Adobe Digital Marketing Blog

About The Author

Kevin Lindsay

Kevin Lindsay is the director of Conversion Product Marketing for Adobe’s Digital Marketing Suite and helps businesses optimize digital experiences for maximum customer engagement and conversion.

2^nd inning: Do your fans like your game? Are they cheering?

Conversion Optimization, Personalization · By Kevin Lindsay On June 18, 2013 · Add Comment

1^st inning: What does it take to optimize in the Big Leagues?

Conversion Optimization, Personalization · By Kevin Lindsay On June 14, 2013 · Add Comment

Making Waves in Online Testing

Personalization · By Kevin Lindsay On May 13, 2013 · Add Comment

How do your optimization efforts stack up to your peers?

Conversion Optimization · By Kevin Lindsay On April 25, 2013 · Add Comment

Here’s how our respondents answered when asked how their customers reacted to targeting or personalization efforts

Adobe Target Arms Marketers with Personalization Firepower

Personalization · By Kevin Lindsay On February 28, 2013 · Add Comment

Why Retailers Need to Become More Like the Bar “Cheers”

Conversion Optimization, Personalization · By Kevin Lindsay On August 1, 2012 · Add Comment

Let’s Get Personal

Personalization · By Kevin Lindsay On June 1, 2012 · Add Comment

Search, Sew and Sail

Analytics · By Kevin Lindsay On May 7, 2010 · 1 Comment

Automated Recommendations (Finally) Hit Their Stride

Personalization · By Kevin Lindsay On April 29, 2010 · Add Comment

Automated Recommendations — Not Just for Products Anymore

Personalization · By Kevin Lindsay On October 7, 2009 · Add Comment

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