Avoid “anticipointment”: bridging the gap from ad to site Digital Marketing · By Brent Hieggelke On July 23, 2008 · 2 Comments Read More →
On-site targeting: not just for the big guys Personalization · By Brent Hieggelke On July 10, 2008 · 1 Comment Read More →
Answers to Practical Questions about Targeting Personalization · By Brent Hieggelke On June 10, 2008 · 1 Comment Read More →
Creating a Culture of Optimization Analytics · By Brent Hieggelke On May 12, 2008 · 4 Comments Read More →
Is Web Analytics Easy? Hard? How about…Mandatory? Analytics · By Brent Hieggelke On April 10, 2008 · 6 Comments Read More →
Reaching the Individual: Site Surfers Becoming People Personalization · By Brent Hieggelke On March 24, 2008 · 1 Comment Read More →