Adobe and Deloitte Digital’s solution for experience-driven commerce took center stage in last week’s Web Experience Management Wednesday webinar. We dove into how businesses can differentiate themselves by delivering richer content and media, focusing more on storytelling, and improving the purchase journey.

Darin Archer (@darinarcher) from our Experience Manager team and Steven Bailey (@stevenmbailey) from Deloitte Digital, showcased how Adobe Experience Manager, integrated with an enterprise ecommerce system, helps marketers and merchandisers personalize the shopping experience to gain a competitive advantage.

If you missed us during the live webinar, we’ve now published an on-demand version, which you can check out here.

We’re planning for our next WEM Wednesday webinar now and will be sure to share more details soon. In the meantime, you can register to join us for that live event here.

This blog post was previously published on on October 30, 2013.