Rand Blair
About The Author

Rand Blair

Rand Blair, Consultant: Digital Strategy and Optimization - Adobe Test&Target Blair works with some of the largest media and publishing firms in the space to help shape their web optimization programs. He is a subject-matter expert for cross-product integrations.  Blair's optimization experience is focused on finding ways to monetize media-based testing to produce actionable results.

Integrating Your Test&Target Campaigns into SiteCatalyst: Don’t Be a Party Pooper

Analytics, Conversion Optimization, Media & Entertainment · By On · Add Comment
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Analytics and Optimization: Understanding the Difference

Analytics, Media & Entertainment, Personalization · By On · 2 Comments
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