Imo­gen Riley, Dig­i­tal Mar­ket­ing Senior Man­ager, Adobe APAC – @IERiley

Adobe’s Mark Phibbs will share his deep­est mar­ket­ing secrets when he presents his “Con­fes­sions of a Dig­i­tal Mar­keter” keynote at the iStrat­egy con­fer­ence held in Syd­ney, Aus­tralia on Feb­ru­ary 21 – 22

The brain­child of a team of pas­sion­ate dig­i­tal mar­keters from Bris­tol, UK, the con­fer­ence brings together mar­ket­ing pro­fes­sion­als from around the world to dis­cuss the con­stantly evolv­ing dig­i­tal media and dig­i­tal mar­ket­ing land­scapes. Now in its fourth year, the iStrat­egy Con­fer­ence has quickly devel­oped into a hugely pop­u­lar bi-annual event staged in North Amer­ica, Europe, Aus­tralia and Asia.

In line with the theme of this year’s event – results-oriented dig­i­tal and social media strate­gies – Mark’s “Con­fes­sions of a Dig­i­tal Mar­keter” keynote will cover the trends that are dri­ving the mas­sive dis­rup­tion and changes in our field, and tak­ing a close look at how to take dig­i­tal cam­paigns to the next level with the lat­est tech­niques and tools avail­able to cre­ate, mea­sure and mon­e­tize con­tent, deliv­ery and engagement.

This year’s con­fer­ence will also cover:

  • the rise of social gaming
  • how to har­ness  the power of aug­mented reality
  • social media in a B2B context
  • over­com­ing chal­lenges in e-commerce and
  • mobile cam­paigns and the future of online video.

It’s going to be a ter­rific line-up, so get your reg­is­tra­tions in now.

The iStrat­egy Syd­ney con­fer­ence runs from 21– 22 Feb­ru­ary at ANZ Sta­dium. For infor­ma­tion on reg­is­tra­tion, pric­ing, pro­gramme and accom­mo­da­tion visit the iStrat­egy Syd­ney web­site.

We’ll see you there!