By uni­fy­ing its Web con­tent and dig­i­tal asset man­age­ment plat­form, Mohe­gan Sun has stream­lined work­flows while enabling dynamic, cus­tomized expe­ri­ences for all vis­i­tors to its branded web­sites. With Adobe Expe­ri­ence Man­ager, part of Adobe Mar­ket­ing Cloud, Mohe­gan Sun can eas­ily reuse con­tent in drag-and-drop tem­plates, enabling team mem­bers with­out pro­gram­ming expe­ri­ence to cus­tomize pages quickly.

Ryan Lee, Inter­net mar­ket­ing man­ager at Mohe­gan Sun, says, “Work­ing with com­po­nents in Adobe Expe­ri­ence Man­ager enables us to spend more time focus­ing on con­tent and lay­out rather than cod­ing each page.”

Check out Mohe­gan Sun’s full story: http://​adobe​.ly/​P​t​K​jAD.

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