incredible power to capture inspiration and create at ever younger ages, they’re expressing themselves differently, whether for school projects or for fun. My daughters started doing homework on tablets in middle school; children just a few years younger have been playing with smartphones and tablets since they were toddlers.

When I saw the images that my daughter created using Photoshop on her tablet, I was amazed

Seeds_2

© Gwen Luhmann

Seeds_1

© Gwen Luhmann

“How did you learn to use that?” I asked.

“Mom, they give it to us at school.” (Duh, Mom, like I need someone to show me.)

Creativity scholar Ken Robinson agrees that it’s time to throw off the old ideas about who’s creative and who isn’t. In his book Out of Our Minds: Learning to Be Creative, he writes:

“Human intelligence is uniquely and profoundly creative. We live in a world that’s shaped by the ideas, beliefs and values of human imagination and culture. The human world is created out of our minds as much as from the natural environment.”

Those of us who grew up in the pre-digital past were given things like crayons and paper to feed our creativity. As we moved through our educational lives we were sorted into students who were “creative” and those who weren’t.

Digital is changing all of that

Our children live in a world where there doesn’t have to be any distinction between people who are creative and those who aren’t. Digital is leveling the playing field so we can experiment more freely and develop everyone’s creative side. And it’s an incentive for parents like me to spend more time experimenting with new apps and tools to try to keep up with the younger generation.

With all the new possibilities for expressing creativity, people everywhere are going to be running around shooting and playing with pictures, drawing, making music, and capturing inspiration in all kinds of ways. I can’t wait to see how much fun we all have doing it.

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The Technological Artistry of Obscura Digital

This creative technology studio designs high-impact displays and improves software management with Adobe Creative Cloud for teams.

Obscura_Logo

Investing in multidimensional experiences

Combining innovative technology with unique creative expression, Obscura Digital designs and develops immersive and interactive experiences for events worldwide. Unlike traditional digital agencies that focus on works for print or screen, Obscura specializes in interactive installations, engaging stage shows, and mapping video that turns nearly any surface—from an outdoor sculpture to an entire building—into a video screen.

“We focus on nontraditional mediums and work with people from a wide variety of backgrounds: musicians, artists, and technicians,” says Barry Threw, director of software at Obscura Digital.

For the grand re-opening of the San Francisco Exploratorium, a unique museum dedicated to science, art, and human perception, Obscura manufactured a series of miniature replicas of the building’s façade to capture unique video, including fluid dynamics, microorganisms, and living systems in high-definition, time-lapse video. At the opening, Obscura seamlessly mapped the video onto the front of the building.

The grand re-opening event for San Francisco's Exploratorium.

The grand re-opening event for San Francisco’s Exploratorium.

“When we work with such large canvases, we need to start with ultra-high resolution images,” notes Threw. “Adobe creative software is not only an industry standard, it efficiently handles high-resolution outputs when other software can’t.”

Obscura used Adobe Premiere Pro to create and quickly edit proxy footage, and switched to Adobe After Effects for color correction, transitional moments, speed ramping, and master outputs. Adobe Illustrator and Adobe Photoshop were used for template creation and image cleanup, while Adobe Bridge assisted with overall file management and metadata annotation.

Delivering agility

Obscura, part of the Society of Digital Agencies (SoDA) and an Adobe agency partner, recently purchased Creative Cloud for teams through Adobe.com. “We’ll often bring someone in on short notice to create or revise assets as client specifications shift,” says Threw. “With access to the full collection of creative apps, Adobe Creative Cloud for teams supports greater scalability and enables us to change creative direction or take work wherever it needs to go—something we couldn’t do as easily before and respond to client needs almost instantly, right in the field.”

Obscura Digital's mapped architectural projection stage set for the Beats Antique “A Thousand Faces."

Obscura Digital’s mapped architectural projection is part of a stage set for the Beats Antique “A Thousand Faces” tour.

Centralizing license management simplifies administration, making it easy for Obscura to redistribute licenses as they are needed for various projects. “With Adobe Creative Cloud for teams, we can manage licenses very easily through the Admin Console,” says Vlad Spears, a technologist at Obscura Digital. “We always know who has what software, so we can adjust assignments as needed across project teams and contractors.”

Creative Cloud for teams also puts users in charge of software updates and installations, further reducing the workload for IT. Since teams often work in the field to help bring exhibit installations to life, this easy-to-manage self-service model enables users to add secondary installations of the Creative Cloud apps to home computers or laptops.

Obscura Digital's elaborate projections illuminate the Sheikh Zayed Grand Mosque in Abu Dhabi.

Obscura Digital’s elaborate projections illuminate the Sheikh Zayed Grand Mosque in Abu Dhabi.

“If someone is working on the road and suddenly realizes that they need another application, they can use their existing Creative Cloud membership to install the applications themselves without IT scrambling to provide them additional installers or serial numbers,” says Spears. “The flexibility we have in managing licenses now with Adobe Creative Cloud for teams is light years better than what we were doing before.” Obscura plans to expand use of Creative Cloud for teams with more licenses purchased through Adobe.com.

“Our purchase of Adobe Creative Cloud for teams via Adobe.com was extremely smooth,” says Spears. “And, by working with our annual membership on a monthly basis, our finance group has a much easier time forecasting costs and building budgets. We are thrilled to be on this new path with Adobe.”

Read the Obscura Digital case study.

2:30 PM Permalink

Creative Cloud: A (Continuing) Promise to Innovate

Promise_CCLogo

We’ve done it again (and again, and again, and again)… continued to fulfill our promise for ongoing innovation to Creative Cloud.

Read on to catch up on the latest and greatest Creative Cloud updates to services and apps that will help you get your creative on.

Promise_1
The new Creative Cloud Market, just released in July, is a royalty-free repository that gives paid Creative Cloud members* access to a curated collection of Behance-sourced vector graphics, icons, patterns, UI kits, and layered PSD files. Creative Cloud Market has been a huge hit because it gives members a jump-start on their designs. Find the Market under the Assets tab of the Creative Cloud desktop app.

And stay tuned: Creative Cloud Market is also coming to your browser, and Adobe’s mobile apps, starting with Adobe Sketch (read the update below).


Promise_2
Nothing’s evolving faster than 3D printing, and Adobe is in lockstep.

Just a few months after releasing Adobe Photoshop CC with 3D printing capability, we’re now providing expanded support for new 3D printers (MakerBot Replicator 5th Generation), and print services (check our current list of print service providers), and we’ve added a broader range of supported file formats including VRML, U3D, PLY, and IGES. Plus there’s now streamlined 3D painting and the ability to combine multiple jobs into a single print bed. So even if your 3D printer is slow, setting up your design will be quick.


Promise_3
Adobe Muse CC, the app that enables designers, who don’t want to learn code, to build and publish beautiful websites, continues to evolve and gather fans.

Adobe Muse now supports self-hosted web fonts, and the new Bullet Styles and Glyphs panels facilitate one-click addition of bulleted or numbered lists and special characters (such as © or ᵝ). We’ve also partnered with Google to include reCAPTCHA, a free service that uses text and number distortion to distinguish humans from bots. Now you can more easily create better-looking web pages and put the brakes on spam.


Promise_4
Finally, Adobe Sketch (now in version 1.1) keeps getting better.

The mobile drawing app, with the capability to express and connect with the broader creative community now includes free, in-app access to Creative Cloud Market so you can add high-quality assets to compositions on the go, and faster file syncing for easier sharing with Photoshop CC and Illustrator CC. There’s also finer precision when drawing shapes with more finished, chamfered corners with
Adobe Slide or Touch Slide (a built-in feature for drawing straight lines and curves without hardware).


Keep an eye on this blog for our monthly roundup of the new additions to Creative Cloud.

And don’t forget, Adobe MAX is October 4–8. Register now for the Los Angeles event and you’ll be among the first to learn what’s coming next to Creative Cloud.

 

* With the exception of the Creative Cloud Photography and Photoshop Photography plans.

12:00 PM Permalink

All New Creative Cloud for 2014 is Here

AllNewCC_6.18.14

We’ve been hard at work the last two years to address four key areas of the Creative Cloud you told us to focus on: performance boosts, workflow efficiencies, support for new hardware and standards, and of course innovative features, which we call the Adobe “magic.” If you’ve been hanging on to your old CS disks, waiting for the right time to join the Creative Cloud community, that moment is here. The latest version—available today—is packed with new, truly inventive features that will make it easier to do your work from anywhere, help you do it faster, and let you bring all of those great creative ideas in your imagination, to life.

Read on for the highlights list of what’s new in Creative Cloud, and click through to the product blogs and videos to get a deep dive directly from the teams.

Major updates across our desktop apps

  • Photoshop CC now has Blur Gallery motion effects for creating a sense of motion, and the recently introduced Perspective Warp for fluidly adjusting the perspective of a specific part of an image without affecting the surrounding area. Focus Mask (did you see the sneak?) makes portrait shots with shallow depth of field stand out, and new Content-Aware capabilities make one of the most popular features even better. We’ve also added more camera support to Lightroom (version 5.5) as well as a new Lightroom mobile app for iPhone. The Photoshop and Lightroom blogs have the full scoop.
  • The Adobe Illustrator blog has the rundown on what’s new in Illustrator CC, such as Live Shapes to quickly and non-destructively transform rectangles into complex forms and then return to the original rectangle with just a few clicks.
  • With InDesign CC layout artists can now move rows and columns around in tables by simply selecting, dragging and dropping, which will be a big time saver. The new EPUB Fixed Layout means you can create digital books effortlessly.
  • The team is rebuilding Adobe Muse CC as a native 64-bit application and it now includes HiDPI display support for sharper-looking images, objects, and text.
  • Originally previewed at the NAB show in April, new features in our video apps include Live Text Templates, Masking and Tracking plus new integrations that leverage the power of Adobe After Effects CC inside Adobe Premiere Pro CC. It’s better, faster, stronger. Read more on our Pro Video blog.
  • Dreamweaver CC lets you see your work come to life. You can now view your markup in an interactive tree using the new Element Quick View, to quickly navigate, and modify the HTML structure of pages. The Dreamweaver CC blog has all the details.

And there’s so much more so check out all of the new features over on Adobe.com.

Creative Cloud connected mobile apps and new hardware—because our world is mobile.

An entirely new family of connected mobile apps and the hardware (yes, Adobe is releasing hardware) could be the things we all look back on in two years and say, “OK that really changed how I do my work.” These are incredibly powerful apps that start to bring the functionality you get from desktop apps, to mobile. Pros will want to use them, but they’re easy enough that anyone can use them. Get these apps now—they are all free:

  • Adobe Sketch, a social sketching iPad app for free-form drawing.
  • Adobe Line, the world’s first iPad app for precision drawing and drafting.
  • Adobe Photoshop Mix brings the powerful creative imaging tools only found in Photoshop right to the iPad, for the first time. The focus of this release is to be task oriented, so we started with the two most-used features: precise compositing and masking. PS Mix also includes Upright, Content Aware Fill and Camera Shake Reduction—and integrates back to Photoshop CC on the desktop.
  • Adobe Lightroom mobile for iPhone, extending Lightroom right to your iPhone.

The Creative Cloud connected mobile apps complement and enhance the new creative hardware that’s also available now. Adobe Ink (formerly Project Mighty) is a new digital pen that connects to the Creative Cloud, giving users access to their creative assets—drawings, photos, colors and more—all at the tip of the pen. And Adobe Slide (formerly Project Napoleon) is a new digital ruler to create precise sketches and lines. As we talked about previously, these new pieces of hardware “make digital creativity both more accessible and more natural by combining the accuracy, expressiveness and immediacy of pen and paper with all the advantages of our digital products and the Creative Cloud.” Adobe Ink and Slide demonstrate how mobile is now a true partner in the creative workflow.

Creative Cloud services tie it all together so you can work wherever you are.

We all work on multiple devices. We move between desktop or laptop to phone and tablet. Now Creative Cloud is connected to iOS devices, so you can take it wherever you go; your creative identity isn’t just tied to your desk. All of the latest desktop apps, mobile apps and creative hardware are tightly integrated through Creative Cloud services. Simply put, you can now access and manage everything that makes up your creative profile—files, photos, colors, community and so much more—from wherever you are. Get the new Creative Cloud app for iPhone and iPad for full access on your mobile devices.

New offers for photographers, enterprises and education

  • For all photographers—hobbyist, prosumer and professional—we’re introducing a new Creative Cloud Photography plan at just $9.99 per month.
  • For our Education customers, we now have a device-based licensing plan for classrooms and labs so more than one person can access Creative Cloud on a single machine. The special student/teacher edition pricing also got a little sweeter, as the full Creative Cloud is now available to them at just $19.99/month for the first year.
  • For our Enterprise customers, we’ve added file storage and collaboration to Creative Cloud, along with expanded options for deployment (named user vs. anonymous) and a new dashboard for managing users and entitlements.

There is so much that’s new in the 2014 release of Creative Cloud that you have to take a few minutes to click around, read about the new apps, and watch videos of the new features. Are you a paid member? All of it is available now for you. Have you been considering the move to Creative Cloud? The new versions of the desktop apps you use most have added hundreds of new features since CS6. There really is no better time to join the community.

8:32 AM Permalink