Accord­ing to a recent Dig­i­tal Intel­li­gence Brief­ing, in asso­ci­a­tion with Econ­sul­tancy, we found that the abil­ity to per­son­alise the web expe­ri­ence is becom­ing a fun­da­men­tal require­ment, with 52% agree­ing that it is crit­i­cal to their online strategy.

Mak­ing sure that you cre­ate and deliver expe­ri­ences that are rel­e­vant, unique and con­ve­nient will help to build mutu­ally ben­e­fi­cial rela­tion­ships with your cus­tomers and ulti­mately increase ROI.

Down­load this com­pli­men­tary white paper from Adobe Dig­i­tal, part of the Adobe Con­sult­ing team, on key fac­tors to con­sider when per­son­al­is­ing the online mar­ket­ing expe­ri­ence:
Per­son­al­is­ing the online mar­ket­ing experience

About Adobe Digital

Adobe Dig­i­tal is an expert, full-service team, respon­si­ble for dri­ving web opti­mi­sa­tion projects lever­ag­ing Adobe solu­tions. Our world-class strate­gic, tech­ni­cal and design capa­bil­i­ties are aimed at pro­duc­ing the most engag­ing and mea­sur­able expe­ri­ences on the web today.

For more infor­ma­tion con­tact digitalmarketing@​adobe.​com