Digital Publishing Suite analytics integration

Analytics · By On · 2 Comments

One of the ways we’re real­iz­ing the vision of full-cycle con­tent cre­ation and opti­miza­tion is by inte­grat­ing Dig­i­tal Mar­ket­ing Suite across other Adobe tech­nolo­gies. As media & busi­ness pub­lish­ers increas­ingly look to pro­duce high-impact, inter­ac­tive pub­li­ca­tions on tablet devices, for exam­ple, they use the inte­gra­tion of Dig­i­tal Mar­ket­ing Suite with Adobe Dig­i­tal Pub­lish­ing Suite to not only dis­trib­ute their pub­li­ca­tions to tablets – but also mea­sure and opti­mize them for greater busi­ness impact.

When pub­lish­ers pro­duce a tablet pub­li­ca­tion with Dig­i­tal Pub­lish­ing Suite, the app comes pre­con­fig­ured to mea­sure how read­ers are inter­act­ing with the con­tent – with­out any man­ual tag­ging required. For cus­tomers with a Site­Cat­a­lyst account, Dig­i­tal Pub­lish­ing Suite enables spe­cific dig­i­tal pub­lish­ing report suites that help iden­tify edi­to­r­ial themes and inter­ac­tiv­ity types that demon­stra­bly res­onate with an audi­ence, as well as deter­mine the most engag­ing ad for­mats and place­ments.

We’ve out­lined more about the spe­cific report types avail­able through this inte­gra­tion in a new whitepa­per. Down­load the Dig­i­tal Pub­lish­ing Suite, Ana­lyt­ics Ser­vice whitepa­per (PDF, 952KB) to learn more about the inte­gra­tion between the two solu­tions, as well as the spe­cific met­rics avail­able for tablet pub­li­ca­tion optimization.

  • http://www.loose-diamonds.in/ loose dia­monds

    At Adobe Tech­nolo­gies Suite its full con­tent opti­miza­tion and cre­at­ing result for require date or term which As media & busi­ness pub­lish­ers increas­ingly look to pro­duce high-impact, inter­ac­tive pub­li­ca­tions on tablet devices, that’s impact good result in com­ing days when tablet devices is avail­able at each hand, I think its rev­o­lu­tion for tablets era now, it’s also make effort for Site Cat­a­lyst account holder.

    Although “The research firm Inter­na­tional Data Cor­po­ra­tion (IDC) expects more than 62 mil­lion tablet com­put­ers to ship in 2011, an increase of 247% from the 18 mil­lion units shipped in 2010”, this is really impact all social media which make sense to pro­duce good result for social media marketing.

    I have gone through Dig­i­tal Pub­lish­ing Suite, Ana­lyt­ics Ser­vice whitepa­per, which liked to this post, from there I have found some use­ful quotes as

    “The DPS Ana­lyt­ics Ser­vice pro­vides more vis­i­bil­ity into how users inter­act with dig­i­tal con­tent. Analy­ses are more fre­quent, time­lier, and pro­vide a greater level of detail than tra­di­tional mea­sure­ment tech­niques. The payoff—businesses can make more informed deci­sions about their dig­i­tal pub­lish­ing ini­tia­tives, deliv­er­ing greater return on invest­ment (ROI)”. I have gone through all top­ics in which Advanced report­ing and analy­sis in Adobe Site Cat­a­lyst more influ­ence me for cre­at­ing adobe site cat­a­lyst account by which track­ing result for require things.

    Thanks

  • http://www.tajmahaljourney.com Taj Mahal Tours

    This is good, but I am regualr user of Google ana­lyt­ics which is more user friendly than other. Although I never use Adobe site cat­a­lyst, but I am com­pletely agree with you for “full-cycle con­tent cre­ation and opti­miza­tion is by inte­grat­ing Dig­i­tal Mar­ket­ing Suite across other Adobe tech­nolo­gies”, due to this tablet devices will play impor­tant role for get­ting impact on dig­i­tal mar­ket­ing.
    But accord­ing to you with­out any man­ual tag­ging are required pub­lisher pro­duce a table pub­li­ca­tion for dig­i­tal pub­lish­ing suite due to this user can enable dig­i­tal pub­lish­ing report and make report with­out any proper tag­ging directly for site cat­a­lyst.
    from old ver­sion to new ver­sion at google ana­lyt­ics a lot of change has been done and there are also a sec­tion where social media account by which you can make report for social media pur­pose with­out any man­ual tag­ging.
    I have gone through you link which is given at 3rd para­graph, i have find its very usual as Busi­ness ben­e­fits, Key fea­tures, Stan­dard base-level ana­lyt­ics report­ing, Ads and Advanced report­ing and analy­sis in Adobe Site­Cat­a­lyst which is bet­ter describ­ing in cam­par­i­sion to ear­lier.
    So its good and very infor­ma­tive post for me, I expect other many post from your-site which is scale my sound knowl­edge to excellent.