For sports fans, an all-star game is an excit­ing oppor­tu­nity to see the best of the best. At Adobe, we’re proud to rec­og­nize dig­i­tal mar­ket­ing all-stars with the Adobe Mar­keter of the Month Award. You’ve met some of these all-star play­ers before in pre­vi­ous blog entries. We’ll intro­duce three more in this post, and let you know how you can join them.

This Sep­tem­ber, we are award­ing the Mar­keter of the Month Award to a col­league using Adobe Tar­get to hit home runs in their orga­ni­za­tion. If you think you have what it takes to be an all-star, sub­mit a one-slide syn­op­sis of your best play—for exam­ple, one that gen­er­ated the most rev­enue lift or pro­duced the high­est sus­tained over­all ROI—to customersuccess@​adobe.​com.

The win­ner will be rec­og­nized with our Sep­tem­ber Mar­keter of the Month Award and receive a free pass to Adobe Sum­mit 2014* to explore the lat­est trends in dig­i­tal mar­ket­ing. The win­ner will also have the oppor­tu­nity to be a fea­tured speaker on the pop­u­lar “ROI All-Star Panel” for Sum­mit 2014 and present their organization’s opti­miza­tion suc­cess story to a packed Sum­mit audi­ence. The dead­line for sub­mis­sions is August 30.

Using Adobe Tar­get, these all-stars have hit home runs in the opti­miza­tion game:

all star1Christo­pher Marin, direc­tor, dig­i­tal mar­ket­ing plat­form at CSC, rou­tinely tests and tar­gets con­tent and offers against cus­tomer seg­ments to achieve higher email cam­paign conversion.

 

 

 all star2Ken Fos­ter, direc­tor of dig­i­tal media at McGladrey, con­sis­tently eval­u­ates the effec­tive­ness of fea­tured links on the company’s home­page and tar­gets vis­i­tors by loca­tion to encour­age local vis­i­tors to attend on-site events.

 

 

all star3Linda Tai, direc­tor of ana­lyt­ics at YouSendIt, improved con­ver­sion on the company’s home­page by 6% and is enhanc­ing the life­time value (LTV) of customers.

 

 

Is your game good enough to com­pete with these all-stars? There’s only one way to find out. You can’t win if you don’t enter, so sub­mit your best play now to customersuccess@​adobe.​com!

*Does not include travel or per diem expenses.

 

1 comments
LaureyWilliams
LaureyWilliams

This seems like an awesome award! I have to say, I totally wouldn't mind getting the Adobe Marketer of the Month award...Maybe one day it will actually happen for me! www.dominationair.com.au