By: Marc Blinder

We’re pleased to announce that Con­text Optional is now open for busi­ness in Europe.  As part of our expan­sion plans and to meet the demands of our global clients, CO team mem­bers (includ­ing me) are based in Fitzrovia, in the heart of Lon­don, in brand new office space shared with our col­leagues at Effi­cient Frontier.

Our truly global clients are using the Social Mar­ket­ing Suite to com­mu­ni­cate with their cus­tomers in many lan­guages and geo­gra­phies. With 80% of Face­book users liv­ing out­side of the US, there’s a great oppor­tu­nity to spread our tech­nol­ogy and know-how to adver­tis­ers all over the world.  So we’re delighted that we can announce Eurosport and GOV­oy­ages (both based in Paris, France) as our newest Euro­pean clients.

More details about our launch can be found in our press release.