Art directors are becoming animators. Print designers are becoming web designers. Illustrators are also photographers and editors who also shoot film. They are the New Creatives, and we are celebrating their work.
With the Creative Cloud our product teams have removed the barriers to creative expression: Designers can build parallax HTML5 experiences. Illustrators are making EPUBs. Photographers are using their cameras and Adobe technology to become filmmakers. And coders have the tools to make beautiful design.
It’s an amazing and interesting time in our industry; people have the ability to self-express, in any discipline, without boundaries. I Am The New Creative promotes the amazing work our community is producing and marks this moment in time as a movement and a celebration of creativity.
One of the most incredible aspects of this program has been watching creative professionals merge their mediums and their portraits to produce “New Creatives” versions of themselves.
There’s something magical about the compositions. As a designer there’s always a part of me in my work, but to personalize my work in this way, to make my work more representative of me, presents an alternative perspective. All of the artists we’re working with are enjoying this experience and are appreciative of our desire to promote their amazing creative output.
Our new site highlights the New Creatives, their disciplines, their work, and their stories.
Visitors to the site can join us and become New Creatives (submissions are made through Behance and curated by our team); we’ll be choosing a number of artists and celebrating them and their work throughout our social properties and on Adobe.com during the coming year.
Be sure to check out the work of the New Creatives, get inspired, and join us.
In the spring of 2012, we launched Creative Cloud—membership to Adobe’s full range of creative applications—with the belief that it would benefit our customers by giving them access to our tools and services as they’re updated. Since then, more than 1.4 million people have joined Creative Cloud with premium (paid) memberships and millions more have signed up with (free) trial memberships.
Today we’re releasing a major update to Creative Cloud with new features across our core tools—Adobe® Photoshop® CC, Adobe® Illustrator® CC, and Adobe® InDesign® CC—including 3D printing support in Adobe Photoshop CC.
Photoshop CC expands creative possibilities
New 3D printing capabilities in Adobe Photoshop CC tap into the creative and commercial possibilities of 3D printing with the ability to reliably build, refine, preview, prepare and print 3D designs using familiar Photoshop tools. The groundbreaking Perspective Warp feature makes it easy to alter the viewpoint from which an object is seen, and manipulate perspective in an image, while keeping the rest of the image intact. Linked Smart Objects save time and improve collaboration by enabling objects to be used and updated simultaneously across multiple Photoshop documents. Learn about all the new features in Photoshop CC.
Typekit revolutionizes how designers work with type
Now that you can sync fonts from Adobe Typekit to your computer for use in any desktop application, we’ve made updates to Illustrator CC and InDesign CC to make for an even more intuitive integration; for example, InDesign CC will now automatically search the Typekit desktop font library for missing fonts and offer the option to use those fonts, or similar fonts, if it finds a match. Using fonts in your PDFs and print files just got a lot easier. Learn more about Typekit.
Illustrator CC gets powerful new functionality
The latest version of Illustrator CC simplifies creating perfect, editable, rounded corners with the new Live Corners controls; offers more intuitive drawing with the rebuilt Pencil Tool; the ability to quickly modify existing objects and change the view of perspective drawings with Path Segment Reshape and export responsive SVG code and graphics. Learn more about Illustrator CC.
InDesign CC simplifies ways to add interactivity
InDesign CC includes new support for EPUB 3.0 specification including new ways to add interactivity to eBooks, the ability to add pop-up footnotes that streamline the EPUB reading experience, and support for Japanese Vertical Composition and Hebrew and Arabic text. InDesign also offers simplified hyperlink creation and management. Learn more about InDesign CC.
Adobe Muse CC gets more engaging
Adobe Muse CC released a set of new features in November 2013 that included scroll effect enhancements that make it easy to create subtle or dramatic scrolling web pages; a new Library panel that stores frequently used design elements; and a dozen new social widgets that make connecting to social media sites, like Facebook and Twitter, a snap. Also added was Adobe Muse Exchange, a community-based exchange where custom widgets and templates can be borrowed and shared. Learn more about Adobe Muse CC or check out How to Create a Website with Adobe Muse to create your first site.
Get started with Creative Cloud
* If you’re ready to take your skills and creativity in new directions, with applications you’ve never tried before, check out the training videos on Creative Cloud Learn.
* If you’re already a Creative Cloud member, download the updates through the Creative Cloud desktop application.
* If you’re not yet a Creative Cloud member, sign up for a free trial membership for 30-day access to the latest versions of every Adobe creative desktop app.
* If you’ve already tried our Creative Cloud applications for 30 days, and want to try Photoshop CC, Illustrator CC, InDesign CC or Muse CC a second time, free, launch the Creative Cloud desktop app and click Update next to the apps you want to try.
Last week Adobe Illustrator’s sweepstakes on Facebook ended and now we finally have all 1,000 winners of the limited edition Dylan Roscover Venus poster. See below if your name is listed and if it is, you should be getting an email from Adobe asking for your address so we can ship your poster. Thanks to all of you who participated!
There’s no denying the fact that Brian Yap is one talented Adobe Touch Apps user. We’ve seen his Touch Apps projectssuch as the Grovemade iPhone/iPad Cases, his demo videos on Adobe TV , and we’re excited to bring you more of his great designs. This time around, Brian has lent his talents to the self-described “world punk” band Firewater for their recent music video titled “A Little Revolution.”
We chatted with Brian to learn how he utilized his favorite app, Adobe Ideas, CS6 tools, and Creative Cloud in making of the music video. Check out our interview below and pick up some useful tips along the way.
Adobe: How did this opportunity to work on the Firewater music video project come about? Brian Yap:Paul Griswold contacted me about working together for no reason other than seeing and liking my illustrations on an Adobe TV video – where I was using Adobe Ideas and talking about how it fit my style. We connected and talked a bit about wanting to collaborate on a fun project. Then, earlier this year, a friend of Paul’s and musical hero of mine, Todd A., contacted him in the hopes that he could get help creating a music video on a tight budget. The band was Firewater and the video was created for the first single off their new album.
Live footage was shot in Turkey and was mixed with animation built from illustrations I did on the tablet with Adobe Ideas and then fine-tuned in Illustrator. The pieces were then animated with After Effects, as well as other programs outside of Adobe. Being able to work remotely made it possible for me to connect with these amazingly talented guys and get in on this project, without ever actually meeting them in person.
Talk us through your creative process. How did you approach this project?
I started by working with the team to come up with a bunch of visual concepts to illustrate. I began collecting references and sketching things out. The process was cool because I would feed Paul Griswold sheets of designs and pieces, and then when the test animations started, it lead to other ideas and concepts.
Usually, whenever someone tells you to just draw cool stuff, the first thing that happens is white paper freeze, but Firewater’s music and the tracks from the new album are so filled with energy and ideas that it was easy to get things flowing and get into it.
Tell us why Adobe Touch Apps, specifically Adobe Ideas, was an ideal tool to use for this task?
I was able to work while traveling with Ideas and the Creative Cloud and keep all the many pieces and designs organized. Being able to draw while traveling for another project, or get out of the office or studio and work on this project really kept me inspired. The vector-based quality of Ideas meant that the process of cleaning up a sketch to make it finished and the way I wanted was super fast and easy so I could explore a lot more pieces quickly and feel okay about not sending everything.
What was the inspiration behind the images you created?
All the inspiration for the work I contributed to the piece was from the song. The tone of the music, the energetic and upbeat sound, and the themes in the lyrics, all helped to lead everything from color to what I was drawing. The video footage shot in Turkey had a “dance number” skew/protest march. It helped inspire me to keep the illustrations meaningful but usable in a way that matched the tone of the song.
Speaking of music, how critical does music play in your creative process? What genre or music gets you in a creative mode?
I’m definitely an aging music nerd. Everything I do is inspired by the music I listen to and when possible, like this project, actually part of the work. Todd A and Firewater’s sound and big catalog were on constant repeat during this project, and I think I made some new fans for them around me because of it. A lot of time it’s hip hop, like Ghostface Killah. When I need to slow it down, like when I’m sketching or playing with concepts, I get into bands with a more songwriting, musical exploration type feel. Lately groups like Manouk, Manchester Orchestra, Black Rebel Motorcycle Club and instrumental outfits, like Red Sparowes, are as important to me working as the tools I use to draw.
What tips/suggestions do you have for creative individuals thinking about getting into Adobe Ideas?
The pinch and zoom allows you to work with an almost infinite sized canvas. Drawing on a tablet with a photo layer is an unbelievable way to keep a reference file, sketchbook and finished canvases all in the same place. I always say, just play around with it. Get used to the features and what it does and then make the tool work the way you work.
For veteran users like yourself, what tips and/or techniques can you offer?
I was using Ideas for a year before bothering to play much with opacity. It led me to a whole new way of drawing with Ideas that look like pencil by using a super low opacity and black or grey and just layering strokes. Always keep playing with the app. I think the simplicity makes it easy to use for everyone, but there are some smart guys behind this application and the ways we as artists use it is only fenced in by our imagination and willingness to adapt to a new artistic tool.
For more on the making of the music video, check out the project on Behance.
Our team noticed Photoshop trainer, author, speaker and photographer, Dave Cross (@DaveCross) sharing Creative Cloud tips on Twitter, so we tapped him to see if he’d be up for sharing his insights with our Creative Layer readers. Dave told us that in the relatively short time that he’s been an Adobe Creative Cloud member, he’s already benefited in some unexpected ways, and continues to see additional opportunities where he can take advantage of Creative Cloud features. Here are Dave’s top 5 Creative Cloud tips (and really some benefits), written by the pro himself:
Tip #1: Apps
Of course, having access to all the Adobe applications is pretty sweet. But there’s a “hidden” benefit: Adobe Creative Cloud members get access to new features before they are released to everyone else. There have already been exclusive new features added to Illustrator, Dreamweaver, Muse and more, and I expect that will continue in the future with other apps.
When some of the memories begin to fade, gig posters are ever-lasting reminders of experiences past. Take for instance Arnold Skolnick’s Woodstock poster that went on to become one of the most recognizable images of the last 40 years – or another 60s classic, the Monterey Pop Festival artwork, which still continues to be recognized.
Today, gig posters are still making their mark, and are becoming the ultimate pop art and coveted collectibles. Here are some of our recent favorites.
Are there any you would add? Tell us in the comments below.
We sat down with Eric to learn how these Adobe products have improved his workflow capabilities, given him the ability to seamlessly transfer his work between technologies and helped him become the illustrator he is today. Read our Q&A with Eric below and be sure to check out the new hero-themed Twitter background we created to celebrate his work.
Adobe: When were you first introduced to Adobe Touch Apps?
Eric Merced: It was with my first generation iPad (I currently own the iPad 2) and Adobe Ideas. There was a lot of complaining going on about how the iPad was not ideal for creating high-resolution art and Ideas was the first app that made me think otherwise.
What was the very first creation you made with Touch Apps?
Even though I had already used Ideas to dabble in creating art on the iPad, my first “wow” moment that cemented my desire to create illustrations and comics, was when I used Creative Cloud to upload an image of The Dark Knight Rises’ character, Bane. The idea of being able to back up my work directly from the iPad and have it available on my iPhone or desktop was thrilling. I later took that image into Photoshop Touch and added textures, which brought the image and my workflow to another level.
How has the integration from Touch Apps through to the Creative Cloud features changed your creative workflow?
It has simplified everything. I feel good knowing that I have a powerful mobile studio with Ideas and Creative Cloud. The iPad’s feature of allowing apps to store files in iTunes is good, but I feel Creative Cloud is a step up because it allows you to access those files from other devices (i.e., iPod, iPhone, desktop). That’s true integration right there, and it’s also essential for a true mobile studio experience.
Which pairing of the Touch Apps and the applications within Creative Cloud is most instrumental to your creative process?
Photoshop Touch and Photoshop CS6. Any file I tweak in Photoshop Touch can easily be opened in Photoshop on my desktop.
Where’s your favorite location to create?
Mostly inside, as I don’t travel much, but Adobe Touch Apps allows me to physically create anywhere inside I’d like, as opposed to being tied to a desk and chair.
How much of a difference has direct touch input made to your creations?
The ability to zoom in and out, resize with a pinch, or to move the canvas around with two fingers is amazing. It makes doing these things much faster and more natural.
If you had the opportunity to travel to anywhere in the world with your Touch Apps, where would it be and why?
I’d love to go to a lot of places in the world – maybe too many to mention here. And who knows, with the iPad and Adobe Touch Apps on hand, now that’s more possible than ever.
For more on Eric’s work, stop by his website to see his portfolio. Want to be featured in one of our upcoming spotlight posts? Drop us a line on Twitter, Facebook, or in the comments below.
You may have stumbled across Lee Daniels’ work on our Adobe Stories site or our Adobe Facebook Page, but we recently caught up with him to really find out the depths and origins of his creativity when it comes to animation and cartooning.
Adobe: What’s your story? How did you get to where you are today?
Lee Daniels: After experiencing a lack of support for cartooning in grammar school, I decided to get a job in graphic design rather than University education. I got to learn all the Adobe software by trial and error in a real world environment on company hardware, which was always better than what I could afford at the time. I then became a digital retouch artist and graphic designer for a magazine publishing firm for 13 years after leaving school. Since then, I’ve been working as a freelance illustrator in London for almost 4 years (8 including the crossover with my last design job).
What was it about animation that got your attention?
Cartoons like Wile E. Coyote and Tom and Jerry. I always saw the levels of creativity, invention and escapism in cartoons as light-years ahead of the live action drip-feed in to our living room for the other 95% of viewing time.
Cartoons have always been generally viewed as childish because of the history in kids TV, which is why I like to use the medium to create work that is not necessarily childish – without taking it too far of course, that’s the job of South Park.
Inspiration: Is it easy to come by for you or is it a rare pearl? How do you find it?
My previous videos include everything from the misfortune of frogs, though triumphant hamsters, to incompetent Secret Service agents and intelligence tests for a reluctant chimp. Although there is no overriding theme to all, I would have to highlight the common thread as the success of seemingly inferior beings over their seemingly superior tormentors. So inspiration for this can be found pretty much anywhere and tends to come fairly easily. I’ve usually got about 2-3 ideas for future shorts in mind while working on any one project.
Do you believe in creative blocks? How do you push through them?
Yes, absolutely. Although this is almost impossible to do, I find the best way to get through a potential day-spoiler is to just drop everything, stop working and go for a run. Admittedly this is much easier to do now that I’m working for myself – leaving an employment situation in this fashion would be frowned-upon at best! The only real escape to freedom during a creative block in my old job was a trip to the coffee machine the long way round, which was not very inspiring.
What’s your go-to product within the Adobe Creative Suite? Why?
This may sound like a cop-out answer but my go to product is the Creative Suite. I like to view it as one playground. More specifically, if I’m static illustrating or cartooning, it would be a mixture of Illustrator and Photoshop. If I’m animating it would be the previous two plus After Effects, Premiere Pro and Soundbooth. If I’m doing a graphic design job it would be Photoshop, Illustrator and InDesign. But generally, whatever project I’m working on, I can guarantee to be pressing Apple + Tab multiple times throughout. I’ve downloaded free trials of a lot of different software over the years, but nothing comes close to Adobe in my opinion. I treated myself to the Master Collection after leaving my job to go freelance, and I wouldn’t change it for anything else.
What was your favorite project you worked on while using Adobe Creative Suite?
My most recent work ‘Jungle Brawl‘ is definitely my proudest achievement so far. I made a decision early on not to cut any corners when creating the background artwork and even playing the music myself on guitar as opposed to ‘loops’ (apart from the drum loops, which I don’t play). Previously, I’ve concentrated my efforts mainly on the characters, but I spent a lot of sleepless nights storyboarding, painting the rainforest environment and thinking of new ways to shoot the scenes in an attempt to keep up the filmic quality.
I utilized all the major Creative Suite applications during production – as you’ll see from the credits – and After Effects is definitely the star of the show, although heavily backed-up by Photoshop and Illustrator. After Effects is an incredibly powerful cartoon animating tool and I’m pleased to be championing its use for this medium.
Who are your creative role models?
Stylistically, I take inspiration from hundreds of undiscovered creatives in my online networks. Inspiration from more publicly known artists and companies would be some of the more obvious: Frank Miller, Jamie Hewlett, Patrick Brown, Dave Gibbons, Pixar, Warner Brothers.
If you could give one piece of advice to a new animator/artist starting out, what would it be?
Learn the software and practice, practice, practice. Every piece of software I’ve used has been predominantly learned by trial and error. I find that pure experimentation throws up unexpected problems and only deepens your knowledge in the long run by forcing you to learn what NOT to do.
To find out more about Lee’s upcoming work, you can follow him on Twitter @LeeDanielsART.
Adobe’s product teams are keenly aware of a creative professional’s desire to experience the highest quality creation experience. That is why I am delighted to announce our plans to optimize a selection of our products to display your content and creations on HiDPI displays, including the Retina Display available on the new MacBook Pro. Over the next few months, key Adobe products will deliver HiDPI display support to all customers on current releases.
HiDPI displays allow for a dramatic improvement in image fidelity and resolution. Naturally, designers, photographers and creative professionals want to take full advantage of this new technology. Software that is not native to HiDPI display uses interpolation to duplicate pixels to fill the screen, meaning text is not as sharp and images don’t have as much detail. The increased resolution of these displays requires that each product update the interface of the application and ensure that the content or the creation itself is displayed accurately with the appropriate level of fidelity. As an example, to enable HiDPI display support in Photoshop requires the replacement of 2500 icons and cursors and other engineering work which will be complete and ready for customers this Fall. This resolution shift in the new display technology presents unique challenges to teams that support bitmap, vector or video content. Therefore each product team will be releasing support for HiDPI display for Apple’s Retina Display as soon as the development is complete and tested for each individual product.
We expect to update the following products with HiDPI support, free to all CS6 and Creative Cloud customers, over the next few months:
Adobe Premiere Pro
We are currently evaluating the roadmap for when other products may support HiDPI displays, and we will announce those plans as they are finalized.
At Adobe we work hard to support the latest innovations. We will continue to release security patches, bug fixes and support new hardware changes, like HiDPI display support, to all of our customers outside of our regular development cycles just as we have always done. Additionally, with Creative Cloud we now have the opportunity to release new features as they are ready, outside of major release cycles. On August 28, Illustrator released several features exclusively to Creative Cloud members. I am excited to announce that beginning this Fall, even more our flagship products, including Photoshop, will begin to release features exclusively to Creative Cloud members. Creative Cloud members will be able to enjoy the latest product enhancements as they are ready without having to wait for major product releases.
This is an exciting time. Stay tuned over the next few months for more exciting developments to come.
Delivering on Adobe’s promise that Creative Cloud members get early VIP access to new product updates, we’re excited to announce new Adobe Illustrator graphic design software feature updates exclusively to full Creative Cloud members and point product subscribers.
Focusing mainly on productivity, new features in this include:
Package Files – a long-requested feature that allows designers to automatically collect all the files used in an Illustrator project, including linked graphics and fonts, into a single folder helping make handoffs and sharing of projects more efficient and error-free.
Unembed Images – a new capability that helps enables production artists to quickly unembed images that have been embedded into an Illustrator file by other designers or customers, eliminating much wasted time in day-to-day production work.
Links Panel Enhancements – a new feature enhancement that allows users to access and track information on any artwork placed in an Illustrator file much quicker. What used to require multiple clicks to ensure all placed graphics meet necessary requirements for output, is now surfaced up front.
To learn more about these features, please check out the videos below or visit the Illustrator Team Blog.