Adobe Systems Incorporated

The Aviary SDK Is Now Part of The Creative SDK

CSDK

The Aviary SDK is now the Image Editing component of the Creative SDK.

Today, you’ll find a new and improved version of the Aviary SDK on the Aviary website. You’ll also find the brand new Aviary SDK integrated as the Image Editing component of the Creative SDK to give you easy access to the rest of Adobe’s incredible creative technology. Come 2015, all updates we release will go directly to www.creativesdk.com.

What is the Creative SDK?

Adobe provides the world’s favorite creative technology. From editing to storage to professionally-designed assets, the most powerful creative services live in the Adobe Creative Cloud. Through the Creative SDK, we’re enabling developers to seamlessly integrate Adobe technology into their own apps and websites to quickly and easily offer the best creative experience to their users.

The Image Editing component of the Creative SDK functions just like the Aviary SDK and we’ve included a bunch of new features for your users in this release:

  • Overlays: Users can now make unique and creative images with our stencils, perfect for sharing on social media.
  • Vignettes: Aviary’s vignette tool makes it super simple to place a dark or light vignette over your photo, with support for custom size, shape, and intensity.
  • Highlights, Shadows, Tint, and Fade: These new adjustments allow your users to have more creative freedom when it comes to manipulating their photos.
  • Draw Brush: On iOS, our user-favorite Draw tool now comes with rebuilt brush technology that makes drawing on photos feel more natural and lifelike.

In addition to your favorite image editing capabilities, the Creative SDK also enables you to give your users an expansive creative experience with these additional features:

  • Unrestricted Access to Content: Creativity isn’t restricted to the desktop, so creative assets shouldn’t be either. Your users can browse, import and save files directly to the Creative Cloud, directly from within your app.
  • File Compatibility & Desktop Workflow: Enable your users to seamlessly send and save Photoshop files between devices and even access individual layers and groups directly from those files.
  • Creative Cloud Market: Empower your users and their imagination with access to a curated library of thousands of icons, fonts, textures, vector shapes and UI toolkits from our world-class creative community.
  • Connected Hardware: Enable third-party device compatibility, like Adobe Ink’s next-generation Pixel Perfect tip, to redefine accuracy in your app and provide custom UI controls for Creative Cloud services.
  • Publish: Connect your users to the Behance network, the world’s largest professional creative community, where they can give and receive feedback on completed projects and works in progress.

Check out the Creative SDK now and read the Migration Guide when you’re ready to integrate.

For ongoing news and updates, follow us on Twitter @CreativeSDK or, if you prefer to get your updates by email, subscribe here.

To see how our current partners use the Creative SDK, check out our Featured Apps!

4:16 PM Comments (0) Permalink

MTunes, Delivering A Unique Viewing Experience in High Def

India’s music channel standardizes on Adobe Creative Cloud workflow to deliver superior quality HD video content.

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MTunes is India’s first and only high definition (HD) music channel showcasing Bollywood, India’s Hindi-language film industry, music around the clock. A technically superior channel compared to its contemporaries in the music genre, it features the latest blockbuster hits and the most trending tracks of Bollywood in sparkling high definition colors and crystal clear Dolby Digital sound. Launched in 2011, MTunes promises a unique viewing experience and superior audio and video quality.

The channel previously used Final Cut Pro to edit the HD video content received from multiple producers as well as from its in-house shoots. Many of these file formats were incompatible with Final Cut Pro and required conversion to ProRes format. This made the process of video editing and broadcasting tedious and time consuming.

“Besides our in-house shoots, the media we get comes from different external sources and in different formats such as HDCAM 50, P2, or R3D,” says Kalpesh Mehta, head of technical/broadcast operations, MTunes. “We were not able to work natively as Final Cut Pro is incompatible with many of the video output formats.”

In cases when the channel received media files that are incompatible with Final Cut Pro, it either had to ask the sender to resend the file after re-encoding or transcode it before being imported into the editor’s timeline. The loss of visual quality and time was considerable. “We used to spend as much as three hours transcoding the media files and the loss of quality of such transcoded media files was significant,” says Mehta.

With its existing video and audio editing tools, MTunes was facing severe challenges in managing the workflow for large projects. The channel had to use third-party software for multiple tasks such as inserting graphics, processing audio, and exporting the final media files to the HD playout server. It needed a streamlined and efficient workflow for editing the audio and video HD content and for generating the final media files in a format accepted by its HD playout server. “We were looking for an integrated system that would work natively with different file formats to help ensure that a superior quality HD video is broadcasted efficiently,” says Mehta.

Standardizing on an all-Adobe workflow

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After careful deliberations, MTunes decided to replace Final Cut Pro with Adobe Premiere Pro CC software and standardize on an all Adobe workflow. The channel adopted Adobe Creative Cloud for teams including Adobe Premiere Pro CC, Adobe After Effects CC, Adobe Photoshop CC, and Adobe Audition CC. “We realized that the video apps in Adobe Creative Cloud for teams offer incredible integration, more robust features, enhanced media management, and a greatly advanced, yet familiar user interface in which our editing team can work with higher efficiency,” says Mehta.

For MTunes, Premiere Pro CC is primarily used to import HD media into the system and edit natively without any transcoding with the help of wide range of codecs available. After Effects CC and Photoshop CC link to Premiere Pro CC in a transparent and seamless manner so that graphics can be directly superimposed on the media files. The audio is processed by Audition CC and the final media exported to the playout server.

“When we started really putting Adobe Premiere Pro CC to use, we were pleasantly surprised,” says Mehta. “The Dynamic Link capability between Premiere Pro CC and After Effects CC dramatically speeds our workflow as we can insert multiple graphic elements seamlessly into our songs or shows.”

The channel uses multiple features of Premiere Pro CC, from enhanced multicam editing and support for more native camera formats to multi-format exporting and delivery. MTunes can now export media content to various formats suitable for broadcasting to its playout server, hosting on the website, or sending preview quality clips to clients.

Broadening the expertise of the editing team

The migration to a Creative Cloud workflow went smoothly without any work disruption. Intuitive features such as the ability to use Final Cut Pro 7 shortcut keys while working in Premiere Pro CC helped to smooth the transition. Adobe also held multiple training sessions to train the MTunes team on Creative Cloud apps, specifically on Premiere Pro CC and Audition CC.

Now, with simplified access to all of the components in Creative Cloud, the editing and creative teams are always prepared and updated. Adobe Creative Cloud for teams gives the MTunes team upgrades of the software upon release of new versions, plus exclusive features between releases, enabling them to stay up to date on the video editing tools integral to their daily workflow.

Significant time savings, efficient project execution

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The ability of Premiere Pro CC to ingest almost any raw camera format without transcoding has enabled the channel to migrate media from any DSLR and professional video cameras or hard disks into Premiere Pro CC much more easily. One program, Star Of The Week, was shot on XDCAM HD 422 and could be imported directly into Premiere Pro CC for editing without transcoding, preserving quality and saving time.

The amount of time saved with Creative Cloud applications is considerable. “On an average, we save about three hours per project using the video applications in Adobe Creative Cloud for teams—quite significant considering our stringent timelines,” says Mehta.

Raising productivity while lowering cost of ownership

Adopting Adobe Creative Cloud for teams proved to be an incredibly cost effective measure for MTunes. The large capital expense associated with upgrading software licenses often meant such expense was moved down the budget priority list, resulting in outdated software. Further, uninstalling and reinstalling software to move licenses around to different users was tedious and time-consuming.

The Admin Console has helped MTunes eliminate many manual processes, such as installing packaged software or maintaining version consistency. “Adobe Creative Cloud for teams has helped us raise our productivity by simplifying software administration with license management, automatic tracking, and version upgrades,” says Mehta.

For MTunes, membership of Creative Cloud for teams has significantly reduced the total cost of ownership of Adobe solutions by creating a standardized model for purchasing and deploying the most current versions of Creative Cloud applications and services. “We like paying a monthly fee for Adobe Creative Cloud for teams because it’s a much more effective approach to budgeting, especially for small- to medium-size businesses, and it eliminates lump-sum software purchases,” says Mehta. “With access to the latest Adobe applications via Creative Cloud for teams, we can take advantage of new features and support collaboration among users without cost being a barrier.”

Adobe Creative Cloud for teams helps support the channel’s rapid growth and efficiently manage the workflow of large and complex projects. “As the digital world is transitioning from SD to HD and now to 4K Ultra HD formats the need for integrated software with multiple capabilities will continue to expand,” says Mehta. “The video and audio editing tools in Adobe Creative Cloud are perfectly suited for such an environment.”

Read the MTunes case study.

2:14 PM Permalink

Really Creative Media: Bringing Events to Life

Media production company, Really Creative Media, uses the integrated software in Adobe Creative Cloud for teams to work with top talent and bring stunning high-tech visuals to live events.

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Today’s biggest events and musical acts entertain audiences from all angles, often combining audio and video for exciting spectacles. With backgrounds in theater and video production, Really Creative Media’s co-founders Nick Dew and Jack James are perfectly suited to oversee events that marry live and virtual experiences. The two directors work with teams of expert designers, animators, technicians, and more to bring visual productions to life.

For Really Creative Media, every project is unique with different requirements. “We primarily work with freelancers, so we can combine the best skillsets for each job,” says Dew. “Working with freelancers enables us to work flexibly, but it also means that we need to invest more time and energy to keep everyone on the same page, encourage collaboration, and deliver consistent results—and Creative Cloud does that for us.”

Working as a team

Adobe creative software forms the core of every step of Really Creative Media’s workflow. Whether working on runway shows, touring musical acts, or movie premieres, Really Creative Media relies on Creative Cloud to produce the videos, animations, and intense visual effects that bring shows to life.

Working with Adobe Creative Cloud for teams, Really Creative Media provides its freelancers with access to the latest versions of industry-standard Adobe creative software. “With Creative Cloud for teams, everyone works on the same version, so we don’t need to worry about incompatibilities slowing us down,” says James. The company further enhances collaboration by creating sharable settings and templates that help freelancers adhere to the project requirements.

The Admin Console in Creative Cloud for teams enables Really Creative Media to centralize deployment and manage all licenses from a single location. The company gains visibility into who is using what software, making it easy to reclaim licenses when a project ends and to assign seats to new team members for short-term projects. Once licenses are provided, users can download or update any assigned software without assistance—in the office or on the road.

“To produce truly complementary content for an event, we often need to be on location to fine-tune the timing and effects, so we spend quite a bit of time traveling,” says James. “Previously, we would physically remove hard drives from our work computers and fly them to new locations. With Adobe Creative Cloud, we can log in from a remote computer and sync our work so that we’re accessing the same files, software, and settings that we had in London.”

Backing up a legendary rock band

For a recent project, Really Creative Media supported the world tour of Queen + Adam Lambert with large LED light and video projections.

Queen + Adam Lambert World Tour stage

Queen + Adam Lambert World Tour stage

The creative team used Adobe Illustrator CC for drawing and arraying objects before moving assets into Adobe After Effects CC to prototype visuals, while Adobe Photoshop CC was used to open videos and extract stills and batch TIFF sequences with a specific effect. “With the deep integration among Adobe software applications, edits that we make in Photoshop CC are automatically updated in After Effects CC,” says Dew. “We can spend more time pushing ourselves further creatively and less time exporting files.”

The video portions of the show used significant amounts of archival footage, creating the illusion that legendary Queen vocalist Freddie Mercury was on stage with the rest of the band. “We were working on all types of archival footage—film, tape, you name it,” says Dew. “Adobe Premiere Pro CC supports any file format, so we could just drop footage on the timeline without waiting to transcode hours of video at a time.”

Queen + Adam Lambert World Tour stage with large LED light and video projections

Queen + Adam Lambert World Tour stage with large LED light and video projections

Queen + Adam Lambert World Tour stage with video projections

Queen + Adam Lambert World Tour stage with video projections

Once finalized, Really Creative Media rendered the footage using Adobe Media Encoder CC. Not only did Media Encoder CC render quickly, but it also worked in the background so that creators were able to continue working on the project and make the most out of their time.

Integration and flexibility

Through deep integration with third-party plug-ins and software, including Trapcode and Cinema 4D, especially Cinema 4D integration with After Effects CC, Creative Cloud for teams provides creators with the flexibility to use any specialty programs within the Adobe workflow. In future projects, Really Creative Media looks forward to leveraging the built-in support for 4K resolution footage in Premiere Pro CC to push their presentations visually and provide a better experience for the audience.

“We work with large stage screens, so the ability to work with high resolutions will enable us to deliver sharper and more detailed images for clients,” says Dew. ” Creative Cloud for teams gives us the tools we need to work effectively and push our limits creatively to provide audiences with unforgettable events.”

Read the Really Creative Media case study.

9:53 AM Permalink

From Adobe Ideas to Adobe Illustrator Draw: Making The Switch

For quite some time, designer/illustrator Brian Yap has integrated mobile art applications into his professional creative workflow… His mobile app of choice? Adobe Ideas. He’s used the full-featured vector app to capture illustrative concepts, develop them, and later move them to Adobe Illustrator CC for fine-tuning. It’s led to a successful creative process and an identifiable Ideas-to-Illustrator illustration style.

Like many Adobe Ideas users, Brian recently made the switch to Adobe Illustrator Draw. After Brian’s Adobe MAX sessions (What’s New in Adobe Ideas and Designing a Poster Using Adobe Mobile Creative Apps), we asked him to share some of his initial thoughts about making the move. Here’s what he had to say:

By Brian Yap—using Photoshop Mix, Adobe Sketch, Adobe Draw, and Illustrator CC—for his Adobe MAX session Designing a Poster Using Adobe Mobile Creative Apps.

By Brian Yap—using Photoshop Mix, Adobe Sketch, Adobe Draw, and Illustrator CC—for his Adobe MAX session Designing a Poster Using Adobe Mobile Creative Apps.

Adobe Ideas was the most powerful vector drawing tool for the iPad, and it changed the way I thought about the device as a professional tool. Adobe Illustrator Draw is a continuing evolution of Ideas, and proves that the development team is listening and reacting to the community in way unheard of when it comes to graphics applications. Use it. Love it. Become part of its future development.

Of course I always have the immediate reaction, “Why does this thing I love need to change?” But it didn’t take long to fall in love again; besides some amazing enhancements to the drawing engine that I’ve grown to love, the UI has been totally designed with a lot of user feedback taken into account.

Overall, pretty much every time I panicked a bit because a feature I depended on seemed to be taken out, I not only found it a few seconds later, but quickly realized the thinking that went into the redesign. A few thoughts:

While the tools are generally the same, the icons are way more descriptive of what the tools actually do (something I always wondered about with Ideas). As an example, I always thought it was a bit confusing to have a pencil icon for a tool that didn’t have a pencil texture.

There were some cuts made to the tools but with a little trial it’s easy to see why: The “long press” while using a tool was always the same as the paint bucket so the paint bucket tool itself was somewhat unnecessary. Although I was always in the camp of the “long press” I imagine people who relied heavily on the paint bucket will find that change a bit tricky at first.

I like that the Gallery interface is in line with the other new apps that take more advantage of the connection to Behance and the Creative Cloud.

By far the biggest change is in the layers options; Draw is much more focused on the options for each layer. In Ideas, I was constantly merging layers I didn’t mean to merge. Now that the options are reached through touching the layer options icon on each layer, it’s always clear which layer is being affected. One tip: The merge down button is now under the icon that covers flipping the layer.

Finally, based on what I’ve heard, there is some concern about the lack of PDF export… I’ve been told that the option will be added back in a future update.

 

We’ve asked Brian to keep us updated about his Draw discoveries, so stay tuned to Adobe Drawing on Twitter and Facebook. And for a few tips about syncing Adobe Ideas files to Creative Cloud, Adobe Ideas: A Transformation is a quick read.

10:22 AM Permalink

Introducing Adobe Premiere Clip

Ever felt intimidated by the prospect of putting together a video project? With Premiere Clip, Adobe wants to make video accessible to all creative professionals.

Adobe Premiere Clip is our brand new (and free!) app that lets you, in a few quick steps, turn clips and images from your iPhone or iPad into polished videos, and then share them with friends, family, clients, and the world at large. It’s a powerful tool for creative pros; and for established video pros, the app makes it easy to create edits on-the-go and draft a project for further refining in Adobe Premiere Pro CC.

Watch the Premiere Clip demo from the mobile apps keynote at Adobe MAX:
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With its simple editing workflow, it’s easy to work with assets  already on your device or those you have stored on Adobe Creative Cloud. You can also shoot new video from within Premiere Clip: Just grab clips and still images, drop them into the order you like, trim out the bits you don’t want. Set the mood by using one of the included music themes or by adding your own audio file.  Add cinema-quality color treatments to your video with a single tap. Adjust lighting or add slow motion effects and other finishing touches like fades or transitions.

Dave Werner’s Made With Clip video of Adobe MAX:

You can even work on your project across devices (starting on your your iPhone and then switching to your iPad, for example) thanks to automatic syncing of projects and media through your Creative Cloud Creative Profile.

Once you’ve completed a video, share it with your audience through social media, your website, or any number of other platforms.

Want to take a project further? Sending it to Premiere Pro CC is easy too. Through the app’s Edit in Premiere Pro sharing feature, send everything in your project as a group of files to the Creative Cloud Assets folder on your desktop. Once the files have been synced to your desktop, simply open the XML file with Adobe Premiere Pro, and open the sequence with the project name.

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Still not sure where to begin? Try one of our Reviewer’s Guides to help you get started. These guides breakdown some of the conventions of different types of videos and can kickstart your pre-production with pointers on creating a narrative and suggestions for shot composition. All you need to do is fill in your content.

What will you create with Premiere Clip? We can’t wait to see!  Include #MadeWithClip when sharing on social media. Check out the Community Videos page in the app for inspiration and publish your projects as “Public” for a chance to be featured. And, make sure to follow the Premiere Clip Twitter feed and blog for news, highlights, tips, and tricks.

Premiere Clip is available now in the iTunes App Store for most iPad, iPhone, and iPod touch devices with iOS 7 or later, including iPad 2 or later (mini and retina), iPhones 4S and later, and iPod Touch 5th generation and later. (Unsure of your device model? Check the model number on the back and consult Apple’s guide for iPads, iPhones, and iPods.)


Learn more about Premiere Clip
Download Premiere Clip from the App Store
Follow Premiere Clip on Twitter
Watch Meagan Keane’s demo and see what all the buzz is about

11:15 AM Permalink

Creative Cloud for Desktop: The Smart Tool for New Creatives

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Bring the goodness of Creative Cloud right to your desktop.

Creative Cloud for desktop is a lightweight, configurable app that lets you manage Creative Cloud apps, sync assets, receive notifications, and connect to powerful Cloud functionality and services—all from the comfort of your desktop.

Creative Cloud for desktop enables your Creative Profile. An effective way of managing your creative assets across apps and devices, Creative Profile connects you to everything you need for your creative work—files, pictures, colors, brushes, shapes, fonts, text styles, graphics, and any other creative assets you care about—and puts it all at your fingertips, by simply signing into Creative Cloud for desktop.

Let’s take a closer look at the feature-rich technologies and powerful Cloud services that Creative Cloud for desktop offers:

Apps

Creative Cloud for desktop makes it easy to discover, download, and install the newest Creative Cloud desktop apps to your computer. In addition to the latest versions, you can also find previous versions of apps, and receive notifications about updates as soon as they’re available.

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Creative Cloud for desktop is also now a one-stop shop to launch apps, manage updates, and even uninstall older apps that you no longer need.

Assets, libraries, and more

Creative Cloud comes with online storage that lets you access your work from anywhere and share your work with others in any location. Creative Cloud for desktop connects your Creative Cloud online storage to your computer, keeping all your files in sync, across all your computers.

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With Creative Cloud for desktop, you’ll never run into a “missing font” scenario. Use the Creative Cloud for desktop app to sync fonts from Typekit on your desktop; synced fonts continue to be available on your computer, as long as the Creative Cloud for desktop app is running. Use the synced fonts in your favorite Adobe apps, as well as any other apps installed on your computer.

Your creativity can reach greater heights with Creative Cloud Market, a collection of high-quality assets, created and curated by professionals like you. You can build on these assets, modify them, and use them without worrying about attribution, licensing, usage tracking, or royalty payments. Simply use the Creative Cloud for desktop app to browse through the assets, add to a Library, and download the assets to your computer.

During the Adobe MAX 2014 launch keynote, we announced availability of Creative Cloud Libraries which provide seamless access to your creative assets across Creative Cloud’s desktop tools and all-new connected mobile apps. Creative Cloud for desktop helps to keep your Creative Cloud Libraries in sync, so that any brushes, shapes, colors, graphics, or assets you save to a Library, are instantly available on your desktop from within Adobe Photoshop CC and Illustrator CC.

Community

How can a creative experience be complete without a community? Use the Creative Cloud for desktop app to dig in to the vast collective of creative talent on Behance. Remain inspired and keep ahead of the curve by following other creative people. You can browse through projects, share and seek feedback about your work, and take a closer look at a project that piques your interest all from within the Creative Cloud for desktop app.

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Get started with Creative Cloud for desktop

Creative Cloud for desktop is your interface to Creative Cloud on the desktop!

Always stay up to date with what’s happening in your creative world by using notifications in Creative Cloud for desktop. If you don’t have it running already, download Creative Cloud for desktop now and get the most out of your Creative Cloud experience.

While Creative Cloud for desktop works behind the scenes to bring your Creative Cloud Profile to your computer, you can also use it actively to access Creative Cloud products and services. To learn more about what you can do with Creative Cloud for desktop, read through these resources:

10:31 AM Permalink

Creative Cloud: New Features + New Mobile Apps = New Tutorials

At Adobe MAX 2014 the Creative Cloud Learn team launched more than 40 new tutorials to help members learn new features and updated techniques.

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Hi everyone!

It’s been a big week for the Creative Cloud Learn team. Many of us were lucky enough to be at MAX, where we were able to meet many of our customers, both in labs and at the Adobe Booth in the Pavilion. Additionally, on Monday, Adobe released major updates to Creative Cloud’s desktop apps along with new mobile apps. All of these new features are covered in over 40 new tutorials. Some of the highlights:

  • How to get started with Creative Cloud Libraries—Browse and access your favorite creative assets (colors, type styles, graphics, brushes, and more) in new libraries that sync to Creative Cloud and are available in Adobe Illustrator CC, Adobe Photoshop CC, and many of the new mobile apps.
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  • Extract overview—Easily extract optimized image assets from layers and save them to various formats and resolutions, including SVG, using the Extract PSD assets workflow. This feature is also integrated with Creative Cloud on the web and with Adobe Dreamweaver CC. The feature will be a huge timesaver for designers and developers who use a comp-to-code workflow. See for yourself; check out Extract a Photoshop design into code in Dreamweaver.
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  • Add interactivity to fixed layout EPUBs—Enhance fixed layout EPUBs with hyperlinks, slideshows, animations, and triggering buttons that you have created directly in Adobe InDesign CC.
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  • Join and trim paths—Second only to the Surface Pro giveaway, the demo of Illustrator CC’s  Join tool drew the loudest applause during the MAX Day 1 Keynote!
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  • We also deployed over 60 tutorials to support Photoshop CC’s new Welcome screen. After upgrading, start Photoshop CC and take a few minutes to navigate through this panel  that presents videos based on the features you use. I think you’ll like what you see.

 

Many, many people put in a lot of hours and hard work on this and I want to take a minute to acknowledge them:

  • I’d like to thank all of our presenters, in particular, Matt Pizzi, Dan Carr, Laura Shoe, Curt Fukuda, and the folks at Infinite Skills. They all put in extra effort to make sure we got things right.
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  • Also, I want to thank my editorial team: Amy Hope, Erick Vera, Karla Milosevich, Rita Amladi, Maile Valentine, Stefan Gruenwedel, Michael Salinero, Hemanth Sharma, Ray Camden, and Jill Merlin did an awesome job and I can’t thank them enough.
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  • We talk a lot about design-led innovation, and Luanne Seymour’s design team makes it happen: Chelsea Allen, Erica Larson, Janelle Flores, Michael Jarrott, Kendall Plant, Laura Kersell, Amanda Gross Tuft, Julia Grummel, and Alec Malloy are all awesome
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  • Other major contributors include Robin Maccan, Mally Gardiner, Daniel Taborga, Jenn Clark, Viv Moses, Kirsti Aho, Serena Fox, Craig Goodman, Michelle Yaiser, George Fox, Christine Yarrow, Quinn Warble, Diane Catt, Ed Sullivan, and of course, Ben Forta.

Huge apologies if I’ve forgotten anyone; this was a real team effort.

Most of our pages link to surveys or forums, so please let us know what you think.

—Randy

11:29 AM Permalink

New Features, and A Mobile App, for Creative Cloud’s Pro Video Tools

Updated desktop features, born from a collaboration with David Fincher’s Gone Girl team, and Adobe Premiere Clip, a new mobile app.

On Monday, at Adobe MAX 2014, the world’s leading creativity conference, Adobe announced the availability of new and updated free mobile apps, like the all-new Adobe Premiere Clip for iOS, and 2014.1 updates to Creative Cloud applications, including all of the video tools:

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Adobe Premiere Pro CC
Adobe After Effects CC
Adobe SpeedGrade CC
Adobe Prelude CC
Adobe Audition CC
Adobe Media Encoder CC
Adobe Story CC Plus
Adobe Anywhere

Adobe previewed the new video features at IBC 2014 last month. Key themes for the updates include: new project and media management capabilities, such as Search bins and Destination Publishing; support for cutting-edge technologies, like HiDPI Windows 8.1 displays and devices and read/write support for the GoPro CineForm intermediate codec; and more streamlined workflows, including Curves adjustments and a refined new Look workflow in SpeedGrade CC.

Introducing Adobe Premiere Clip

The MAX announcements also included the release of Adobe Premiere Clip, a brand new iOS app that makes it easy to turn footage on an iPhone or iPad into great-looking videos. The app allows users to edit and enhance video with professional looks, effects, and audio. Premiere Clip uses Creative Cloud to automatically sync projects between devices, so that users can shoot whenever they have an opportunity—and edit later when they have time. Users can also move Clip projects into Premiere Pro CC via their Creative Profile, which provides access to their rich desktop toolset.

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“With Premiere Clip we’re making editing a function that is always in your hands. Our goal is to bring the tools to the media,” explained Bill Roberts, senior director of product management. “This allows people to ‘just do it’ and start making their own beautiful videos, completely on device, or to use it as a kind of sketchbook for video pros who want to rough out ideas to bring into Premiere Pro.”

Adobe Premiere Clip for iPhone and iPad is available as a free download in the iTunes App Store.

The Influence of Gone Girl

Coinciding with the recent theatrical release of Gone Girl—directed by David Fincher and edited on Premiere Pro CC by Kirk Baxter, ACE—the new updates include a number of features developed in collaboration with Team Fincher. These include larger features, like Multi-project workflows and Advanced Timeline search, workflow enhancements like EDL improvements and Render & Replace, and important details of the UI and workspace refinements, such as ripple label colors and definable marker colors, the way in- and out ranges are displayed.

In Gone Girl Rosamund Pike portrays Amy Dunne, whose mysterious disappearance turns her husband into a possible murder suspect.

“I believe this was the first major Hollywood film shot at 6K so the scope of the project was huge.” said Al Mooney, senior product manager. “We were working with an artistically-driven and incredibly technical team at the top of their game. It was an inspiring experience for us and we’re immensely proud to have been part of it.”

Fully 80 percent of Gone Girl ended up as some form of After Effects CC composition on the final Premiere Pro Timeline for the project. This gave rise to the request for the Render & Replace feature from Team Fincher. Render & Replace ensures fast playback of projects with lots of visual effects by substituting comps with rendered clips—without losing Dynamic Link integration between Premiere Pro and After Effects. “It’s exciting for us to be releasing features for all of our users that have evolved out of a collaboration with one of the best filmmakers in the business,” added Mooney.

 

Along with a significant update to Premiere Pro CC, all of the video tools received enhancements and new features with the 2014.1 release. For more information watch this overview video by Al Mooney.

To learn more about Adobe’s collaboration with David Fincher and his team on Gone Girl, read Gone Girl Marks Yet Another Milestone for Adobe Premiere Pro CC.

Learn more about Adobe Premiere Clip and the rest of Adobe’s new and updated mobile apps.

Watch the Adobe MAX 2014 launch keynote and learn more about all of the great new fall releases.

Pricing and availability

Today’s updates to Creative Cloud are available to Creative Cloud members as part of their membership at no additional cost. To join Creative Cloud, special promotional pricing is available to customers who own Adobe Creative Suite 3 or later and membership plans are available for individuals, students, photographers, teams, educational institutions, government agencies and enterprises.

10:36 AM Permalink

Creative Cloud Libraries—Seamless Access to Creative Assets

Yesterday, in Los Angeles, during the Adobe MAX 2014 launch keynote we announced the best versions yet of our Creative Cloud desktop apps and services and new mobile apps… making your creative workflow across apps and devices easier than ever.

We also introduced Creative Cloud Libraries, a design system that provides seamless access to your creative assets across Creative Cloud’s desktop tools and its companion mobile apps and services (such as Creative Cloud Market).

Creative Cloud Libraries uses your Creative Profile to connect your favorite desktop tools, mobile apps and services to each other. Unlocked by your Adobe ID, your Creative Profile is a personalized hub that connects your favorite tools and content in one fluid creative experience.

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Creative ingredients

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Great content that moves and inspires is built on a foundation of creative ingredients (assets like colors, text styles, logos, icons, patterns, brushes and images) that you reuse and remix. Today, these ingredients are stored all over the place: on a laptop, on a file server, in cloud storage, or scribbled on a notepad or whiteboard. Finding them when you need them is always more difficult than it should be.

There’s something we learned from a professional chef’s kitchen—where all the ingredients necessary to prepare menu items are laid out and ready to use. In a pro kitchen, chefs prepare dishes quickly and efficiently without pausing to seek out an important ingredient right in the middle of the preparation. This setup even has a fancy name, “mise en place.’

Mise en Place by Charles Haynes.

Mise en Place by Charles Haynes.

Creative Cloud Libraries is like managing your own professional kitchen, helping you organize and prepare creative ingredients (assets) so that they are where you need them when you need them—in your apps, on the desktop, on your mobile devices, and on the web.


What can you put in your library? Lots of things!

  • Text Styles: In Photoshop and Illustrator CC collect and use all the text settings, from the basics (font size and font family) to the more advanced (OpenType discretionary ligatures). It’s a great way to use consistent text styling across applications which has, for some time, been a frequently requested feature from designers.
  • Layer Styles: In Photoshop CC, you can use layer styles to define graphic effects such as drop shadows, glows, bevels, strokes, and fills. And now they can be stored in your Creative Cloud Libraries and reused in other documents.
  • Brushes: With the new Adobe Brush CC app we make it incredibly easy to create new brushes right on your iPhone, which you can then use in Photoshop CC, Illustrator CC or on a tablet with Adobe Illustrator Draw. You can also find some beautiful brushes created by members of the Behance community. A part of your Creative Cloud membership, we’ve made a few available in Creative Cloud Market.
  • Graphics: There are all sorts of graphic elements you can store in your Creative Cloud Libraries—icons, logos, photos, textures, patterns. Some may be bitmaps, others vector-based; regardless of their original format, you can use them anywhere you can use graphics, and they will be automatically translated to the right format as needed.

Stay in sync

Creative Cloud Libraries are stored on your local device and automatically sync (the power of your Creative Profile) whenever you’re online. While you’re offline you can continue to use, add, remove or modify assets, and the next time you’re connected all of your changes will get synchronized automatically and any necessary updates merged to your local version.

Stay organized

There are many ways to use Creative Cloud Libraries, and you can create as many Creative Cloud Libraries as you’d like. Some suggestions:

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  • Collect the “go to” assets that you like to reuse across projects
  • Make a separate library for each project you’re working on, and group all related assets
  • Keep all of your branded assets in one library—like having your own brand guidelines with ready-to-use assets
  • Create a “kit” of user interface elements to quickly whip out screen prototypes
  • Keep a set of ingredients in a library to use for a campaign you’re working on
  • Gather a set of inspirational assets to build a virtual “mood board” for your next project

We’re sure you’ll come up with more ways to use them. Let us know in the comments below how you plan to use Libraries.

Connected creativity

Inspiration can strike anytime, anywhere. It doesn’t wait until you are conveniently sitting at your desk. With our new mobile apps, Adobe Brush CC, Adobe Shape CC and Adobe Color CC you can grab inspiration with your mobile device no matter where you are. Using your device’s camera, turn what you see around you into color themes with Adobe Color CC, create shapes and vector objects with Adobe Shape CC, and unique brushes with Adobe Brush CC.

Once stored in one of your Creative Cloud Libraries, you can use these assets in other mobile apps—such as Adobe Illustrator Draw or Adobe Photoshop Sketch, and you can use in your desktop apps, such as Photoshop CC or Illustrator CC.

To jump start your creativity, we have curated thousands of high-quality assets in Creative Cloud Market. These were created by members of the Behance community, and include useful icons and vector shapes, beautiful patterns, brushes and more. Available from the Creative Cloud desktop app, select any asset as well as the library you want it in, and the asset will appear right where you need it, through your Creative Profile, whether on a desktop or mobile.

Now it’s easy to start a project with your iPhone, continue on your tablet and finish on the desktop. Your creation process is moving effortlessly and fluidly between applications and locations. This is truly connected creativity.

What’s next?

To get started with Creative Cloud Libraries, download our new mobile apps for iOS today from the iTunes App Store. They’re free. Use them on their own or with our completely new Photoshop CC and Illustrator CC, available today as part of your Creative Cloud membership.

And don’t forget, if you’re attending Adobe MAX join us in our session How Creative Ingredients Fuel Creativity and Productivity to learn more about Creative Cloud Libraries.

Video tutorials

11:56 AM Permalink

Creative Cloud: A New Era of Mobile Creativity

Just over three months after the major 2014 release of Creative Cloud, we’re delivering another milestone Creative Cloud release at Adobe MAX 2014. A quick run-down of the new and updated Creative Cloud apps, features and services that are available today.

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Your Creative Profile connects you to your work

Think you can’t do “real” creative work on your iPhone or iPad? That’s about to change. With this release, our Creative Cloud team is setting out to transform the way you work across desktops and devices.

It all starts with a Creative Profile—your creative identity within Creative Cloud—the heart of this Creative Cloud release. Your Creative Profile connects you to your work, to the assets you create with, and to the communities you care about—wherever you are. Your files, photos, colors, brushes, shapes, fonts, text styles, graphics, and assets from Creative Cloud Market will be at your fingertips because your Creative Profile moves with you. It works across apps and across devices, giving you access to what you need, when you need it, and in the right context.

Meet the mobile app families

In June we brought the power of Adobe Photoshop CC and Illustrator CC to devices with a complementary set of imaging and illustration mobile apps. Not only do these apps break down the silos between desktop and mobile, but they’re fun and easy to use, and provide countless new ways to express your creativity. Today we’re proudly debuting more new apps, as well as updates to all of the apps we introduced in June:

The Illustrator family of apps extends the power of Illustrator CC to mobile devices:

MAX_1_DrawAdobe Illustrator Draw—An all-new app that reinvents the best of Adobe Ideas, letting you work with familiar tools and features in a modern, streamlined interface. Better syncing makes it easier to send drawings to Illustrator CC for refinement.

MAX_2_LineAdobe Illustrator Line—A major update to the app we first shipped in June; Line sketches can now be sent to Illustrator CC, enabling you to edit original vector paths, and more.

 

The Photoshop family of apps brings the power of Adobe digital imaging to mobile devices with the full compatibility of Photoshop and Lightroom:

MAX_3_MixAdobe Photoshop Mix—Now available for both iPhone and iPad, it includes amazing new technology with a cut-out option that automatically creates a selection for the primary element in an image.

 

MAX_4_SketchAdobe Photoshop Sketch—Draw with new expressive brushes as well as custom brushes, and send sketch artwork to Photoshop as a PSD file, opening the door to deeper integration between Sketch and Photoshop CC.

MAX_5_LRLightroom mobile—Builds on the amazing image management and editing capabilities… view comments and favorites in Lightroom mobile that clients, friends, or family leave on the photos you’ve shared online in Lightroom on the web.

 

The Premiere family now has a mobile app for video editing on the go:

MAX_6_ClipAdobe Premiere Clip—Our first video-editing app brings the power of Adobe Premiere Pro CC to mobile. It works on iPhone and iPad and integrates with Premiere Pro CC on the desktop for professional editing and finishing.

 

We’re also really excited about a new family of mobile apps for capturing inspiration on the go and dropping them directly into your creative workflow:

MAX_7_ColorAdobe Color CC (formerly Adobe Kuler)—Create color themes on your iPhone from the photos that inspired them.

 

MAX_8_BrushAdobe Brush CC—Transform images on your iPhone and iPad into unique brushes for Photoshop CC, Illustrator CC or Photoshop Sketch.

 

MAX_9_ShapeAdobe Shape CC—Turn shapes and objects from high-contrast photos on your iPhone into editable vectors for use in Illustrator CC and Illustrator Draw.

 

Updated desktop apps & services make it all easier

MAX_10_PhotoshopPhotoshop CCNew 3D printing features, enhanced Mercury Graphics Engine performance, and improved support for Touch on Windows 8

 

MAX_11_IllustratorIllustrator CC—A new Curvature tool, and new Touch support for Windows 8 devices like Microsoft Surface Pro

 

MAX_12_InDesignInDesign CC—Interactive EPUB support and a new Color Theme tool

 

MAX_13_MuseAdobe Muse CC—SVG support and Synchronized Text

 

MAX_14_PremierePremiere Pro CC—Search Bins and GPU-optimized playback

 

MAX_15_AfterEffectsAfter Effects CC—An enhanced 3D pipeline and HiDPI support

 

MAX_16_DreamweaverDreamweaver CC—Expanded Live View and Creative Cloud Extract (read on for details)

 

MAX_17_FlashFlash Pro CC—Improved WebGL support and custom brushes

 

  • Creative Cloud Market—A collection of high-quality, curated content that’s free to Creative Cloud members. Access thousands of patterns, icons, brushes and vector shapes to add to your own projects.*
  • Creative Cloud Libraries—A powerful asset management service, connected to your Creative Profile, that facilitates a seamless workflow between our desktop and mobile apps. Save favorite colors, brushes, text styles, graphics, vector images, and content from Creative Cloud Market into one of your Libraries, and those creative assets will be available to you as you work across Photoshop CC, Illustrator CC, and our mobile apps.
  • Creative Cloud Extract—Simplifies the comp-to-code workflow by making it a snap to extract design information (like CSS, colors, gradients, measurements, and fonts) from a PSD file. Extract works right inside of Photoshop CC and Dreamweaver CC, or can be accessed in Creative Cloud Assets where your files are stored.

The power of community

The Behance community has grown by leaps and bounds since joining the Adobe family, and now has over 4 million members with more than 20,000 new portfolio projects and “works in progress” published every day. The new Creative Talent Search from Behance connects creatives across the globe with job opportunities from top companies and major brands. Just one more great reason to join Behance if you haven’t yet.

A big investment in training

The pace of innovation in Creative Cloud tools and services is growing fast. So the Creative Cloud Learn team has stepped up its game to keep you on top of your game. Hone your skills with hundreds of tutorials that cater to every experience level. The how-tos are viewable in your browser, on your iPad, and some are available inside your Creative Cloud desktop apps.

 

There are some amazing new things in this release. And you can see it all, just as it unfolded, from center stage in the Adobe MAX 2014 Day 1 launch keynote, now available on demand. Watch the new mobile apps in action and see how they connect with the desktop apps and services through your Creative Profile—your creative identity within Creative Cloud.

Get your hands on the newest Creative Cloud apps, features and services available today. If you’re already a member, it’s time to update Photoshop and your other apps. And if you’re not a member yet, join us for the journey.

*You must be a paid member to access Creative Cloud Market assets; Creative Cloud Assets are not included with Creative Cloud photography plans.

9:49 AM Permalink