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Google’s Mobile-Friendly Test and Adobe Muse CC

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Google recently announced a change in their site-ranking algorithm to include mobile-friendliness criteria for mobile search results, that will go live on April 21.

If your Adobe Muse site isn’t yet built to support mobile, it’s time to consider creating a tailored experience for your site visitors, whether they’re viewing on a desktop, tablet, or smartphone. Adobe Muse has the tools you need to prepare your site for this change, and ensure Google search queries continue to drive maximum site traffic, leads, and new business.

Get started with this step-by-step tutorial How to create a mobile website with Adobe Muse.

For an in-depth understanding of this change, and recommendations for creating a mobile-friendly site, read Mobile-Friendly Sites and Google Webmaster Tools on the Adobe Muse engineering team blog.

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Creative Cloud and Business Catalyst

Beginning May 1, 2015, Business Catalyst will no longer be included as part of Creative Cloud for new members. This change has no impact on current members, who will continue to have access to the service as part of their membership for as long as their membership remains active. Preview functionality from Muse will continue to be available for all Creative Cloud members.

We are continuously looking for opportunities to update our Creative Cloud offerings in order to focus on the features and functionality most requested by members. This includes adding new desktop and mobile apps, new features and services, as well as adjusting and changing the existing services and offerings. This change allows both the Creative Cloud and Business Catalyst teams to better focus their efforts on features for their respective members.

 

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An Update: Creative Cloud and Support for Mac OS X

We’re hard at work on the next major release of Creative Cloud, and wanted to share some information on updated operating system requirements for members using Mac OS X.

In order to take advantage of the latest operating system features and technologies, the next major release of Creative Cloud will require Mac OS X 10.9 or higher.

If you’re running an older version of Mac OS X, such as 10.7 or 10.8, you can continue to run and install current and previous versions of the Creative Cloud applications, but will not be able to install or run the next major release of the Creative Cloud desktop applications until you upgrade to a supported version of OS X. Apple provides a free update to the latest version of OS X (10.10).

Creative Cloud Desktop, which manages application installs, will continue to be supported on OS X 10.7 and above.

In addition, the next major release of Lightroom will be supported on OS X 10.8 and above.

Focusing our efforts on more modern versions of Mac OS X allows us to concentrate on developing the features and functionality most requested by members.

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This Week’s Creative Challenge: Explore The Blues

This month, we’re celebrating the vital role colour plays for all creatives; we kicked things off last week with our post, The Importance of Colour for Creatives.

The truth is there’s so much you can explore around it that nailing down just one colour at a time can be the true challenge. That’s why we’re big advocates of smart colour palettes and the right tools to bring them to life wherever you go, like Adobe Color CC which is available in the iTunes App Store.

BlueBlog_1 Last week we challenged you to bring a new lens to your home and find interesting or exciting uses of yellow.

This week we’re turning our attention to blue—here are a few interesting “blue” facts to get you going: blue is the eye colour of 8% of the world’s population, and from a historical point of view we didn’t speak of “light blue” up until 1915, when it was first recorded as a colour term in English. But perhaps most importantly, research has shown that blue rooms tend to make people more productive, which is why you see so much of it in offices.

So your challenge this week is to find interesting uses of blue around your workplace. We’ve included an example of how that might look, but use your imagination… photograph a colourful mug, a notebook or a simple pencil, your boss’s jacket or just a nice overall frame.

Show us that you also get the blues (in a good way) by sharing your own photos on Twitter and Instagram, and using the hashtag #InspiredByColour​.

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Colour Masterclasses in March

If you’re a designer or visual creative, colour is an important element in making your work stand out.

We discussed our own fascination with colour in a previous post, The Importance of Colour for Creatives, but now we’re taking it a step further: We’re hosting a series of masterclasses during March to explore how exciting uses of colour, powered by Adobe Creative Cloud tools, can help you to achieve amazing results.

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Let’s start with the basics

On March 18, Creative Cloud expert Stéphane Baril explored the theory of colour. Through Stéphane’s masterclass, attendees learned about principles of colour theory and how to apply them to their work with Adobe design tools, in a practical way:

Stéphane’s full masterclass is available on YouTube.

Let your colours flow

On March 25, Danish designer Maria Grønlund, who bases her images on organic shapes such as flowers, smoke and ink suspended in water, will outline the process by which she creates her amazing work through various tools in Adobe Illustrator CC during her masterclass I Speak Fluid Colours.

Maria is passionate about inspiration from colour, stating that “these are digital drawings developed primarily for aesthetics. It’s a study in colours and Illustrator CC techniques… in principle, there’s no right or wrong way to interpret the drawings. It’s a bit like watching the clouds and finding rabbits and sheep in the shapes—though [they are] created with the intention of evoking a positive and light feel.”

Register for her March 25 masterclass and listen firsthand to her amazing insights on colour.

Let’s get practical

Then, on April 1, we’re inviting worldwide design evangelist Rufus Deuchler to talk about Real-world Colour Inspiration Workflows and how to leverage mobile devices and shared Creative Cloud Libraries in desktop applications such as Adobe InDesign, Illustrator, and Photoshop CC.

Colour defines our world, and our designs, so be on the lookout for this exciting overview of what you can do with the power of Adobe’s creative tools. Don’t miss out on Rufus’ April 1 masterclass… Register.

What a great time to be #InspiredByColour!

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At SXSW 2015: Twice As Many Films Cut with Adobe Premiere Pro

Over 120 films at this year’s SXSW Film used Adobe Creative Cloud video applications, including 60 edited on Premiere Pro.

What a difference a year makes.

Last year at the 2014 SXSW Film Conference & Festival, a respectable 23 films had been cut with Premiere Pro CC, including gems like Evaporating Borders, by Iva Radivojevic, and The Immortalists, by Jason Sussberg and David Alvarado.

THE BOY, helmed by Craig McNeill,  premiering at SXSW 2015.

THE BOY, helmed by Craig McNeill, premiering at SXSW 2015.

This year the total has more than doubled with 60 films showing this year edited in Adobe’s professional NLE. Similar growth in Premiere Pro CC and Creative Cloud usage was seen at the 2015 Sundance Film Festival and 2014 ended with a bang with the release of David Fincher’s Gone Girl, edited entirely in Premiere Pro CC with over 80% of the film’s effects assembled in Adobe After Effects CC.

“We’re really excited to see our growth at SXSW, especially given how this event cuts across genres to showcase artistry in so many different disciplines,” said Al Mooney, product manager for Premiere Pro CC. “The application is increasingly becoming the go-to NLE, both for established and up-and-coming filmmakers,” he explained. “Editors tell us they feel right at home very quickly and Premiere Pro CC’s  tight integration with other Creative Cloud applications, like After Effects CC and Adobe Photoshop CC make this an incredible creative environment in which to work.”

Adobe Creative Camp at SXSW 2015

For filmmakers attending SXSW, Adobe will be hosting Creative Camp on Friday, March 13 and Saturday, March 14 with two sessions focused on video content creation and storytelling.

Below is a listing of films showing at the 2015 SXSW film Conference & Festival that incorporated Premiere Pro CC in their post-production workflow.

Narrative Feature Competition

  • THE BOY: Craig Macneill, director; Craig Macneill and Clay McLeod Chapman, screenwriters (World Premiere).
  • Creative Control: Benjamin Dickinson, director; Benjamin Dickinson and Micah Bloomberg, screenwriters (World Premiere).
  • KRISHA: Trey Edward Shults, director/screenwriter (World Premiere).
  • Uncle John: Steven Piet, director; Erik Crary and Steven Piet, screeenwriters (World Premiere).

Documentary Feature Competition

  • Peace Officer: Scott Christopherson and Brad Barber, directors (World Premiere).
  • Twinsters: Samantha Futerman and Ryan Miyamoto, directors (World Premiere).

Narrative Spotlight

  • The Frontier: Oren Shai, director; Webb Wilcoxen and Oren Shai, screenwriters (World Premiere).

Documentary Spotlight

Uncle John, directed by Steven Piet, premiering at SXSW 2015 in the Narrative Competition.

Uncle John, directed by Steven Piet, premiering at SXSW 2015 in the Narrative Competition.

Visions

  • Ava’s Possessions: Jordan Galland, director/screenwriter (World Premiere).
  • The Nymphets: Gary Gardner, director/screenwriter (World Premiere).
  • Planetary (UKUK/USA): Guy Reid, director; Steve Watts Kennedy, screenwriter (World Premiere).
  • A Wonderful Cloud: Eugene Kotlyarenko, director/screenwriter (World Premiere).

Midnighters

  • The Diabolical: Alistair Legrand, director; Alistair Legrand and Luke Harvis, screenwriters (World Premiere).
  • Excess Flesh: Patrick Kennelly, director; Sigrid Gilmer and Patrick Kennelly, screenwriters (World Premiere).
  • The Nightmare: Rodney Ascher, director.
  • Pod: Mickey Keating, director/screenwriter (World Premiere).

24 Beats Per Second

SXGlobal

  • Free Entry (Hungary): Yvonne Kerékgyártó, director/screenwriter (North American Premiere).

Festival Favorites

  • Being Evel: Daniel Junge, director; Daniel Junge and Davis Coombe, screenwriters.

Special Events

Narrative Shorts

Documentary Shorts

Animated Shorts

  • Butter Ya’Self : Julian Petschek, director.
  • Half Wet (UK): Sophie Koko Gate, director.
  • PALM ROT: Ryan Gillis, director.
  • Pig: Steven Subotnick, director.
  • teeth (UK/Hungary/USA): Daniel Gray and Tom Brown, directors.
Twinsters, directed by  Samantha Futerman and Ryan Miyamoto, a documentary premiering at SXSW 2015.

Twinsters, directed by Samantha Futerman and Ryan Miyamoto, a documentary premiering at SXSW 2015.

Midnight Shorts

Texas Shorts

Texas High School Shorts

Music Videos

Learn more about the pro video tools in Creative Cloud.

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The Importance of Colour for Creatives

As designers, photographers and creative professionals, we all know the importance of visual impact in our work. It is, after all, essential to communicating a message in a way that’s exciting but also effective.

During March, we’ll be exploring this topic a bit further, with a particular focus on the importance of colour for creatives.

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Colour curiosities

Colour is a fascinating subject. Not only does it bring our work to life through inspiring and balanced themes and palettes, but also helps make our lives easier by allowing us to associate complex ideas in simple and subtle ways; for example, when you see red on a street sign, it’s a signal to stop as there might be cars coming… That’s colour in action.

Even more interesting is exploring the science and psychology behind color: Did you know that research suggests men and women actually see the colour red differently? Or that colours are responsible for at least 62% of our first impressions? Or that seeing yellow and orange can actually make you hungry? It’s not hard to find these and many other curiosities around colour, which illustrates its potential to help us create amazing work with Creative Cloud.

We want to celebrate colour in a vibrant way, and invite you to join us throughout March. Here’s how:

  • Talent Tuesdays
    We’ll be actively looking for interesting artists and projects on Behance that explore colour in exciting ways. We’ll highlight one artist per week, each Tuesday. Expect a lot of interesting talent and amazing work getting the attention it deserves
  • Weekly colour challenge
    We love a good creative challenge and know you do too, so in these next few weeks we’re exploring a different point of view around colour. Each week, we’ll pick one colour, tie it to a specific environment, and challenge you to take your best shot (pun intended) in a creative way that brings that colour and environment to life.

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Let’s get started with yellow!

The first challenge is now live: We’re looking for inspiring uses of yellow around your home (like the image on the right).

Why yellow? Well, yellow is commonly associated with warmth, happiness, fun or friendship, which all sound like great things to have around the house. So time to create!
 

So, show us what you’ve got by sharing your own photos on Twitter and Instagram and using #InspiredByColour.
 
Have a colourful week!

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New to web design? Learn HTML and CSS inside Adobe Dreamweaver CC.

The latest update to Adobe Dreamweaver CC includes a rich set of tutorials available directly inside the app. Not only are the tutorials aesthetically engaging, they provide meaningful, relevant content for established and aspiring web designers.

 

Figure 1. Click the Get files button to download the project files for a tutorial.

Figure 1. Click the Get files button to download the project files for a tutorial.

Learn web design directly inside Dreamweaver CC

A lot time went into planning content geared towards new web designers wanting to get familiar with the basics of web development, including learning HTML, CSS, and JavaScript, directly inside Dreamweaver. Access these tutorials from the Getting Started tab within the welcome screen (Figure 1).

These tutorials are broken down into isolated topics consisting of between two and ten steps. Coupled with downloadable starter files they allow you to focus on the topic at hand and accomplish the tasks quickly with a high guarantee of success.

The Getting Started series

This group of tutorials helps new designers learn the fundamentals of web design. It covers the phases of a web design project beginning with the planning stages all the way through publishing to the web (click the thumbnails below to view the series).

 

Figure 2. Learn custom tips and tricks from the Key Techniques tab.

Figure 2. Learn custom tips and tricks from the Key Techniques tab.

Custom tips and techniques

Once you have the fundamentals down, check out the Tips & Techniques tab for some advanced topics and web design extras such as how to center a website, create CSS-based navigation menus, build a portfolio gallery, and more (Figure 2).

Our users requested many of these topics, so we’d love to hear directly from you about any additional topics that you would find helpful. Please fill out our survey and let us know what you think.

Tour of new features

The Dreamweaver team has done a lot of work over the years to add features to help web designers. You can now pull web design code and assets directly from Photoshop comps, start a web project from responsive starter templates, enhance your designs with rich typography, and more. To see the history of these new features and how to use them, visit the New Features tab in the Dreamweaver welcome screen (Figure 3).

Figure 3. The New Features tab includes tutorials on how to use the features added to current and past versions.

Figure 3. The New Features tab includes tutorials on how to use the features added to current and past versions.

Check daily for new content!

Be sure to update to the latest version of Dreamweaver CC and check often; new tutorials will be available on a daily basis. Also, check out our Learn & Support page for the full offering of tutorials, help topics, and support resources.

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Sundance Filmmaker Antonio Ribeiro Brings His Creativity Online

For those who were following the Sundance Film Festival this year, Antonio Ribeiro may be a familiar name. Ribeiro is the editor and producer of Things of the Aimless Wanderer, a film by Kivu Ruhorahoza.

Since his debut feature film Grey Matter, which premiered at Tribeca in 2011, scooping the Juri Special Mention and Best Actors award, Antonio has been collaborating with Kivu Ruhorahoza, creating Moon Road Films, a production company whose main mission is to find original new ways to tell stories. Their latest film is one of only half dozen or so selected feature films screened in the New Frontier category at the renowned festival.

MoonRoad_Website

As if that’s not impressive enough, Antonio Riberio is also the man behind the film’s accompanying website. Although he doesn’t see himself as a web designer, that’s exactly the role he found himself in, as time was running out prior to the World Premiere of Things of the Aimless Wanderer.

When you have a film on your hands that you know is going places, you need an online destination for fans, critics and other stakeholders. You need a site that can support embedded video, have social media sharing capabilities, incorporate a tagging structure and host a blog. Oh, and of course it needs to look good and be easy to navigate, interactive, and intuitive.

In comes the Creative Cloud.

Ribeiro, who used Adobe Premiere Pro CC to cut Things of the Aimless Wanderer and Adobe After Effects CC to deal with some needed matting and mask work, is a Creative Cloud subscriber. He turned his attention from purple to green.

“Although I am not a web developer or designer, I started to explore the use of  Dreamweaver CC, as it provided an interface between language and design,” said Ribeiro. “Initially I was not familiar with HTML or CSS, but after using Dreamweaver CC and reading a few tutorials I was able to make sense of what I was doing.”

He did have some help. Ribeiro opted to purchase a website template in order to get a professional looking site off the ground without significant costs, time constraints or the technical demands of also learning how to be a full-fledged web designer. He loaded the template into Dreamweaver CC and began to explore, learning along the way.

“Dreamweaver has given me an understanding of what HTML and CSS do. Using the Live tab I can understand behavior through the ability to Extract Assets from Photoshop CC comps,” said Ribeiro.

“I feel it’s strange for me to say this, as I always feel slightly self-conscious that I am no expert, but I now have the confidence to look at a template and understand how it breaks down into its different components.”

Ingenuity is often born from circumstance, and Ribeiro certainly had a need to fill and a limited budget to make it so.

“After all, I am a filmmaker but if I can make and customize good looking sites for my different projects, then it’s a win-win situation,” said Ribeiro. “In this business, good presentation counts.”

In the end, from film to website, Creative Cloud touched each step of Ribeiro’s workflow. In many ways, he represents the kind of new creative who runs a small shop, wears many hats and learns to tackle new aspects of a growing business on the fly.

“The best thing I could have done, was to embrace the Cloud, where I can have access to all the programs I need for one single monthly fee,” said Ribeiro.

Learn more about Things of the Aimless Wanderer in this video:

Download a free trial of Adobe Dreamweaver CC today to start pushing your creative boundaries.

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What’s Your Creative Jam?

We know what ours is… celebrating creative community.

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It’s why in late in 2013 Adobe evangelist Michael Chaize hosted an event that was part gathering, part challenge and part presentation and called it Creative Jam.

Held in Adobe’s Paris office, the event was a four-hour-long combination of tournament and showcase and get-together during which fifteen teams of designers took on a creative challenge while, in an adjacent room, local designers shared stories and insights about projects and process.

Next stop North America

In January, we held our first North American Creative Jam in San Francisco. Moderated by evangelist Paul Trani, it consisted of six pairs of designers challenged by a single theme; presentations by designers Brian Yap and Joshua Davis, and illustrator Aggie Tsz Yan Cheung; and lots and lots of food, chatter and creative camaraderie.

Take a look at how it went down:

Now we’re headed to Atlanta

Adobe evangelists Terry White and Paul Trani will be taking center stage at Strongbox WEST on Thursday February 26 for Creative Jam Atlanta. Along with showcases highlighting the work and talent of four local creative types—including illustrator Caleb Morris, and designers Jonathan Lawrence of Matchstic and Amanda Sweeney—ten pairs of designers will be competing in a three-hour-long design charrette showdown.

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Projects from Creative Jam San Francisco based on the quote by Pablo Picasso, “Every act of creation is first of all an act of destruction.”

What to expect from a Creative Jam Tournament

As part of a unique, two-part (creation and presentation) design event, ten teams of two compete against each other to execute a visual or motion design concept based on a theme revealed at the event. After three hours and no rules, the teams present their work to an audience/jury who chooses a winning team. The prizes? A trophy, a free year of Creative Cloud and, of course, bragging rights.

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From Aggie Tsz Yan Cheung’s Fashion of The Day project, presented at Creative Jam San Francisco.

And a Creative Jam Showcase

Presenters have 15 minutes to share the creative arc of personal portfolio project to an audience of about 100 creative professionals. From the sparks of inception, to the prides and the pains of creative output, we’re looking for insight into how creative professionals from different perspectives, with varying skills, and diverse backgrounds meet the creative challenges that come their way.
Want to be a presenter? Want to take part in a tournament? Want to come by and hang out with us? Or just know what city we’re headed to next? Whatever the question, the information is on Adobe Creative Jam.

Follow us on Behance, and on Twitter with #CreativeJam.

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