An enhanced Adobe Digital Marketing workflow
Introducing: a new integrated workflow for Adobe Search&Promote and Adobe Scene7, giving digital businesses even greater ability to drive increased click-through and conversion rates. The streamlined workflow enables you to leverage dynamic content to deliver targeted messages in real time, across web and mobile sites. You can now quickly and easily customize marketing banners to support promotional business rules, thereby serving the most relevant, rich content to your site visitors.
Other benefits of the integrated workflow:
- Centralize banner and product images in one location
- Add Scene7 banners on search and navigation pages
- Dynamically assemble banner content based on Search&Promote campaign rules
- Display a targeted Scene7 banner at the right time
To view two video tutorials showing this exciting Adobe Digital Marketing workflow enhancement, click here.