Point of Sale: Retail & Travel Weekly #25

Here’s this week’s roundup of links of inter­est in Retail & Travel, from the thought lead­ers on our retail & travel con­sult­ing team:

• U.S. e-commerce to grow 13% in 2013 [Inter­net Retailer]
• For­rester: U.S. Online Retail Sales to Hit $370 Bil­lion by 2017 [Mashable]
• Adver­tis­ers oppose Mozilla’s pro­posed pri­vacy changes [Inter­net Retailer]
• Yup­pies Might Be the Only Mar­ket for Same-Day Deliv­ery [Wired]
• Cleanup in Aisle 3: How Retail­ers Will Avoid Slipups in the Dig­i­tal Age [All Things Digital]
• Costco’s Unortho­dox Strat­egy To Sur­vive The Big Box Apoc­a­lypse [Busi­ness Insider]
• The Com­pe­ti­tion Should Be Ter­ri­fied Of For­ever 21 [Busi­ness Insider]
• The World’s Top 10 Most Inno­v­a­tive Com­pa­nies in Retail [Fast Com­pany]
• Laugh­ing Orange (Names & Mer­chan­dis­ing) [Reveries]
• How Retail­ers Use The ‘Rule Of 100′ To Lure Con­sumers [BI Retail]
• Pin­ter­est lets retail­ers dig into what shop­pers are ‘pin­ning’ [Inter­net Retailer]
• Going Mobile Has To Be A Trans­for­ma­tion, Not An Exper­i­ment [Busi­ness Insider]
• Mar­ket of One: Transparency & respon­si­bil­ity in per­son­al­ized mar­ket­ing [Hub Mag­a­zine]
• This Aug­mented Real­ity App Could Change the Way We Shop Online [Mashable]
• E-Commerce Sales Taxes in Focus [Web­site Magazine]
• For Moms, Mobile Is Part of the Shop­ping Rou­tine [eMarketer]
• How A Sil­i­con Val­ley Engi­neer Would Rein­vent The Air­line Indus­try [Busi­ness Insider]
• Tar­get steps fur­ther into the (web) kitchen [Inter­net Retailer]
• Dick’s hits a home run online in Q4 [Inter­net Retailer]
• Online sales for Express rise 30% in 2012 [Inter­net Retailer]

If you’re in the retail or travel indus­try, are you tak­ing full advan­tage of the indus­try & dig­i­tal mar­ket­ing experts on our retail & travel con­sult­ing team? Most of our con­sul­tants have 4+ years of work and/or con­sult­ing expe­ri­ence in the retail or travel indus­tries, plus expert knowl­edge and skill with our Adobe Mar­ket­ing Cloud solu­tions and with nur­tur­ing, men­tor­ing, and devel­op­ing mature dig­i­tal ana­lyt­ics and opti­miza­tion prac­tices within our clients. We’re eager to engage with you more deeply to help grow and mature your analy­sis and opti­miza­tion of your dig­i­tal mar­ket­ing and online prop­er­ties, and to fur­ther inte­grate both the online and offline views of your cus­tomers for max­i­mum optimization.

Michael Hal­brook is a man­ager in Adobe Con­sult­ing focused on dig­i­tal strat­egy, ana­lyt­ics, and opti­miza­tion in the retail & travel indus­try. His team serves retail & travel clients with the Adobe Mar­ket­ing Cloud, help­ing retail­ers with online & offline mea­sure­ment of retail & travel acqui­si­tion, opti­miza­tion, and con­ver­sion, and devel­op­ing & exe­cut­ing on new dig­i­tal mar­ket­ing strate­gies. He tweets at @Hal­brook.