Point of Sale: Retail & Travel Weekly #11

Point of Sale will be “out of office” next Fri­day, Novem­ber 23. Every­one we know will be shop­ping, ana­lyz­ing shop­ping, or sleep­ing in from a long night of eat­ing turkey. We’ll return on Fri­day, Novem­ber 30.

Here’s this week’s roundup of links of inter­est in Retail & Travel, from the thought lead­ers on our retail & travel con­sult­ing team:

• Hol­i­day price match­ing wars: If you can’t beat ‘em, match ‘em [Shop​.org Blog]
• A merry and bright e-retail hol­i­day sea­son [Inter­net Retailer]
• Hol­i­day Win­dow Shop­ping Moves Online [Mashable]
• 12 Ways Tech­nol­ogy Will Make Black Fri­day 2012 Dif­fer­ent From Any Other [Busi­ness Insider]
• States reach for e-commerce sales tax dol­lars [Inter­net Retailer]
• Mobile shop­pers don’t just com­pare prices in stores [Inter­net Retailer]
• 68% of smart­phone own­ers will use their devices for hol­i­day shop­ping [Inter­net Retailer]
• Face­book Adds a Grab Bag of Gifts Part­ners [Mashable]
• Google Releases ‘Short­lists’ for Col­lab­o­ra­tive Shop­ping [Mashable]
• Why a hot web design trend is not the answer for all e-retailers (Respon­sive Design) [Inter­net Retailer]
• Visa’s dig­i­tal wal­let expands its reach [Inter­net Retailer]
• Call­ing Apple The World’s Biggest Retailer Could Be A Major Mis­take [BI Retail]
• Kohl’s Q3 web sales shoot up by 50% [Inter­net Retailer]
• GameStop Is Plan­ning To Close 200 Stores [BI Retail]
• Mobile chief pre­dicts 40% of Wal-Mart’s hol­i­day web traf­fic will be mobile [Inter­net Retailer]
• Wal-Mart Is Rolling Out A Sub­scrip­tion Food Ser­vice Called ‘Good­ies’ [BI Retail]
• HSN debuts a gift guide for tablet shop­pers [Inter­net Retailer]
• Toys ‘R’ Us redesigns its m-commerce sites and apps [Inter­net Retailer]
• Don­ald Trump Could Ruin Macy’s Black Fri­day Sales [Inter­net Retailer]

 

If you’re in the retail or travel indus­try, are you tak­ing full advan­tage of the indus­try & dig­i­tal mar­ket­ing experts on our retail & travel con­sult­ing team? Most of our con­sul­tants have 4+ years of work and/or con­sult­ing expe­ri­ence in the retail or travel indus­tries, plus expert knowl­edge and skill with our Adobe Mar­ket­ing Cloud solu­tions and with nur­tur­ing, men­tor­ing, and devel­op­ing mature dig­i­tal ana­lyt­ics and opti­miza­tion prac­tices within our clients. We’re eager to engage with you more deeply to help grow and mature your analy­sis and opti­miza­tion of your dig­i­tal mar­ket­ing and online prop­er­ties, and to fur­ther inte­grate both the online and offline views of your cus­tomers for max­i­mum optimization.

Michael Hal­brook is a man­ager in Adobe Con­sult­ing focused on dig­i­tal strat­egy, ana­lyt­ics, and opti­miza­tion in the retail & travel indus­try. His team serves retail & travel clients with the Adobe Mar­ket­ing Cloud, help­ing retail­ers with online & offline mea­sure­ment of retail & travel acqui­si­tion, opti­miza­tion, and con­ver­sion, and devel­op­ing & exe­cut­ing on new dig­i­tal mar­ket­ing strate­gies. He tweets at @Hal­brook.