Projection mapping installation relies on Adobe Creative Cloud tools
It almost had to happen. Tom Wait’s spooky spoken word song What’s He Building in There, is so evocative, so “visual” that it’s like film that plays in your mind. The challenge, though, is how to actually make a film that does justice to the genius of the original piece.
Ricardo Rivera, visual artist, filmmaker, and founder of Klip Collective, began exploring video projections when he worked as a club VJ in Philadelphia. “In 1998 I was playing around with Photoshop and discovered how to map images to surfaces,” recalls Rivera. “When After Effects added the ability to preview work through a mini DV connection, I discovered that I could easily play content through a digital projector.” Rivera pointed the projector at a wall in his kitchen and used it to canvas the surfaces. “Then I masked all of the elements in the kitchen using Photoshop and created what was, in effect, a multi-channel projection feed through one projector and one feed.”
Once Rivera had figured out the workflow, the possibilities were endless. Today Klip Collective holds two patents on projection mapping, a technique whereby video content is projected onto non-traditional display surfaces such as the sides of buildings, often as site-specific art. Different physical surfaces come to life in unexpected ways in a dance of shapes, color, and imagery, melding the permanence of architecture with the transience of light. These are the kinds of new frontiers for art that digital tools make possible.
Sundance Film Festival. Sundance is the largest and, arguably, the most important annual event for independent film in the United States. Over the last few years numerous films, including Precious, Winter’s Bone, and Beasts of the Southern Wild, which premiered at Sundance, have gone on to receive nominations for Best Picture at the Academy Awards. In addition to film, technology is a large topic of conversation at Sundance – filmmakers, aspiring hopefuls and enthusiasts alike share their opinions and preferences regarding the tools they’re using to produce their creative work.
Sundance 2013 was, once again, a huge success for the Adobe video team. There was strong Adobe presence all over the festival and numerous films in the festival were cut exclusively with Adobe video tools (through Creative Cloud!). Creative and technology panels boasted the strengths of Adobe video products and partnerships and festival attendees and filmmakers were proud to make known their plans to switch to Adobe Premiere Pro, if they haven’t done so already.
To learn more about everything Adobe at the Sundance Film Festival check out the videos created on the ground in Park City during the festival – they’ve already garnered over 8,500 views on Adobe TV!
Adobe & Sundance 2013 – Part 1: Sundance filmmakers share why they’ve decided to make the switch to Adobe Premiere Pro and Adobe Creative Cloud: http://adobe.ly/YvQlTH
Adobe & Sundance 2013 – Part 2: Adobe hosted a panel of industry luminaries – here they share how Adobe video tools are helping them and their colleagues succeed in a rapidly changing media industry: http://adobe.ly/111QyiN
Adobe & Sundance 2013 – Part 3: Adobe loves connecting with the community and is proud of our growing partner ecosystem: adobe.ly/XGhA7b
Filmaker Kyle Patrick Alvarez talks about his film C.O.G. The first and only film adaption of a David Sedaris story, for which he switched to Premiere Pro through Creative Cloud membership: http://adobe.ly/VdSaQu
Filmaker Jim Mickle discusses why he switched to Premiere Pro for his film We Are What We Are and why he thinks Adobe Creative Cloud is the best option for independent filmmakers: http://adobe.ly/11gHo19