- Mondelez Planning ‘Smart Shelves’ in Stores by 2015 [Mashable]
- E-retail’s holiday gains [Internet Retailer]
- PayPal Has A New Retail Trick Up Its Sleeve [Business Insider]
- Recasting brick-and-mortar stores in an omnichannel world [RetailingToday]
- How Mobile And Social Media Are Taking Over Commerce [Business Insider]
- How Free People Is Using Big Data And Social Commerce For Bigger Sales [Forbes]
- Macy’s Will Open On Thanksgiving For The First Time Ever [Business Insider]
- Use Social Media to Create a Snowball Effect for Your Holiday Marketing [MarketingProfs]
- Omnichannel vision driving Walmart’s small format growth [RetailingToday]
- Dockers Shoppable Video Aims at Millennial Males [ClickZ]
- Retailers Improve Sales & Marketing By Tracking Customer Behavior [Retail TouchPoints]
- Google Glass App Lets You Pay With Bitcoins — and Skip the Line [Mashable]
- Mobile devices account for more than a 1/3 of retailers’ SEM clicks in Q3 [InternetRetailer]
- Eyetracking And The Neuroscience Of Good Web Design [Fast Company]
If you’re in the retail or travel industry, are you taking full advantage of the industry & digital marketing experts on our retail & travel consulting team? Most of our consultants have 4+ years of work and/or consulting experience in the retail or travel industries, plus expert knowledge and skill with our Adobe Marketing Cloud solutions and with nurturing, mentoring, and developing mature digital analytics and optimization practices within our clients. We’re eager to engage with you more deeply to help grow and mature your analysis and optimization of your digital marketing and online properties, and to further integrate both the online and offline views of your customers for maximum optimization.
Derek Tangren is a Principal Consultant and Team Lead within Adobe Consulting focused on digital strategy, analytics, and optimization in the retail & travel industry. He serves retail & travel clients with the Adobe Marketing Cloud and has acted as the consulting subject matter lead for Adobe Analytics Standard. You can contact him at @derektangren.