Point of Sale: Retail & Travel Weekly #18
Here’s this week’s roundup of links of interest in Retail & Travel, from the thought leaders on our retail & travel consulting team:
2012 U.S. Holiday Shopping Recap [Adobe Digital Index]
Our own Adobe Digital Index team does a full recap of the 2012 U.S. Holiday Shopping season, complete with infographic.
Vending Reinvented: Supermarket where goods are made to order [The Hub]
Check out this retail concept.
Online leaders of the pack: Lessons from Amazon, Nordstrom and Walmart [Shop.org Blog]
Some key notes, ideas, & lessons from some online retail leaders.
Forrester: Mobile Commerce to Quadruple to $31 Billion in Next 5 Years [Mashable]
Just in case you weren’t already well aware of the sheer growth of mobile commerce.
The rise of digital and mobile: What we’ve learned from Holiday ’12 [Shop.org Blog]
More learnings from this year’s holiday season, around mobile commerce, showrooming, and other digital & mobile implications and opportunities.
If you’re in the retail or travel industry, are you taking full advantage of the industry & digital marketing experts on our retail & travel consulting team? Most of our consultants have 4+ years of work and/or consulting experience in the retail or travel industries, plus expert knowledge and skill with our Adobe Marketing Cloud solutions and with nurturing, mentoring, and developing mature digital analytics and optimization practices within our clients. We’re eager to engage with you more deeply to help grow and mature your analysis and optimization of your digital marketing and online properties, and to further integrate both the online and offline views of your customers for maximum optimization.
Michael Halbrook is a manager in Adobe Consulting focused on digital strategy, analytics, and optimization in the retail & travel industry. His team serves retail & travel clients with the Adobe Marketing Cloud, helping retailers with online & offline measurement of retail & travel acquisition, optimization, and conversion, and developing & executing on new digital marketing strategies. He tweets at @Halbrook.