Tirendo Drives Search Advertising Success with Adobe Media Optimizer
It’s never been faster or easier to drive business to Tirendo, thanks to Adobe Media Optimizer, part of Adobe Marketing Cloud. Winning sales is all about precision and automation for the Germany-based online dealer of wheels, tires, and accessories.
“Our digital marketers used to calculate spend benefits by hand, but Adobe Media Optimizer for Search enables us to break down and categorize search terms and determine the optimum ad spend much more accurately,” says Agnieszka Wojciechowska, SEM manager at Tirendo.
Tirendo integrates its eCommerce solution smoothly into Adobe Media Optimizer as well, automatically adjusting product list ad (PLA) campaigns. Automating such optimization enables Tirendo to manage larger numbers of search terms and customize experiences according to each customer’s needs.
Learn more about how Tirendo is driving fast international growth and improving conversion with automated, efficient search campaigns: http://adobe.ly/1eLFGfz.