Adobe Test&Target holds the highest rating for Current Product Offering in the Forrester Wave for Online Testing Report, Q1, 2013 Personalization · By Drew Burns On February 7, 2013 · Add Comment Read More →
Are You Ready for Your Site Redesign? Conversion Optimization · By Christi Terjesen On November 27, 2012 · Add Comment Read More →
Why you shouldn’t be scared of mboxes Conversion Optimization, Personalization · By Gina Casagrande On October 22, 2012 · Add Comment Read More →
10 Things to Consider in Ad Text Testing Conversion Optimization, Search Engine Marketing · By Kevin Ferguson On August 21, 2012 · Add Comment Read More →
BUYER BEWARE: No segment filtering in test results? Not an effective testing or targeting tool. Conversion Optimization · By Drew Burns On May 17, 2012 · Add Comment Read More →
Five Times to Test: 3 — Testing Entire Conversion Funnels Personalization · By Brig Graff On August 26, 2010 · Add Comment Read More →