Adobe Systems Incorporated

Broadway Malyan, A Return on Design

A distinguished architecture firm applies experience, skills, and cutting-edge Adobe Creative Cloud applications to exceed client expectations.

BroadwayM_1

Distinguished by its global reach with 16 studios across world centers, unrivaled diversity with over 500 design experts, and distinctive client focus with more than 75% of its income from repeat business, Broadway Malyan creates world-class, fully integrated cities, places, and buildings to unlock lasting value and deliver “return on design.”

Unlike most firms, Broadway Malyan’s myriad of projects often extend beyond traditional architecture. In addition to its architectural focus, the firm’s designers visualize and shape many different aspects of their design with a holistic approach resulting in a level of detail that can extend to branding and equipment design. Both architects and designers at Broadway Malyan depend on Adobe Creative Cloud for enterprise and Adobe Acrobat Pro, purchased through an Enterprise Term License Agreement (ETLA), to delight clients with their imaginative, useful, and beautiful creations, tailored to meet customer needs.

BroadwayM_2

Broadway Malyan’s priority is to excel for the benefit of clients through a focus on quality, collaboration, and delivery. To achieve superb results, employees rely daily on a variety of Adobe applications; Adobe Illustrator CC, Photoshop CC, and InDesign CC are mainstays for designing buildings, collateral materials, and finessing client proposals and presentations. Acrobat Pro is essential to both designers and architects for combining multiple file types and sharing them as universally accessible PDF files with clients, as well as internally among staff collaborating on projects across the company’s global offices.

Enabling business expansion and flexibility

Equipping its 550 users worldwide with the most up-to-date versions of Adobe software was an ongoing challenge for the IT department. The sheer number of users, geographic diversity, and varying needs and skill sets within the firm made software provisioning complicated and time consuming.

The firm often combines teams with the most relevant talents from around the globe to work together on projects. Whether they’re located in Shanghai or Warsaw, people need the right software. In the past, the firm provided some applications on designated resource computers at each location. Users had to leave their desks to access applications like Acrobat Pro, which impacted their productivity.

To furnish all employees with what they need to do their best work, right at their fingertips, the team purchased Adobe Creative Cloud for enterprise, a solution that accommodates rapid growth while reducing IT complexity through an ETLA with Adobe. “The Adobe enterprise term license agreement is fantastic—it’s the way I like to work,” says Alexandre Vasconcelos, head of IT for Broadway Malyan. “We use a number of different types of software in the company, and I would rate Adobe Creative Cloud for enterprise in the top three in terms of the way the licensing works.”

BroadwayM_3 Through the enterprise agreement, the firm can juggle the fluctuations of a project-based business. Employees can obtain and install Adobe software regardless of their location. As the company expands and morphs, it has the flexibility to add software licenses or move them to the other side of the globe as needed, without cumbersome, far-flung license deactivation and reactivation.

Simplified, fast IT

Adobe Creative Cloud for enterprise has dramatically streamlined tasks for IT. The software installation process is fast and intuitive, and Creative Cloud for enterprise provides full visibility into what software each user has, simplifying license management.

To implement Creative Cloud for enterprise applications, Broadway Malyan used Microsoft System Center Configuration Manager (SCCM); it made it easier and faster to distribute the new software worldwide via remote control.

The IT team set up company-wide Adobe software installation for Illustrator CC, InDesign CC, and Photoshop CC, which took only 15 minutes to install simultaneously on each computer—a process that previously required an hour and a half. “Adobe Creative Cloud for enterprise has made a major positive change in the way we deploy software,” says Vasconcelos. “Employees can simply request specifi applications that they need and have them installed quickly and easily.”

Distribution of Acrobat Pro using SCCM was similarly fast and straightforward. “Using Microsoft SCCM, we installed Acrobat Pro in three offices a day and it took only five minutes per office, so there was no negative impact on productivity,” says Vasconcelos. “All of our offices were up and running with the software in just five days.”

Productivity on the rise

With Creative Cloud for enterprise, Broadway Malyan is bolstering productivity among employees. Architects and designers no longer have to find a computer with the proper software installed; instead, they can download and install precisely the right software applications to meet the most pressing needs for the project at hand.

BroadwayM_4
With a global team, the use of different software versions previously caused file incompatibility issues that could bring projects to a temporary halt. If one studio started on a file and sent it to another to finish off overnight, any issues with interoperability could cause difficulty in completing the project on time. With Creative Cloud, all studios are always on the most up-to-date software versions, eliminating interoperability issues or the need for time-consuming , manual file conversions.

In addition to creative applications, everyone now has the same version of Acrobat Pro. They can open files, combine multiple file types, convert PDFs to Microsoft Office applications if needed, and print and share them among clients and coworkers. “Now, everyone can take advantage of the file conversion and consumption benefits Adobe Acrobat offers without having to go to a dedicated computer to accomplish their work,” says Vasconcelos.

Agile and flexible

License forecasting and management are straightforward, and consume far less IT time. Budgeting is no longer a required exercise; instead, Broadway Malyan pays a fixed cost each year and adjusts it accordingly as the company grows. The number of software licenses can grow and be moved from location to location on an as-needed basis, without business disruption. As the business evolves, every machine in the firm can be adapted to the most current business requirements.

Next, Broadway Malyan plans to use the Enterprise Dashboard in Creative Cloud for enterprise to allow administrators to more easily manage user accounts. The firm is also tapping Adobe Expert Services to help users with quick installation or deployment questions and technical troubleshooting of individual products.

“Adobe is our go-to for creative software, and Adobe Creative Cloud for enterprise has made us extremely agile and flexible company wide,” says Vasconcelos. “Our enterprise agreement with Adobe saves time and improves productivity.”

Read the Broadway Malyan case study.

11:27 AM Comments (1) Permalink

Digital Imaging: More Two- and Three-Minute Tutorials

Just think… In the time it takes you to brush your teeth you can learn how to make your photos even more beautiful.

PSJumpstart_1
If you’re new to photography and want to get started fixing and enhancing your photos, download trial versions of Adobe Photoshop Lightroom, Lightroom mobile, and Adobe Photoshop CC—Adobe products you get with the Creative Cloud Photography plan. If you’re already a Photography plan member, or have just downloaded the trial versions, check out this new batch of two- and three-minute tutorials, to jumpstart your photography.

 
PSJumpstart_2Why is my photo too light or dark?
Learn the underlying causes of overexposed and underexposed photographs, and how to compensate. (3 minutes)



PSJumpstart_3Transfer photos to computer
Learn how to import your photos into Photoshop Lightroom (3 minutes)



PSJumpstart_4How do I control what’s in focus?
Learn the basic mechanics of how to shoot a photograph with an emphasis on your main subject. (3 minutes)



PSJumpstart_5How do I shoot a sharp photo?
Learn how to eliminate camera shake and shoot a sharp photograph of a moving object. (3 minutes)



PSJumpstart_6Pick a subject, blur the rest
Learn how to blur specific portions of your photo to draw attention to a focal point. (2 minutes)



PSJumpstart_7Combine two photos
Adobe Photoshop Mix for easy composites. (2 minutes)



PSJumpstart_8Fix a photo’s color
Remove colorcasts from photos. (3 minutes)



PSJumpstart_9Create a Facebook cover photo
Turn your photos and images into custom covers for your Facebook page. (2 minutes)



PSJumpstart_10Correct part of a photo
Dodge, burn, and other fixes with the Adjustment brush. (3 minutes)



PSJumpstart_11Sharpen a blurry photo
Adjust a few Photoshop Lightroom Sharpness settings to produce crisp photos. (2 minutes)



PSJumpstart_12Turn a photo into a painting
Learn how to apply artistic filters in Photoshop CC to create hand-painted effects. (2 minutes)



PSJumpstart_13Publish to social media
Learn how to share your photos to social media directly from Photoshop Lightroom. (2 minutes)



Give it a try. Give your photos a professional look in no time with these two- and three-minute lessons.
 

11:50 AM Comments (1) Permalink

The 4K Production Workflow of Nippon Television Network

Japanese broadcaster, Nippon Television Network, implements a cost-effective solution based on Adobe Creative Cloud to create a dynamic and efficient workflow for ultra-high definition 4K broadcasts.

Nippon_1

When the first 4K channel in Japan, Channel 4K, began test broadcasts, it started by airing live musical performances, travelogues, and sports broadcasts provided for free by members of the Next Generation Television & Broadcasting Promotion Forum. Since then, broadcasters have started to produce their own 4K programming , but the equipment remains costly. In addition, transcoding and outputting programs takes a great deal of time.

Originally a format developed for feature-length films, 4K was not intended for television programming where high volume production is valued. To begin introducing original 4K content in the broadcast space, Nippon Television Network Corporation (Nippon TV) developed a 4K programming production workflow using Adobe Creative Cloud for enterprise.

The benefits of enterprise licenses

Since 1953, when Nippon TV became the first commercial television broadcaster in Japan, Nippon TV has entertained audiences with excellent programming, from professional sports to scripted dramas. Nippon TV first deployed Adobe Creative Cloud for 4K productions in the technical operations department of the engineering & technology division. This department handles a wide variety of operations, including CG, data broadcasts, media conversion, and remote subsystems. The department’s office space is filled with computers—some loaded with Autodesk Softimage to create CG infographics, while others are used to develop other graphics displayed within programs.

Nippon_2

When deciding between teams or enterprise licensing, the technical operations department chose to work with Creative Cloud for enterprise. “For security reasons, our work computers are not connected to the Internet so the enterprise license was a better fit for us,” says Ayato Fujii, CG designer for the technical operations department, engineering & technology division. “Adobe Creative Cloud for enterprise includes all of the design tools we need: Adobe Photoshop CC, Illustrator CC, and After Effects CC.”

“We have always used Adobe creative software, and now Adobe Creative Cloud for enterprise offers us a cost- effective way to provide everyone with the applications they need,” adds Toru Fujihara, associate managing director of the technical operations department, engineering & technology division. Yasuo Tsutsumi, CG designer in the graphic design department at the Nippon Television Art Media Design Center adds, “With Adobe Creative Cloud, we can install a full range of creative software onto all of our designers’ computers, which has everyone very excited.”

Developing high-quality 4K content

The technical operations department deployed Creative Cloud for enterprise on the workstations of all designers. The Creative Cloud implementation provided an opportunity to also switch from EDIUS editing systems to Adobe Premiere Pro CC to reduce costs, add integration with After Effects CC, and support the Grass Valley HQ/HQX codecs. “We do a great deal of CG work for our TV broadcasts,” says Fujii. “By using the Grass Valley HQ codec with Adobe Premiere Pro CC, we can attach 4K monitors to our work computers to create true 4K machines that leverage Adobe’s support for cutting-edge hardware and standards.”

Designing a new environment

One of the first 4K programs Fujihara worked to develop for Nippon TV using Creative Cloud was a video art exhibit across three 4k screens recreating the famous stone garden at Ryoanji Temple in Kyoto. The video was displayed in the “Kyoto from Inside and Outside: Scenes on Panels and Folding Screens” special exhibit at Tokyo National Museum. Nippon TV designers used Premiere Pro, After Effects, and Photoshop CC to pull the footage together and give visitors a taste of Ryoanji Temple across four seasons.

Four Seasons of the Ryoanji Temple Rock Garden in 4K, from the special exhibition, “Kyoto from Inside and Outside: Scenes on Panels and Folding Screens."

Four Seasons of the Ryoanji Temple Rock Garden in 4K, from the special exhibition, “Kyoto from Inside and Outside: Scenes on Panels and Folding Screens.”

Shooting at Ryoanji Temple started one year before the exhibition. At the time, Nippon TV did not have an environment that could view 4K footage so the team decided to implement a turnkey system that supported 4K in native resolution. One of the deciding factors for the system was that it also needed to support 60 frames per second.

“We produced the Ryoanji Temple footage in 30p, so there was no need for 60p support for that project,” says Fujihara. “However, we knew that we would need 60p support for future broadcasts that may involve fast motion, such as sports programming. By deploying Creative Cloud on Windows workstations loaded with Epoch 4K Supernova cards from BlueFish, we achieved a system similar to turnkey systems.”

Pitching live baseball broadcasts

Another project driven by Nippon TV was a broadcast of the October 2013 professional baseball match between the Yomiuri Giants and the Yakult Swallows in Tokyo Dome recorded using four 4K cameras and one high-speed camera. Unlike other types of content, baseball broadcasts fill a very long slot in the schedule.

Nippon_4

First, Nippon TV shot the action in Tokyo Dome using five cameras, four of which recorded in SR-Lite mode on Sony’s Simple Studio Profile (SStP) codec. Next, the team edited the 4K footage on the Premiere Pro CC timeline and exported the final program in XAVC format. “When we started on our programs, Premiere Pro CC was one of the only applications that could output in XAVC format,” says Fujihara. “We knew we wanted to use XAVC output from the start, but being able to use Premiere Pro CC through final delivery really helped our workflow. We could not have produced the two 4K videos without Premiere Pro CC.”

Fujii concludes, “From a creator’s point of view, it’s a chance we couldn’t pass up. We’re glad to have Adobe Creative Cloud for enterprise to help us continue to push the creativity limits of our production broadcasts.”

Read the Nippon Television Network case study.

9:59 AM Permalink

Creative Cloud and Microsoft Surface Pro 3

The new Touch workspace in the latest release of Adobe Illustrator CC is the long-awaited return of the artist’s canvas recreated on the Microsoft Surface Pro 3.

While Microsoft Surface Pro has had the power to run Adobe apps like Adobe Photoshop CC and Illustrator CC, small UI controls (which were optimized for desktop use), and a lack of touch support made using the apps a cumbersome experience. For over a year, Adobe and Microsoft have been collaborating to bring the full power of Creative Cloud to a mobile experience optimized for pen and touch.

SurfacePro_1

New Touch workspace in Illustrator CC

Illustrator CC has introduced a new workspace designed with Surface Pro 3 in mind. This Touch workspace lets designers create on the go what they could once only accomplish sitting at their desks. This new workspace exposes the core tools and controls for drawing and editing, optimized for multi-touch gestures and a pressure-sensitive pen.

Enabling productivity in a touch environment with a complex desktop application like Illustrator CC meant rethinking it for the touch metaphor. In the Touch workspace, the user interface is streamlined to expose the most used/most needed tools and controls, with larger icons that can be easily targeted with a stylus or finger on a small screen. Common key commands, such as Ctrl-Z to undo, have been accommodated in a working environment where a keyboard may not be available, or only available as a digital keyboard that requires extra actions to open/close.

The usage data has been very encouraging with around 80% of first-time users becoming active users of the new Touch workspace. The tendency has been that once you try it, you continue to use it for creation. We are seeing exponential growth in the number of users using Illustrator CC on touch-enabled devices like Microsoft Surface Pro 3, and the Touch workspace allows users to get the most out of their investment in new hardware.

An illustrated presentation of how to draw in this new Touch workspace can be found here.

Photoshop CC and Illustrator CC: Optimized for touch and pen

With enhanced pen and stylus support in the latest releases of Photoshop CC and Illustrator CC, the user experience is better than ever, enabling users to create on the go, closer to their inspiration or while just kicking back on the couch at home.

The active stylus on Surface Pro 3 provides on hover functionality—a better user experience than what is possible via passive styli. Further, the very high-quality stylus allows creative professionals to draw directly on the device, with pressure sensitivity, thus freeing them from the typical, “look here, draw there” way of working.

Additionally, pen and touch can potentially eliminate the need to have your non-dominant hand on the CTRL, SHIFT, ALT, and Z keys on the keyboard as you use apps like Illustrator CC and Photoshop CC. The movements are now as natural as if you weren’t on a computer at all and were just doing brush strokes on a canvas.

More to come

The future offers very interesting possibilities for user interface innovation on touch- and stylus-enabled devices like Surface Pro 3 that are capable of running Illustrator CC and Photoshop CC. Watch these two videos to get a glimpse into what’s coming:

Adobe MAX 2014 Sneaks: Shaper Tool

The future of Adobe creative applications on Microsoft devices

Now, you can take that vacation in Paris and sit on the Left Bank of the Seine to create your masterpiece in an environment that allows your creative genius to roam freely and naturally.

9:06 AM Permalink

An Early Holiday Surprise: New Collaboration with Creative Cloud Libraries

Since the introduction of Creative Cloud Libraries at Adobe MAX in early October, we’ve been listening to your feedback and actively working to update the features you want to see.

Shared Libraries: You asked. We delivered.

We heard what our customers were saying. So we got to work. And… we have an early holiday gift for you: brand new collaboration and management features in Creative Cloud Libraries.

Creative Cloud Libraries connects to your Creative Profile, making your favorite images, colors, text styles (and more) available to you and your creative team anywhere and anytime. Easily maintain consistency with standardized and branded project assets or style guides. Create and collaborate with a library of shared assets in Adobe Photoshop CC, Adobe Illustrator CC, and mobile apps, and easily organize your libraries and rename move and copy individual assets in them.

Watch Paul Trani demonstrate the new collaboration and management features in Share assets in Photoshop and Illustrator using Creative Cloud Libraries then give Creative Cloud Libraries a roll and let us know what you think.

For more information about Creative Cloud Libraries, check out these resources:
Shared Libraries in Photoshop
Shared CC Libraries in Illustrator
Creative Cloud Help / Creative Cloud Libraries
Creative Cloud Help / Collaborate on folders and libraries

11:59 AM Permalink

Digital Imaging: Two-minute Tutorials for Beginners

Wanting to learn more about digital photography? Our photography tutorials are a great place to start.

Some very basic two-minute tutorials for novice photographers who are just getting started with photo editing, Adobe Photoshop Lightroom and Adobe Photoshop CC. If you’re a total beginner and just want to learn a few really basic skills, check these out:

PhotoTuts_1Photography: Where to start
Editing, organizing, and sharing photos through Lightroom and Photoshop CC desktop and mobile photography applications.


PhotoTuts_2Go retro: Convert to B & W
Create stunning black & white photos from your color photos with Lightroom presets, and fine-tune the look further with easy-to-use adjustment sliders.


PhotoTuts_3Crop and level
Fix tilted photos with alignment guides and crop them for picture-perfect results in Lightroom.


PhotoTuts_4Create a panorama
Take photos from Lightroom into Photoshop CC and stitch them into a seamless panorama; save it and continue to edit, print, and share through social media within Lightroom.


PhotoTuts_5Remove that object
Seamlessly erase objects from photos with content-aware fill in Photoshop CC.


PhotoTuts_6Fearless photo edits
Experiment fearlessly with your photos in Lightroom: fix a photo or change your mind; apply an editing preset with one click; reset to your original at any time.


PhotoTuts_7Straighten up!
Correct distorted horizontal or vertical perspectives in photos with the Upright feature in Lightroom.


PhotoTuts_8Add words to your picture
Learn how to add text to a photo in Photoshop CC and then style and position it.


PhotoTuts_9Edit photos on the go
Crop images, apply presets to create unique effects, and share photos with Lightroom mobile.


And, for anyone who hasn’t tried the latest version of Adobe Photoshop CC… Give it a try for 30 days. Free.

10:03 AM Permalink

PLP Architecture: An Innovative Practice and Creative Growth

A leading architecture studio equips its design professionals with Adobe Creative Cloud for enterprise.

Print

PLP Architecture’s, team of architects, designers, and thinkers value the transformative role of ideas and the capacity for architecture to inspire. The latest digital technologies, including parametric design, are integral to the creative process and the collaborative and enquiring design approach of the studio.

PLP Architecture has long worked with Adobe creative software as part of the varied range of creative software helping its design teams and specialist groups to evolve ideas and deliver successful presentations; from visualization artists who specialize in renderings and animations to 3D modelmakers and graphic designers who realize a wide range of communications material.

“Adobe software, particularly Photoshop CC, is at the center of our multiple creative workflows,” says Mark Shattock, IT manager at PLP Architecture. “Adobe software is an important tool used at all stages of the design process and to effectively present our innovative designs to existing and potential clients, consultants, planning authorities, and to both the architectural profession and the wider community.”

Imperial West Technology Transfer Building; White City, London, UK. Client: Imperial College London and Voreda Capital

Imperial West Technology Transfer Building; White City, London, UK. Client: Imperial College London and Voreda Capital

Mainstay software for an expanding design studio

Having typically purchased traditional Adobe creative software packages, PLP Architecture was faced with the issue of making sure everyone had the relevant software solutions to successfully fulfill their design activities.

The studio, limiting the number of software installations in relation to the number of licenses, had to track licenses for the software that moved from machine to machine while remaining aware of the specific applications to which the architects, interior architects, landscape architects, and urban designers had access. At the same time, the practice, having grown significantly since its inception in 2009, repeatedly acquired additional licenses that also needed to be tracked and managed.

Following a period of momentous growth in relation to a number of new UK and international commissions, Shattock considered this need for further software licenses as the opportune time to introduce a concurrent license model with Adobe Creative Cloud for enterprise, rather than continuing to purchase earlier versions of the desktop software.

“The launch of Adobe Creative Cloud offers multiple advantages such as the ability to give everyone access to the necessary software,” says Shattock. “We upgraded the entire practice, at a key time, to Adobe Creative Cloud for enterprise.”

Customizable creative software packages

PLP Architecture realized that Creative Cloud for enterprise would provide the organization with simple and easy access to a broad range of creative desktop applications and services, along with license management tools and enterprise-level technical support. Creative Cloud for enterprise also allowed flexible license true-ups to simplify software-tracking and financial management tasks.

The Creative Cloud Packager allows the IT department to customize and make available software for various design groups depending on their requirements, responsibilities, and tasks while maintaining centralized control of and transparency into software licenses.

“The ability to use Creative Cloud Packager to customize software packages for different groups based on their needs is very convenient,” says Shattock. “From an IT perspective, Adobe Creative Cloud for enterprise makes managing our practice systems much simpler.”

Broad access fuels creative success

Nova, Victoria; Westminster, London, UK.

Nova, Victoria; Westminster, London, UK.

At PLP Architecture, Adobe InDesign CC, Illustrator CC, and Photoshop CC are go-to tools for illustrating projects and design proposals and are used by the graphic design team to present project-specific and communications material, combining a wide range of digital and print media.

The visualization team frequently finishes renderings using Photoshop CC, and produces and edits videos and rendered animations using Adobe Premiere Pro CC (noted by Richard Woolsgrove, head of visualization, for the seamless referencing of After Effects CC files, which makes working with the two products particularly efficient) and Adobe After Effects CC.

Additionally, the software is immediately available through the enterprise license when individuals or a design team wish to explore new applications for particular activities, for example Adobe Photoshop Lightroom CC. “When our graphic design team recently requested to work with Adobe Muse CC, we were able to provide the program without having to negotiate a new purchase or manually install the software,” says Shattock.

Nova, Victoria; Westminster, London, UK. Client: Victoria Circle Limited Partnership (Land Securities and Canada Pension Plan Investment Board)

Nova, Victoria; Westminster, London, UK. Client: Victoria Circle Limited Partnership (Land Securities and Canada Pension Plan Investment Board)

Promoting growth, controlling costs

The enterprise agreement has made it easier to set current costs and to forecast future expenditure on software. New members of staff may be equipped with the most suitable package and costs reconciled at the end of the financial year.

Everyone uses the same version of software, so there are no issues with collaborating and exchanging files, adding to the benefits. “The flexible license model provided with Adobe Creative Cloud for enterprise helps the studio respond to the different requirements of our projects and is much easier for the IT group to manage than traditional desktop software,” says Shattock. “With Adobe Creative Cloud, we always have the most current software versions and no longer have to purchase a piece of software and upgrade later. Ultimately with our enterprise agreement, we know what we spend on Adobe software each year and are able to budget in accordance with the studio’s current and projected workload and activities.”

Read the PLP Architecture case study.

5:01 PM Permalink

Creative Cloud for Desktop: Powerful Design Using Fonts from Typekit

Typography can make or break a design. While many apps provide precise typographic controls, it’s important to start with the perfect font. Adobe Typekit opens the door to thousands of fonts for use on the web or in desktop applications.

SyncFonts_1

Every paid Creative Cloud complete membership includes the Typekit Portfolio plan, which provides access to the full library of web and desktop fonts. (If you have a free Creative Cloud subscription, you still get a selection of fonts as part of the Typekit trial plan.)

To access Typekit fonts, you just need to sign in to your Typekit account with the same Adobe ID and password you use for your Creative Cloud membership.


SyncFonts_2

Quick syncing

The Creative Cloud for desktop app syncs desktop fonts to your computer effortlessly. If the Creative Cloud for desktop app is not installed, you will be prompted to download it when you sync fonts using the Typekit account.

In the Creative Cloud app, navigate to the Assets tab and select the Fonts tab to see your current synced fonts and search for new fonts to add. While browsing the fonts library, you can narrow down the fonts for desktop use by enabling the Desktop Use filter in the filtering panel. You can then sync fonts and use them in any application installed on your computer. For more information, see Browse and add fonts from Typekit.

For information about how to use synced fonts in various Creative Cloud applications, see Work with fonts from Typekit in Adobe Photoshop CC, Adobe Illustrator CC, Adobe InDesign CC, Adobe Premiere Pro CC, and Adobe After Effects CC.


SyncFonts_3

Offline use

Synced desktop fonts are available for use even when you’re offline, as long as the Creative Cloud for desktop app is running and you’re signed in. If you quit the Creative Cloud app, synced fonts become temporarily unavailable; signing out from the Creative Cloud app removes synced fonts from your computer. When you sign in again, the fonts are automatically re-synced from Typekit.


SyncFonts_4

Easy font management

You can view synced desktop fonts in the Fonts panel of the Creative Cloud for desktop app, or manage them through your Typekit account. You can also turn font sync on or off from the Preferences panel of the Creative Cloud for desktop app. For more information, see Manage synced fonts.


Go ahead, sync some fonts, and let us know how it goes. For additional help with Typekit and syncing Creative Cloud fonts, you might find the following helpful:

11:23 AM Permalink

MTunes, Delivering A Unique Viewing Experience in High Def

India’s music channel standardizes on Adobe Creative Cloud workflow to deliver superior quality HD video content.

mTunes_1_Logo

MTunes is India’s first and only high definition (HD) music channel showcasing Bollywood, India’s Hindi-language film industry, music around the clock. A technically superior channel compared to its contemporaries in the music genre, it features the latest blockbuster hits and the most trending tracks of Bollywood in sparkling high definition colors and crystal clear Dolby Digital sound. Launched in 2011, MTunes promises a unique viewing experience and superior audio and video quality.

The channel previously used Final Cut Pro to edit the HD video content received from multiple producers as well as from its in-house shoots. Many of these file formats were incompatible with Final Cut Pro and required conversion to ProRes format. This made the process of video editing and broadcasting tedious and time consuming.

“Besides our in-house shoots, the media we get comes from different external sources and in different formats such as HDCAM 50, P2, or R3D,” says Kalpesh Mehta, head of technical/broadcast operations, MTunes. “We were not able to work natively as Final Cut Pro is incompatible with many of the video output formats.”

In cases when the channel received media files that are incompatible with Final Cut Pro, it either had to ask the sender to resend the file after re-encoding or transcode it before being imported into the editor’s timeline. The loss of visual quality and time was considerable. “We used to spend as much as three hours transcoding the media files and the loss of quality of such transcoded media files was significant,” says Mehta.

With its existing video and audio editing tools, MTunes was facing severe challenges in managing the workflow for large projects. The channel had to use third-party software for multiple tasks such as inserting graphics, processing audio, and exporting the final media files to the HD playout server. It needed a streamlined and efficient workflow for editing the audio and video HD content and for generating the final media files in a format accepted by its HD playout server. “We were looking for an integrated system that would work natively with different file formats to help ensure that a superior quality HD video is broadcasted efficiently,” says Mehta.

Standardizing on an all-Adobe workflow

mTunes_2_Trend
After careful deliberations, MTunes decided to replace Final Cut Pro with Adobe Premiere Pro CC software and standardize on an all Adobe workflow. The channel adopted Adobe Creative Cloud for teams including Adobe Premiere Pro CC, Adobe After Effects CC, Adobe Photoshop CC, and Adobe Audition CC. “We realized that the video apps in Adobe Creative Cloud for teams offer incredible integration, more robust features, enhanced media management, and a greatly advanced, yet familiar user interface in which our editing team can work with higher efficiency,” says Mehta.

For MTunes, Premiere Pro CC is primarily used to import HD media into the system and edit natively without any transcoding with the help of wide range of codecs available. After Effects CC and Photoshop CC link to Premiere Pro CC in a transparent and seamless manner so that graphics can be directly superimposed on the media files. The audio is processed by Audition CC and the final media exported to the playout server.

“When we started really putting Adobe Premiere Pro CC to use, we were pleasantly surprised,” says Mehta. “The Dynamic Link capability between Premiere Pro CC and After Effects CC dramatically speeds our workflow as we can insert multiple graphic elements seamlessly into our songs or shows.”

The channel uses multiple features of Premiere Pro CC, from enhanced multicam editing and support for more native camera formats to multi-format exporting and delivery. MTunes can now export media content to various formats suitable for broadcasting to its playout server, hosting on the website, or sending preview quality clips to clients.

Broadening the expertise of the editing team

The migration to a Creative Cloud workflow went smoothly without any work disruption. Intuitive features such as the ability to use Final Cut Pro 7 shortcut keys while working in Premiere Pro CC helped to smooth the transition. Adobe also held multiple training sessions to train the MTunes team on Creative Cloud apps, specifically on Premiere Pro CC and Audition CC.

Now, with simplified access to all of the components in Creative Cloud, the editing and creative teams are always prepared and updated. Adobe Creative Cloud for teams gives the MTunes team upgrades of the software upon release of new versions, plus exclusive features between releases, enabling them to stay up to date on the video editing tools integral to their daily workflow.

Significant time savings, efficient project execution

mTunes_3_Buzz

The ability of Premiere Pro CC to ingest almost any raw camera format without transcoding has enabled the channel to migrate media from any DSLR and professional video cameras or hard disks into Premiere Pro CC much more easily. One program, Star Of The Week, was shot on XDCAM HD 422 and could be imported directly into Premiere Pro CC for editing without transcoding, preserving quality and saving time.

The amount of time saved with Creative Cloud applications is considerable. “On an average, we save about three hours per project using the video applications in Adobe Creative Cloud for teams—quite significant considering our stringent timelines,” says Mehta.

Raising productivity while lowering cost of ownership

Adopting Adobe Creative Cloud for teams proved to be an incredibly cost effective measure for MTunes. The large capital expense associated with upgrading software licenses often meant such expense was moved down the budget priority list, resulting in outdated software. Further, uninstalling and reinstalling software to move licenses around to different users was tedious and time-consuming.

The Admin Console has helped MTunes eliminate many manual processes, such as installing packaged software or maintaining version consistency. “Adobe Creative Cloud for teams has helped us raise our productivity by simplifying software administration with license management, automatic tracking, and version upgrades,” says Mehta.

For MTunes, membership of Creative Cloud for teams has significantly reduced the total cost of ownership of Adobe solutions by creating a standardized model for purchasing and deploying the most current versions of Creative Cloud applications and services. “We like paying a monthly fee for Adobe Creative Cloud for teams because it’s a much more effective approach to budgeting, especially for small- to medium-size businesses, and it eliminates lump-sum software purchases,” says Mehta. “With access to the latest Adobe applications via Creative Cloud for teams, we can take advantage of new features and support collaboration among users without cost being a barrier.”

Adobe Creative Cloud for teams helps support the channel’s rapid growth and efficiently manage the workflow of large and complex projects. “As the digital world is transitioning from SD to HD and now to 4K Ultra HD formats the need for integrated software with multiple capabilities will continue to expand,” says Mehta. “The video and audio editing tools in Adobe Creative Cloud are perfectly suited for such an environment.”

Read the MTunes case study.

2:14 PM Permalink

Moleskine + Creative Cloud: Create without Confinement

The Moleskine Smart Notebook and Creative Cloud connected Moleskine app: The raw beginning of putting pencil to paper. The precision of digital composition. From paper to vector in an instant.

Moleskine_1_MCCIcon_1

Sure, Adobe has a bunch of mobile, digital drawing apps for people to capture and create whenever they’re away from their desks. However, we also know there are people who love the tactility of drawing on paper… It’s why we’re so jazzed that paper heavyweight Moleskine has taken advantage of our Creative SDK to make it easier to move creative ideas from paper to screen.

From an analog start in the Moleskine Smart Notebook, to a digital transformation by the magic of the Creative Cloud connected Moleskine app (powered by Adobe’s Creative SDK), comes a condensed creative process that turns hand-drawn sketches into workable digital files—accessible from Adobe Photoshop CC and Adobe Illustrator CC.

Here’s how it works:

Draw: Creative journeys start with a line

Sure, it could happen at a desk, but inspiration and creativity usually spark when creative thinkers are distracted from the task at hand. The Smart Notebook provides the blank space to capture the flickers of inspiration, wherever and whenever they spark. How the pages get filled depends on the person.

So draw. Sketch. Jot. Take notes. Preferably with broad strokes (as opposed to shading) on any page. Using any tool (black ink and markers work best).

Moleskine_2_Desk

Capture: From paper to screen

If Moleskine’s Smart Notebook is the place to collect the flares of inspiration then its Creative Cloud connected app is the bridge to move them into the digital realm.

Download the Moleskine app for iPhone then use the phone’s camera to capture what’s been put on paper. Page markers in the Smart Notebook detect the orientation of the image as well as help correct perspective and alignment distortion before saving JPGs as SVGs. Filter settings help correct poor lighting or too-light drawing lines.

Not satisfied with the result of the JPG file, before converting it to SVG? Simple. Change the settings or reshoot.

Sync & Refine: Expand the ideas

Sync with Creative Cloud to store both files (JPG and SVG) in the Creative Cloud Assets folder. Then open and edit in Photoshop or Illustrator CC (or refine and use the JPG files in other CC desktop and mobile apps). When the work is complete, step back and see how far the idea has traveled. (Give Illustrator and Photoshop CC a try. Free.)

Start drawing outside the box

Ideas are born at all times of day. In the most unexpected places. Capture them before they’re lost:
Moleskine_3_BookApp

  • Order and carry a Moleskine Smart Notebook, to capture ideas when inspiration strikes.
  • Use the Creative Cloud connected Moleskine app to photograph the concepts on paper and transform them to digital files.
  • Then, sync to Creative Cloud, and import them into Illustrator or Photoshop CC to refine them and bring them to life.

Creating without boundaries. It’s that easy.

12:10 PM Permalink