Point of Sale: Retail & Travel Weekly #21

Here’s this week’s roundup of links of inter­est in Retail & Travel, from the thought lead­ers on our retail & travel con­sult­ing team:

• From Just Brows­ing to Pur­chas­ing: The Trans­for­ma­tion of Mobile (Info­graphic) [Milo]

• The Future Of Shop­ping Online (Slide deck) [Busi­ness Insider]

• The State Of Tablets In Shop­ping (Shop​.org slide deck) [BI Retail]

• Opti­miz­ing for Today’s Tablet Shop­pers [Web­site Magazine]

• Show­room­ing is Why the Retail Busi­ness needs Design Think­ing [FutureLab]

• Ecom­merce Sales Topped $1 Tril­lion World­wide in 2012 [Mashable]

• The Wal­greens path to omnichan­nel suc­cess [Shop​.org Blog]

On the Adobe Dig­i­tal Mar­ket­ing Blog:

• Hey World — Have You Met ReportBuilder?

• Adobe Test&Target holds the high­est rat­ing for Cur­rent Prod­uct Offer­ing in the For­rester Wave for Online Test­ing Report, Q1, 2013

 

If you’re in the retail or travel indus­try, are you tak­ing full advan­tage of the indus­try & dig­i­tal mar­ket­ing experts on our retail & travel con­sult­ing team? Most of our con­sul­tants have 4+ years of work and/or con­sult­ing expe­ri­ence in the retail or travel indus­tries, plus expert knowl­edge and skill with our Adobe Mar­ket­ing Cloud solu­tions and with nur­tur­ing, men­tor­ing, and devel­op­ing mature dig­i­tal ana­lyt­ics and opti­miza­tion prac­tices within our clients. We’re eager to engage with you more deeply to help grow and mature your analy­sis and opti­miza­tion of your dig­i­tal mar­ket­ing and online prop­er­ties, and to fur­ther inte­grate both the online and offline views of your cus­tomers for max­i­mum optimization.

Michael Hal­brook is a man­ager in Adobe Con­sult­ing focused on dig­i­tal strat­egy, ana­lyt­ics, and opti­miza­tion in the retail & travel indus­try. His team serves retail & travel clients with the Adobe Mar­ket­ing Cloud, help­ing retail­ers with online & offline mea­sure­ment of retail & travel acqui­si­tion, opti­miza­tion, and con­ver­sion, and devel­op­ing & exe­cut­ing on new dig­i­tal mar­ket­ing strate­gies. He tweets at @Hal­brook.