Adobe Flash has revolutionized the way people consume video today, and traditional media is just a small part of it. The revolution started with user-generated content—the dancing bird, the barking puppy, the latest news from the person who just happened to be at an event. The key for success of user-generated content is the ability to offer a very user-friendly experience to upload, share videos, and watch them without hassle. All of this makes the Adobe Flash platform—with Adobe Flash Player penetration at 99%—an ideal choice for video sharing web applications.