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Matt McAlister » Why (and how) the online ad model needs to change

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Quoted from http://www.mattmcalister.com/blog/2006/06/13/63/why-and-how-the-online-ad-model-needs-to-change/:

Matt McAlister » Why (and how) the online ad model needs to change

Users would see ads for things they want to buy. Advertisers would sell more product. And media vehicles would earn more from the revenue share.  Where’s the down-side?

More anecdotal support for Purchase Process Feeds.

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