Blog Archives

Whatever your customers are experiencing—2014 is the year to improve it

Adobe_Blog Header images_1640x920_26

Most of us can count on one hand the amount of times interacting with a brand has been truly delightful. Why are these experiences so surprising—so few and far between? Well it’s no mystery this needs to change. In fact,

Posted in Advertising, Analytics, Digital Marketing, Social Media, Testing & Targeting, Web Experience Management

Proud to be hybris ISV Partner of the Year: Adobe Marketing Cloud

Adobe_Blog Header images_1640x920_27

Adobe is a company rich with strategic partnerships across both our Digital Media and Digital Marketing businesses. And, because of our deep investment in Adobe’s partner ecosystem and the joint mission we all share for customers, we are always honoured

Tagged with: , , , , , , , ,
Posted in Analytics, Digital Marketing, Social Media, Testing & Targeting, Web Experience Management

Straight from the Source: 2014 Digital Marketing Trends as Told by Marketers

Adobe_Blog Header images_1640x920_32

In the past few years, the marketing industry has morphed into a digital steam engine, charging marketers through uncharted territories across social media, web content, media optimization and more. But marketers haven’t felt comfortable with this powerful innovation. How would

Tagged with: , ,
Posted in Advertising, Analytics, Digital Marketing, Social Media, Testing & Targeting, Uncategorized, Web Experience Management

Adobe & Neolane: Under the Hood

00000_birdcage_title_slide_1920x1080_en

When Adobe announced its intent to acquire Paris-based Neolane in June, Gleanster Research analyst Ian Michaels wrote, “… it’s really what’s under the hood that counts, and Adobe just bought a Ferrari.” This week, we finally brought our Ferrari home. Welcome Neolane!

Tagged with: , , , , , , , ,
Posted in Digital Marketing
Join our community